# See which ads sold tickets | Ticket Fairy Anleitungen 1. [Ticket Fairy](https://www.ticketfairy.com/) 2. [Anleitungen](https://www.ticketfairy.com/de/guides) 3. See which ads sold tickets Ihre Veranstaltung bewerben # See which ads sold tickets Promoters buying ads across several networks get clicks and impressions from each network's own report, and no ticket sales. Ticket Fairy counts the orders and the revenue each campaign brought in, so you can see which campaign to keep paying for and which to stop. Compare your advertising by the ticket orders each campaign brought in rather than by clicks, so you know where to spend next. Für: Deciding where your advertising budget should go next Dauer: 7 Minuten - [Open the advertising overview](#step-1) - [Compare campaigns on sales, not clicks](#step-2) - [Check which networks are connected](#step-3) - [Move the budget to what sold](#step-4) ## Bevor Sie anfangen - Your advertising networks are connected, so their spend appears beside your sales. Spend on a network you buy from outside Ticket Fairy does not appear here. - Your event pixel is installed. Without it, a sale cannot be traced back to the campaign that brought it. - You can open the advertising pages with an owner, admin or marketing role on the brand. 1. ## Open the advertising overview Open the brand and select **Overview** under advertising. **Hinweis:** The figures are brand-wide. Filter to one event when you are deciding about that event rather than about the brand. ![Ticket Fairy advertising overview showing spend and ticket sales by campaign across connected networks](https://www.ticketfairy.com/embeds/posters/marketing-ads--performance-overview.png) The advertising overview, across connected networks. 2. ## Compare campaigns on sales, not clicks Read each campaign against the tickets it sold and what those sales cost. **Hinweis:** A campaign with cheap clicks and no sales is the most expensive one you are running. The network reporting it will not tell you that. 3. ## Check which networks are connected Open **Connected networks** to see which networks report their spend here. **Hinweis:** A missing network is not a network with no spend. Its campaigns are absent from every comparison until it is connected. 4. ## Move the budget to what sold Raise the budget on the campaigns with confirmed ticket sales, and pause the ones confirmed to have sold none. **Hinweis:** A campaign with no confirmed figure is unknown, not zero: nothing has been matched to it yet. Never cut a budget on an unknown. ## Probiere diese Schritte bei deinem eigenen Event aus Erstelle ein kostenloses Konto, lege dein Event an und folge den Schritten oben in deinem eigenen Dashboard. Das dauert ein paar Minuten, und du musst kein Verkaufsgespräch buchen. Deine E-Mail-Adresse [Kostenloses Konto erstellen](https://manage.ticketfairy.com/welcome) [Demo buchen](https://www.ticketfairy.com/de/event-ticketing/book-a-demo) Keine Einrichtungsgebühren. Keine verpflichtende monatliche Ticketing-Gebühr. Keine Kreditkarte nötig. ## Oder lassen Sie es erledigen Fai can read the campaign figures back to you and say which campaign brought in each sale. Changing a budget is yours to do. ### In Ihrem Dashboard, mit Fai For \, which advertising campaign brought in the most ticket sales, and what did each sale cost ### Über MCP, mit Ihrem eigenen Assistenten Verbinden Sie Ihren Assistenten mit [unserem MCP-Server](https://www.ticketfairy.com/mcp-server) und bitten Sie ihn: Lassen Sie `--read-only` in Ihrer MCP-Konfiguration. Diese Aufgabe liest nur Daten, deshalb braucht Ihr Assistent keine Werkzeuge für Änderungen. Pick the brand, find the event \ and show where its sales came from ## Über das Terminal Installieren Sie die CLI über [unserer CLI-Seite](https://www.ticketfairy.com/cli), melden Sie sich mit `ticketfairy auth login` an und wählen Sie mit `ticketfairy brand use ` die Marke, an der Sie arbeiten. `ticketfairy brand list` und `ticketfairy event list` zeigen die IDs, die die anderen Befehle verwenden. Read the event statistics behind the campaign figures. ### Show the event statistics ticketfairy event stats \ ## Lass Fai das für dich erledigen Fai arbeitet in deinem Ticket Fairy Dashboard. Erstelle dein Konto, öffne Fai und füge die Anweisung von oben ein. [Kostenloses Konto erstellen](https://manage.ticketfairy.com/welcome) [Demo buchen](https://www.ticketfairy.com/de/event-ticketing/book-a-demo) Keine Einrichtungsgebühren. Keine verpflichtende monatliche Ticketing-Gebühr. Keine Kreditkarte nötig. ## Trace a sale back further than the campaign 1. ### Use a named tracking link Give each poster, post or partner its own tracking link when you need to separate them inside one campaign. **Hinweis:** Campaigns tell you which network sold; tracking links tell you which piece of it did. Fai can open the tracking links for the event. What each one brought in is read in the dashboard today. ### In Ihrem Dashboard, mit Fai Open the tracking links for \ ### Über MCP, mit Ihrem eigenen Assistenten Lassen Sie `--read-only` in Ihrer MCP-Konfiguration. Diese Aufgabe liest nur Daten, deshalb braucht Ihr Assistent keine Werkzeuge für Änderungen. Pick the brand, find the event \ and show its settings ### Über das Terminal Read the event statistics. #### Show the event statistics ticketfairy event stats \ ## Fragen, die Sie haben könnten Why do these figures differ from the network's own?: A network counts the sales it believes it caused, and counts them for itself. These figures count the paid orders your event actually took, once each. An order can hold one ticket or ten, so read them as orders rather than tickets. Why does a campaign show spend but no sales?: A confirmed zero means it sold nothing. An empty figure means nothing has been matched to it: the sales may not have come through its link yet, or the pixel is missing. Only the confirmed zero is a reason to pause. How long should I leave a budget change before I judge it?: Two or three days. An on-sale day distorts everything that ran through it, so a figure read the morning after says more about the announcement than the campaign. Can I see this per event?: Yes. Filter to the event when the decision is about that event. Brand-wide figures answer where the budget goes next, not what one on-sale did. ## Hast du noch eine Frage? Buche eine Demo, und wir beantworten sie in einem Gespräch, passend zu deiner Art von Event. Oder erstelle dein Konto und sieh es dir selbst an. [Demo buchen](https://www.ticketfairy.com/de/event-ticketing/book-a-demo) [Kostenloses Konto erstellen](https://manage.ticketfairy.com/welcome) Keine Einrichtungsgebühren. Keine verpflichtende monatliche Ticketing-Gebühr. Keine Kreditkarte nötig. ## Verwandte Anleitungen - [Weitere Möglichkeiten mit Ticket Fairy](https://www.ticketfairy.com/de/event-ticketing/features) - [Connect advertising pixels to your ticket sales](https://www.ticketfairy.com/de/guides/connect-meta-and-network-pixels) - [Track which promotion sells your tickets](https://www.ticketfairy.com/de/guides/track-which-promotion-sold-your-tickets) - [See how visitors find your event page](https://www.ticketfairy.com/de/guides/see-how-visitors-find-your-event-page) - [Set up a Meta pixel to track your ticket sales](https://www.ticketfairy.com/de/guides/set-up-a-meta-pixel) - [Measure ticket sales with Google Analytics](https://www.ticketfairy.com/de/guides/set-up-a-google-analytics-pixel) - [Track ticket sales with your TikTok pixel](https://www.ticketfairy.com/de/guides/set-up-a-tiktok-pixel) - [Track ticket sales with your Snapchat pixel](https://www.ticketfairy.com/de/guides/set-up-a-snapchat-pixel) - [Track ticket sales with your Reddit pixel](https://www.ticketfairy.com/de/guides/set-up-a-reddit-pixel) - [Track ticket sales with your Spotify pixel](https://www.ticketfairy.com/de/guides/set-up-a-spotify-pixel) - [Track ticket sales with your X pixel](https://www.ticketfairy.com/de/guides/set-up-an-x-twitter-pixel) - [Track ticket sales with your Google Ads pixel](https://www.ticketfairy.com/de/guides/set-up-a-google-ads-pixel) - [Track ticket sales with your Pinterest pixel](https://www.ticketfairy.com/de/guides/set-up-a-pinterest-pixel) - [Track ticket sales with your LinkedIn pixel](https://www.ticketfairy.com/de/guides/set-up-a-linkedin-pixel) - [Track ticket sales with your Microsoft Bing pixel](https://www.ticketfairy.com/de/guides/set-up-a-microsoft-bing-pixel) - [Track ticket sales with your Amazon DSP pixel](https://www.ticketfairy.com/de/guides/set-up-an-amazon-dsp-pixel) - [Track ticket sales with your ChatGPT pixel](https://www.ticketfairy.com/de/guides/set-up-a-chatgpt-pixel) - [Alle Ticket Fairy Anleitungen](https://www.ticketfairy.com/de/guides) ## Machen Sie das bei Ihrer eigenen Veranstaltung Erstellen Sie Ihr Konto, legen Sie Ihr Event an und folgen Sie den Schritten in Ihrem eigenen Dashboard. Sie müssen kein Verkaufsgespräch buchen. [Kostenloses Konto erstellen](https://manage.ticketfairy.com/welcome) [Demo buchen](https://www.ticketfairy.com/de/event-ticketing/book-a-demo) ## Verkaufe Tickets mit Ticket Fairy Alles in diesen Anleitungen ist ab dem Tag deiner Registrierung in deinem Dashboard. - Richte dein Event in Minuten ein - Kostenlose Events sind kostenlos - Fai, dein Co-Pilot, ist eingebaut [Kostenloses Konto erstellen](https://manage.ticketfairy.com/welcome) Keine Einrichtungsgebühren. Keine verpflichtende monatliche Ticketing-Gebühr. Keine Kreditkarte nötig. ## Sieh es dir in einem Gespräch an Buche eine Demo, und wir zeigen dir, wie Ticket Fairy deine Art von Event abwickelt. [Demo buchen](https://www.ticketfairy.com/de/event-ticketing/book-a-demo) [Weitere Möglichkeiten mit Ticket Fairy](https://www.ticketfairy.com/de/event-ticketing/features) ### Tipps, um mehr Tickets zu verkaufen Praktische Ratschläge von Veranstaltern, die ausverkaufen, und jede neue Anleitung, sobald sie erscheint. Wir respektieren deine Privatsphäre. Jederzeit abbestellbar.