--- title: "Live Ticket Sales Reports for Event Organisers" description: "Watch ticket sales as they happen, share live sales with partners, see where visitors come from, check your venue's weather and export the orders behind it." canonical: "https://www.ticketfairy.com/features/sales-reports" --- # Live Ticket Sales Reports for Event Organisers 1. [Features](https://www.ticketfairy.com/features) 2. Reports and AI 3. Sales reports # Know How Your Tickets Are Selling at Any Moment Open your event's Performance page to see how many tickets have sold and what the event has earned, with a row for every day of the run and a breakdown for every ticket type. Share live sales with a venue or co-promoter, see which sites send you visitors and how many of them buy, and check the weather at your venue beside your sales. [Get started free](https://manage.ticketfairy.com/registration) [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo) - Tickets sold and revenue as they happen - Live sales shared with the partners who need them - The orders behind any figure, ready to export ![Ticket Fairy Ticket Sales tab with the sales curve above a table of one row per day and its running totals](https://www.ticketfairy.com/embeds/posters/marketing-analytics--analytics-overview.png) ## See How Your On-Sale Is Going While It Happens The figures across the top of your Performance page show the tickets sold and the net revenue, with the tickets sitting in buyers' carts underneath. They refresh while you watch, so you can follow an on-sale from your desk. Ticket Sales gives one row per day with running totals and a chart by day or by week, and Sales by Type shows what each ticket type has sold and earned, so you can decide which release to open next. - **Performance figures**: tickets sold, net revenue and tickets in carts - **Ticket Sales**: sales by day or by week, with running totals - **Sales by Type**: what each ticket type has sold and earned ![Ticket Fairy Sales by Type tab showing how each ticket type performed for an event](https://www.ticketfairy.com/embeds/posters/marketing-analytics--sales-breakdown.png) ## Share Live Sales With Your Venue and Partners Make a sales report link for the ticket types and add-ons a venue, co-promoter or sponsor has a stake in, and send it to them. They watch the number sold, the stock left and the revenue as tickets sell, without a role on your event. Hide the day-by-day sales to share totals only, and replace or delete a link the moment it reaches the wrong person. - **Sales report links**: live sales for the ticket types and add-ons you choose - **Totals only**: hide the day-by-day sales from a partner - **Regenerate Link**: stop an old link and send a new one ![Ticket Fairy External/3rd-Party Sales Reporting section with the form to make a sales report link and a table holding one link](https://www.ticketfairy.com/embeds/posters/marketing-sales-report-link--reporting-card.png) ## Find Out Where Your Visitors Come From and How Many Buy The Traffic report counts every visit to your event page, day by day or hour by hour, and splits direct visits from visits through a buyer's referral link or a promoter's link. Conversions shows how many visits reached your order confirmation page. Referrer URL lists the sites that sent you visitors, and the Languages and Devices sections show the language and the device each visitor browses with, so you know where to spend your next marketing budget. - **Views**: visits, direct visits, referral visits and unique visits - **Conversions**: the visits that reached your order confirmation page - **Referrer URL**: every site that sent visitors to your event page - **Languages and devices**: the language and device each visitor browses with ![Ticket Fairy Views section of the event Traffic report, with direct, referral and unique visits above a chart of visits by day](https://www.ticketfairy.com/embeds/posters/marketing-traffic--views.png) ## Plan Around the Weather at Your Venue Weather intelligence sits under your sales on the Performance page. See the conditions at your venue now and a forecast strip with your event days marked, with the high, the low, the chance of rain and the wind for each day. Months ahead, the Historical view shows what your event date is usually like, with the record high and low, so you can plan cover, water, heaters and staffing in good time. - **Forecast**: the week ahead at your venue, with your event days marked - **Severe-weather warnings**: warnings for the area around your venue and the hours they cover - **Historical**: what your event date is usually like at the venue ![Ticket Fairy Weather intelligence card on the Performance page, with a thunderstorm warning, the conditions at the venue now and a strip of the week ahead](https://www.ticketfairy.com/embeds/posters/marketing-event-weather--forecast.png) ## Answer Any Sales Question From the Orders Behind It When no report answers your question on its own, filter the Orders table by ticket type, add-on, order status or [discount code](https://www.ticketfairy.com/event-ticketing/event-promo-codes), or search it, until the rows left are the orders you mean. Export them with one row per order or one row per ticket, and take them into a spreadsheet or your own reporting tool. Every table in the reports has Copy table, so you can paste the figures straight into a spreadsheet. - **Orders filters**: narrow the orders to the ones your question is about - **Order and ticket exports**: one row per order or one row per ticket - **Copy table**: paste any report table into a spreadsheet ![Ticket Fairy Orders table with search, status filters, export controls and order rows](https://www.ticketfairy.com/embeds/posters/marketing-orders--filters-and-export.png) [Get Started for Free](https://manage.ticketfairy.com/registration) [Book Demo Call](https://www.ticketfairy.com/event-ticketing/book-a-demo) **Get this page as a PDF** Read it later or share it with your team. We email you a link to the PDF. What to put in your PDF Enter your email We will email you this deck. We may also email you now and then about Ticket Fairy features that can help your events. You can unsubscribe at any time with one click. ## Go Deeper Into Sales reports See each job done in your dashboard, with step-by-step guides and answers to your questions. - [Live sales & reports Follow sales live on the Performance page, compare with last time, replay your on-sale, share live sales with partners and export the orders behind any figure. See how it works](https://www.ticketfairy.com/features/sales-reports/live-sales-and-reports) - [Traffic & weather See visits to your event page, the sites that sent them, their languages, devices and towns and how many bought, with your venue's weather beside your sales. See how it works](https://www.ticketfairy.com/features/sales-reports/traffic-and-weather) ## Every Report Behind Your Ticket Sales - ### Performance figures See tickets sold, net revenue and the tickets in buyers' carts across the top of your Performance page. The figures refresh while you watch. - ### Ticket Sales by day Read one row per day with running totals, and narrow the table and the chart to the dates you choose. - ### Sales by Type See what every ticket type has sold and earned, including a release no buyer has taken yet. - ### A report for each part of your sales Open separate tabs for add-ons, [payment plans](https://www.ticketfairy.com/event-ticketing/event-payment-plans), box office sales, passwords, RSVPs, pre-registrations, the waiting list and ticket resale. - ### Sales report links Give a partner live sales for the ticket types and add-ons they share in. They see the report and nothing else on your event. - ### Traffic report Count the visits to your event page and see how many reached order confirmation, with languages, devices and the sites that sent them. - ### Visitor locations See a map of the towns your visitors opened your event page from, with the top cities, regions and countries. - ### Weather intelligence Check the forecast and any severe-weather warning at your venue beside your sales, and what the date is usually like. - ### Order and ticket exports Filter the Orders table and export the rows with one row per order or one row per ticket. - ### Sales by promo code See the tickets and revenue behind every promo code on your event. [Learn more](https://www.ticketfairy.com/features/promo-codes-and-discounts) - ### Sales by promoter See the visits, tickets and revenue each member of your sales team brought in. [Learn more](https://www.ticketfairy.com/features/promoters-and-sales-teams) - ### Tracking links Give each advert, post and partner a link that counts the clicks, orders and revenue it brought in. [Learn more](https://www.ticketfairy.com/features/advertising-and-tracking) - ### Referral results See the tickets and revenue your buyers brought in by sharing your event. [Learn more](https://www.ticketfairy.com/features/referral-marketing) - ### Sales answers from Fai Ask Fai how your event is selling, compare two events or get the answer as a chart. [Learn more](https://www.ticketfairy.com/features/fai) - ### On-Sale Replay Watch your on-sale again minute by minute, with carts opening, orders coming in and the moment each ticket type sold out, or follow the next one live. ## See It in Your Dashboard - ![Ticket Fairy sales report page with the number sold, stock left and revenue for two ticket types](https://www.ticketfairy.com/embeds/posters/marketing-sales-report-link--report-page.png) Your partner sees the number sold, the stock left and the revenue for the tickets they share in. - ![Ticket Fairy Conversions section, with converted and not converted visitors above a chart of conversions by day](https://www.ticketfairy.com/embeds/posters/marketing-traffic--conversions.png) See how many visits to your event page reached order confirmation, day by day. - ![Ticket Fairy Referrer URL section, one row per site that sent visits to the event page](https://www.ticketfairy.com/embeds/posters/marketing-traffic--referrer-url.png) Find the sites that send you the most visitors and spend your marketing budget there. - ![Ticket Fairy Weather intelligence card switched to Historical, with the average high and low and the record high and low](https://www.ticketfairy.com/embeds/posters/marketing-event-weather--historical.png) Months ahead, see what your event date is usually like at the venue. ## Read and Share Your Sales Step by Step - [See how your ticket sales are going](https://www.ticketfairy.com/guides/check-your-sales) - [Share a live ticket sales report with a partner](https://www.ticketfairy.com/guides/share-a-live-sales-report) - [See how visitors find your event page](https://www.ticketfairy.com/guides/see-how-visitors-find-your-event-page) - [Check the weather for your event](https://www.ticketfairy.com/guides/check-your-event-weather) - [How do you answer a ticket sales question no report covers?](https://www.ticketfairy.com/guides/answer-custom-ticket-sales-questions) ## Questions About Sales reports ### Sales reports #### Is the Performance page live? It refreshes about every five seconds while it is open in front of you, and pauses while the browser tab is in the background. There are no sales alerts, so keep the page open when you need to watch a figure. #### Why do Ticket Sales and Sales by Type give different totals? Ticket Sales leaves complimentary orders out and Sales by Type counts them, so where you issue guest, artist or crew tickets, Sales by Type is the larger of the two. Ticket Sales also counts tickets held but not yet paid for. Refunded tickets drop out of both. #### What is the difference between Gross Revenue and Revenue? Gross Revenue is the ticket price before sales tax, and Revenue is what you keep of it under your fee agreement. Both already have refunds taken off. #### Does the person I share a sales report link with need an account? Yes. Your partner signs in with a Ticket Fairy organiser login of their own when they open the link. They do not need a role on your event, and they see only the report. Anyone signed in to Ticket Fairy who has the link can open it, so send it only to the person it is for. The report refreshes every ten seconds. #### Who on my team can see the sales reports? Owners, admins and Stats logins see the whole Performance page, though Gross Revenue is hidden from a Stats login unless it is enabled for your account. A Limited Stats login sees the Ticket Sales report with no money columns, and a promoter sees only their own sales. Exporting tickets or add-ons from Orders needs an owner or admin login. #### When does the weather show on my event? Your event needs a venue chosen from the search under Venue Location, or an address entered by hand when you publish. The card shows from about 18 months before your event until two days after it ends. The current conditions and the forecast appear once your event is about a week away, and the forecast covers eight days from today. Before that, the Historical view shows what the first day of your event is usually like. #### Does the Traffic report count my own team's visits? Yes. Visits counts every opening of your public event page, your team's included. Conversions counts visits that reached the order confirmation page, free registrations included, so read it as your event page's hit rate and use your sales reports for exact order counts. #### Can I get my sales into my own reporting tool? Yes. Export the orders or tickets you need as a CSV file for a one-off. For a report that runs on a schedule, the Ticket Fairy command line returns the same figures as the dashboard as JSON. ## Explore More of Ticket Fairy - [Get to Know the People Who Buy Your Tickets The ages, gender, jobs and devices of your ticket buyers, where they live across all your events, your repeat buyers and a buyer list you can export. Audience insights](https://www.ticketfairy.com/features/audience-insights) - [Get Your Ticketing Work Done by Asking Fai Fai answers your sales questions, sets up events, tickets, promotions and emails, and prepares your finance work, and you approve every change first. Fai](https://www.ticketfairy.com/features/fai) - [Give the Right Buyers a Better Price and See Which Codes Sell Tickets Promo codes with the discount, tickets, limits and dates you choose, automatic group discounts, gift certificates and the sales behind every code. Promo codes & discounts](https://www.ticketfairy.com/features/promo-codes-and-discounts) - [Know Which Ads, Posts and Partners Sold Your Tickets Ad pixels for Meta, TikTok, Google and every other network you use, set up once for your brand, plus tracking links that show what each ad, post and partner sold. Advertising & tracking](https://www.ticketfairy.com/features/advertising-and-tracking) [Previous **Capital**](https://www.ticketfairy.com/features/capital) [Next **Audience insights**](https://www.ticketfairy.com/features/audience-insights) Ticket Fairy in full: [online ticketing system](https://www.ticketfairy.com/event-ticketing/), with the features, pricing and support behind this page. ## Sell more tickets. Build the crowd that comes back. ## Start Selling Tickets Online Sign up without a credit card and build a test event before you commit. Go on sale in minutes when you are ready. No monthly subscription required for ticketing Start selling tickets immediately Ticketing tools included in the service fee [Get Started](https://manage.ticketfairy.com/welcome) [Talk to Fai Now](#) Ask Fai, our AI assistant, about Ticket Fairy’s features, pricing and how it could work for your event. No credit card required ## Book a demo call See the referral model that drives 20% more ticket sales on average, learn which campaigns sell tickets, answer buyers faster and keep queues moving. How many tickets do you sell per year? 45-Minute Video Call Pick a Time That Works for You --- This page is on Ticket Fairy, a ticketing, marketing and operations platform for live events and the venues that host them: festivals, club nights, concerts, conferences and tours, and night clubs, beach clubs and concert venues. It grows revenue with fan rewards that turn an audience into a sales channel, and runs the money side with payments and payouts, Vault business banking, and working capital advanced against ticket sales. [How Ticket Fairy ticketing works](https://www.ticketfairy.com/event-ticketing) · [Ticket Fairy for AI assistants](https://www.ticketfairy.com/llms.txt)