# See how your ticket sales are going | Guías de Ticket Fairy 1. [Ticket Fairy](https://www.ticketfairy.com/) 2. [Guías](https://www.ticketfairy.com/es/guides) 3. See how your ticket sales are going Entender los informes de tu evento # See how your ticket sales are going In the first hours of an on-sale, the question is how many tickets have gone and what the event has earned. The Performance page shows both and refreshes while you watch, with a row for every day of the run and a breakdown for every ticket type. Each figure counts something slightly different, and a promoter who knows which is which can explain the totals to the team. See how many tickets you have sold and what your event has earned, from the figures across the top of the Performance page to the day-by-day table and the breakdown for every ticket type. Para: Following an on-sale and reporting on it afterwards Dura: 7 minutos ## Tu página de Performance - [See the figures across the top](#step-1) - [See the sales day by day](#step-2) - [See what each ticket type has sold](#step-3) ## Antes de empezar - You're an owner or an admin on this event, or you have a **Stats**, **Limited Stats** or promoter login for it. Each login sees a different amount of the page. - Your event has sold at least one ticket. Every tab stays reachable before that and shows its own empty state. - ## See the figures across the top Open your event and select **Performance**. **Tickets** is how many have sold and **Net revenue** is what the event has earned, and the line under each carries a second figure: the tickets sitting in buyers' carts, and the revenue with referral rebates left in. **Nota:** The figures refresh about every five seconds while the page is in front of you, and pause while the browser tab sits in the background. Nothing here sends an alert, so keep the page open when you need to watch a figure. ![The figures across the top of the Performance page, with tickets sold, net revenue and the referral rebates owed](https://www.ticketfairy.com/embeds/posters/marketing-analytics--sales-summary-cards.png) Event, Performance. - ## See the sales day by day Select **Ticket Sales** for one row per day, carrying **Order Date**, the tickets sold that day and **Revenue**. The chart above the table plots the same run, grouped **By Day** or **By Week**. **Nota:** The running-total columns add each day to the ones before it, so the last row is your total so far. You can narrow the table and the chart together with **Filter by date range**. ![The Ticket Sales tab, with the sales curve above a table of one row per day and its running totals](https://www.ticketfairy.com/embeds/posters/marketing-analytics--analytics-overview.png) Event, Performance, Ticket Sales. - ## See what each ticket type has sold Select **Sales by Type** for one row per ticket type, with what has sold and what each has brought in. Use it to decide which release to open next. **Nota:** A ticket type that has sold nothing still has a row, so you can see a release no buyer has taken. ![The Sales by Type tab, with a row for each ticket type and what it has sold and earned](https://www.ticketfairy.com/embeds/posters/marketing-analytics--sales-breakdown.png) Event, Performance, Sales by Type. ## Ve estas cifras para tu propio evento Crea una cuenta gratis y este informe se irá llenando a medida que vendas entradas. Verás las mismas cifras para tu propio evento desde la primera venta. Tu dirección de correo electrónico [Crear una cuenta gratis](https://manage.ticketfairy.com/welcome) [Reserva una demo](https://www.ticketfairy.com/es/event-ticketing/book-a-demo) Sin cuotas de alta. Sin cuota mensual obligatoria. Sin tarjeta de crédito. ## O deja que lo hagan por ti Fai, the assistant inside your dashboard, reads the same figures and can explain what each one counts. She reads them; the page is where you change anything. ### En tu panel, con Fai For \, tell me how many tickets have sold and what the event has earned after referral rebates, then which ticket type is selling fastest ### Desde tu propio asistente, por MCP Conecta tu asistente a [nuestro servidor MCP](https://www.ticketfairy.com/mcp-server) y pídele: Mantén `--read-only` en tu configuración MCP. Esta tarea solo lee datos, así que tu asistente no necesita herramientas que hagan cambios. Find my event by name, then give me tickets sold and revenue so far and say whether the figure leaves complimentary tickets out ## Desde tu terminal Instala la CLI desde [nuestra página de la CLI](https://www.ticketfairy.com/cli), inicia sesión con `ticketfairy auth login` y elige la marca con la que trabajas usando `ticketfairy brand use `. `ticketfairy brand list` y `ticketfairy event list` muestran los ID que usan los demás comandos. Use the CLI for the same figures. You need an owner, admin, **Stats** or **Limited Stats** login. ### The figures across the top of the page. ticketfairy event stats \ --metric summary ### Sales over time, the same run the Ticket Sales chart plots. ticketfairy event stats \ --metric sales --output json ### The same totals per ticket type. ticketfairy event stats \ --metric performance --output json ## Deja que Fai lo haga por ti Fai trabaja dentro de tu panel de Ticket Fairy. Crea tu cuenta, abre Fai y pega la instrucción de arriba. [Crear una cuenta gratis](https://manage.ticketfairy.com/welcome) [Reserva una demo](https://www.ticketfairy.com/es/event-ticketing/book-a-demo) Sin cuotas de alta. Sin cuota mensual obligatoria. Sin tarjeta de crédito. ## Tell gross from net **Gross Revenue** is the ticket price before sales tax and **Revenue** is what you keep of it under your fee agreement. Both already have refunds taken off. **Nota:** On the usual agreement, where the buyer pays the booking fee on top, Revenue is the face value. Where you absorb the fee, or where we agreed other terms with you, it is the smaller figure those terms leave you. Fai reads both figures and says which is which. ### En tu panel, con Fai For \, give me revenue with and without the booking fee and tell me whether refunds are already taken off ## Find the report behind a figure Each tab across the top is its own report: promo codes, promoters, add-ons, payment plans, box office, the waiting list and resale. Selecting the tab you are already on refreshes it. Fai can pull any of those sections and compare them for you. ### En tu panel, con Fai For \, break the sales down by promo code and tell me which code brought in the most ## What each role sees here You see the whole page on an owner, an admin or a **Stats** login, though Gross Revenue is hidden from a Stats login unless it is enabled for your account. A **Limited Stats** login gets the Ticket Sales report alone with no money columns, and a promoter sees only their own sales. Fai is held to the same limits as the person she acts for, so she reports only what that login can see. ### En tu panel, con Fai Which of my team can see revenue on \, and who only sees ticket counts ## Preguntas que puedes tener Why does Net revenue not match the Revenue column added up?: Net revenue takes referral rebates off, adds add-on and guest revenue, and leaves box office sales in their own card rather than in the total. The card's footer names whichever of those apply to your event, and the tooltip on it gives the combined figure including cash taken at the door. Is the page live?: It refreshes about every five seconds while it is open in front of you, and stops refreshing while the browser tab is in the background. There are no sales alerts, so keep the page open when you need to catch a figure, or check back on a schedule of your own. Why do Ticket Sales and Sales by Type disagree?: Ticket Sales leaves complimentary orders out and Sales by Type counts them, so where you issue guest, artist or crew tickets Sales by Type is the larger of the two and the gap between them is roughly what you have given away. Ticket Sales also counts tickets held but not yet paid for, which is why it can run ahead of the money, and refunded tickets drop out of both. On a cancelled event Ticket Sales counts the refunded orders instead, while Sales by Type still leaves them out, so the two are furthest apart there. Can I compare this event with the last one here?: Not on this page. It reports one event at a time. Ask Fai to compare two events for you, or open the brand-level figures, which roll several events together. Where did the Tickets in carts figure come from?: Those are tickets a buyer is holding in checkout right now, so they are neither sold nor available to another buyer. They appear as their own card on a multi-currency event, and the Tickets in Cart tab lists them. ## ¿Todavía tienes una pregunta? Reserva una demo y te la respondemos en una llamada, sobre tu tipo de evento. O crea tu cuenta y compruébalo por ti mismo. [Reserva una demo](https://www.ticketfairy.com/es/event-ticketing/book-a-demo) [Crear una cuenta gratis](https://manage.ticketfairy.com/welcome) Sin cuotas de alta. Sin cuota mensual obligatoria. Sin tarjeta de crédito. ## Guías relacionadas - [Más formas de usar Ticket Fairy](https://www.ticketfairy.com/es/event-ticketing/features) - [Understand your event's referral results](https://www.ticketfairy.com/es/guides/read-your-referral-results) - [Track which promotion sells your tickets](https://www.ticketfairy.com/es/guides/track-which-promotion-sold-your-tickets) - [How do you answer a ticket sales question no report covers?](https://www.ticketfairy.com/es/guides/answer-custom-ticket-sales-questions) - [Understand who buys tickets to your event](https://www.ticketfairy.com/es/guides/read-your-audience-demographics) - [Consulta qué miembros del equipo venden tus entradas](https://www.ticketfairy.com/es/guides/see-which-team-members-sell-your-tickets) - [See where your event audiences are strongest](https://www.ticketfairy.com/es/guides/see-where-your-event-audiences-are-strongest) - [See how visitors find your event page](https://www.ticketfairy.com/es/guides/see-how-visitors-find-your-event-page) - [Understand who buys tickets across your events](https://www.ticketfairy.com/es/guides/understand-who-buys-tickets-across-your-events) - [Todas las guías de Ticket Fairy](https://www.ticketfairy.com/es/guides) ## Hazlo en tu propio evento Crea tu cuenta, monta tu evento y sigue los pasos en tu propio panel. No necesitas reservar una llamada comercial. [Crear una cuenta gratis](https://manage.ticketfairy.com/welcome) [Reserva una demo](https://www.ticketfairy.com/es/event-ticketing/book-a-demo) ## Vende entradas con Ticket Fairy Todo lo que ves en estas guías está en tu panel desde el día en que te registras. - Monta tu evento en minutos - Los eventos gratuitos son gratis - Fai, tu copiloto, viene incluida [Crear una cuenta gratis](https://manage.ticketfairy.com/welcome) Sin cuotas de alta. Sin cuota mensual obligatoria. Sin tarjeta de crédito. ## Míralo en una llamada Reserva una demo y te mostramos cómo Ticket Fairy gestiona tu tipo de evento. [Reserva una demo](https://www.ticketfairy.com/es/event-ticketing/book-a-demo) [Más formas de usar Ticket Fairy](https://www.ticketfairy.com/es/event-ticketing/features) ### Consejos para vender más entradas Consejos prácticos de organizadores que agotan entradas, y cada guía nueva en cuanto se publica. Respetamos tu privacidad. Cancela cuando quieras.