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  3. Audience insights

Get to Know the People Who Buy Your Tickets

See who buys your tickets, from their ages and gender to their jobs and the devices they order on. Find the cities and countries your audiences come from across every event you run, and see the buyers who keep coming back. Your buyer list stays in your account, ready to export or send to your email platform.

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  • Know who to aim your next campaign at
  • See where to advertise or tour next
  • Find the buyers who keep coming back
Ticket Fairy Customers list, one row per person with the events they ordered from and what they spent

See the Ages and Gender of Your Buyers

Open Demographics on your event to see your ticket buyers by gender, by each year of age and in six age bands, with the highest and lowest band named above the chart. The chart by year of age shows separate peaks that broad bands can hide, so you can give each peak its own advertising audience. Open Demographics on your brand to see the same figures across all your events.

  • Gender Breakdown: female, male and undisclosed, as counts and percentages
  • Age Breakdown: one column for each year of age
  • Age Ranges: six age bands with the highest and lowest named
Waiting Room | Ticket Fairy

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