# Open your ticket on-sale | Guías de Ticket Fairy

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3. Open your ticket on-sale

De principio a fin

# Open your ticket on-sale

Between the announcement and the on-sale there is time to read every ticket type again and buy a test ticket end to end. Promoters then schedule the event to go public at the minute they announced. Tickets sold, revenue and orders are what they watch through the first hour.

Check every ticket type and buy a test ticket yourself, put the event live at the time you announced, and follow tickets sold, revenue and orders through the first hour.

Para:  Putting an announced event on sale at a set time

Dura:  10 minutos

- [Check the ticket types one last time](#step-1)
- [Add a hidden ticket to test with](#step-2)
- [Buy the hidden ticket on the live event page](#step-3)
- [Close the test ticket type](#step-4)
- [Take the event back down](#step-5)
- [Set the on-sale time](#step-6)
- [Tell your audience it is open](#step-7)
- [Watch the first hour](#step-8)

## Antes de empezar

- The event is finished and in draft, with every ticket type, price, allocation and sale window set.
- Your payment processing account is connected and taking money. Without it, a buyer who reaches the checkout cannot pay.
- You know the exact minute you announced tickets open, and who is watching the first hour with you.

1. ## Check the ticket types one last time

   Open the event and read every ticket type: price, how many, when it opens and when it closes.

   **Nota:** A ticket type with no allocation stays on sale until you stop it, and one whose sale window opens tomorrow does not appear today.
2. ## Add a hidden ticket to test with

   Add one cheap ticket type that is on sale now and hidden behind an access code.

   **Nota:** Your real ticket types cannot be bought before their window opens, and putting one on sale early would let any buyer who finds the page buy it. Only a buyer with the access code can reach a hidden ticket, so the test stays yours.
3. ## Buy the hidden ticket on the live event page

   Publish the event, enter your access code and buy that ticket yourself, end to end, on a phone.

   **Nota:** This is the only check that covers the whole path: the page, the checkout, the card charge and the confirmation email. Refund your own order afterwards.
4. ## Close the test ticket type

   Take the hidden ticket type off sale once your own order is refunded.

   **Nota:** A ticket type that has taken an order cannot be deleted, and your test order counts. Off sale and hidden, it stays out of the way.
5. ## Take the event back down

   Unpublish the event.

   **Nota:** You cannot schedule a live event: its publish button takes it down instead, and a scheduled publish works only on an event that is already down.
6. ## Set the on-sale time

   Open the publish dialog and select **Schedule Publish** to open the event at the minute you announced.

   **Nota:** A scheduled publish opens the event whether or not your team is at a keyboard. Choose the timezone you announced in, not the one you are sitting in.
          ![Ticket Fairy publish dialog with the choice to publish now or schedule the event to go live at a set date and time](https://www.ticketfairy.com/embeds/posters/marketing-event-publish--schedule-publish-dialog.png)    The publish dialog, set to a scheduled on-sale.
7. ## Tell your audience it is open

   Send the announcement to your buyer list at the moment the event goes live, not before it.

   **Nota:** An email that arrives before the tickets are on sale sends buyers to a page they cannot buy from, and they rarely come back the same day.
8. ## Watch the first hour

   Keep **Performance** open and check it every few minutes for the first hour.

   **Nota:** Watch for one ticket type far ahead of the rest, which tells you what to release next, and for no sales at all, which means something is broken.
           ![Ticket Fairy sales summary showing tickets sold, revenue and orders for an event](https://www.ticketfairy.com/embeds/posters/marketing-analytics--sales-summary-cards.png)    The sales summary, during an on-sale.

## Prueba estos pasos en tu propio evento

Crea una cuenta gratis, monta tu evento y sigue los pasos de arriba en tu propio panel. Tarda unos minutos y no necesitas reservar una llamada comercial.

    Tu dirección de correo electrónico    [Crear una cuenta gratis](https://manage.ticketfairy.com/welcome) [Reserva una demo](https://www.ticketfairy.com/es/event-ticketing/book-a-demo)

Sin cuotas de alta. Sin cuota mensual obligatoria. Sin tarjeta de crédito.

## O deja que lo hagan por ti

Fai can read the event back to you before you open it, publish it once you approve, and report the sales as they come in. The CLI publishes and reads the same event without opening the dashboard.

### En tu panel, con Fai

Before I open \<EVENT NAME\> for sale, list its ticket types with prices, allocations and sale windows, and tell me anything that looks wrong

### Desde tu propio asistente, por MCP

Conecta tu asistente a [nuestro servidor MCP](https://www.ticketfairy.com/mcp-server) y pídele:

Mantén `--read-only` en tu configuración MCP. Esta tarea solo lee datos, así que tu asistente no necesita herramientas que hagan cambios.

Pick the brand, find the event \<EVENT NAME\> and show its ticket types and sale dates

## Desde tu terminal

Instala la CLI desde [nuestra página de la CLI](https://www.ticketfairy.com/cli), inicia sesión con `ticketfairy auth login` y elige la marca con la que trabajas usando `ticketfairy brand use <BRAND_ID>`. `ticketfairy brand list` y `ticketfairy event list` muestran los ID que usan los demás comandos.

Check the event, publish it at the announced time, then watch what it sells.

### Show the event and its ticket types before you open it

ticketfairy event get \<EVENT\_ID\>

### Put the event on sale

ticketfairy event publish \<EVENT\_ID\>

## Deja que Fai lo haga por ti

Fai trabaja dentro de tu panel de Ticket Fairy. Crea tu cuenta, abre Fai y pega la instrucción de arriba.

   [Crear una cuenta gratis](https://manage.ticketfairy.com/welcome) [Reserva una demo](https://www.ticketfairy.com/es/event-ticketing/book-a-demo)

Sin cuotas de alta. Sin cuota mensual obligatoria. Sin tarjeta de crédito.

## Release more tickets when a tier sells out

1. ### Open the next release

   Open the ticket type you held back and set its sale window to start now.

   **Nota:** Holding stock back is what gives you something to release. Decide the price of the next tier before the on-sale, not during it.

Fai can open the next release once you approve the price and the number.

### En tu panel, con Fai

For \<EVENT NAME\>, open the next ticket release now and tell me the price and allocation before you change anything

### Desde tu propio asistente, por MCP

Mantén `--read-only` en tu configuración MCP. Esta tarea solo lee datos, así que tu asistente no necesita herramientas que hagan cambios.

Pick the brand, find the event \<EVENT NAME\> and show its ticket types

### Desde tu terminal

Open the held release from the command line.

#### Show the ticket types so you can pick the one to open

ticketfairy ticket list \<EVENT\_ID\>

## Collect the people who missed out

1. ### Turn on the waiting list

   Turn the waiting list on as soon as the last ticket goes, so the demand after a sell-out is captured rather than lost.

   **Nota:** A waiting list collected in the first hour is the audience for your next release, and for your next event.

Fai can open the event so you can turn the waiting list on. Switching it on and reading its members are dashboard jobs today.

### En tu panel, con Fai

Open \<EVENT NAME\> so I can turn on its waiting list

### Desde tu propio asistente, por MCP

Mantén `--read-only` en tu configuración MCP. Esta tarea solo lee datos, así que tu asistente no necesita herramientas que hagan cambios.

Pick the brand, find the event \<EVENT NAME\> and show its waiting list

### Desde tu terminal

Read the event to confirm the waiting list is collecting.

#### Show the event and its current settings

ticketfairy event get \<EVENT\_ID\>

## Preguntas que puedes tener

Should I publish by hand or schedule it?:  Schedule it. The event opens at the minute you announced without your team at a keyboard, and you spend that minute watching the sales instead.

What if I have no sales in the first ten minutes?:  Open the event page yourself as a buyer would. A ticket type whose sale window has not opened, a payment processing account that is not connected, and an unpublished event all look the same from the report.

Should I prepare for a rush?:  If you expect more demand than tickets, read the guide on keeping a high-demand on-sale running smoothly before the day. You have to make those choices in advance.

## ¿Todavía tienes una pregunta?

Reserva una demo y te la respondemos en una llamada, sobre tu tipo de evento. O crea tu cuenta y compruébalo por ti mismo.

   [Reserva una demo](https://www.ticketfairy.com/es/event-ticketing/book-a-demo) [Crear una cuenta gratis](https://manage.ticketfairy.com/welcome)

Sin cuotas de alta. Sin cuota mensual obligatoria. Sin tarjeta de crédito.

## Guías relacionadas

- [Más formas de usar Ticket Fairy](https://www.ticketfairy.com/es/event-ticketing/features)
- [Schedule when your event goes live](https://www.ticketfairy.com/es/guides/schedule-when-your-event-goes-live)
- [Unlock hidden tickets with an access code](https://www.ticketfairy.com/es/guides/unlock-hidden-tickets-with-an-access-code)
- [How do you keep a high-demand on-sale running smoothly?](https://www.ticketfairy.com/es/guides/keep-a-high-demand-on-sale-running-smoothly)
- [Run last year's event again](https://www.ticketfairy.com/es/guides/run-last-years-event-again)
- [Change the date or call off an event](https://www.ticketfairy.com/es/guides/change-or-call-off-an-event)
- [Todas las guías de Ticket Fairy](https://www.ticketfairy.com/es/guides)

## Hazlo en tu propio evento

Crea tu cuenta, monta tu evento y sigue los pasos en tu propio panel. No necesitas reservar una llamada comercial.

  [Crear una cuenta gratis](https://manage.ticketfairy.com/welcome) [Reserva una demo](https://www.ticketfairy.com/es/event-ticketing/book-a-demo)

## Vende entradas con Ticket Fairy

Todo lo que ves en estas guías está en tu panel desde el día en que te registras.

- Monta tu evento en minutos
- Los eventos gratuitos son gratis
- Fai, tu copiloto, viene incluida

 [Crear una cuenta gratis](https://manage.ticketfairy.com/welcome)

Sin cuotas de alta. Sin cuota mensual obligatoria. Sin tarjeta de crédito.

## Míralo en una llamada

Reserva una demo y te mostramos cómo Ticket Fairy gestiona tu tipo de evento.

 [Reserva una demo](https://www.ticketfairy.com/es/event-ticketing/book-a-demo) [Más formas de usar Ticket Fairy](https://www.ticketfairy.com/es/event-ticketing/features)

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