# Schedule ticket releases | Ticket Fairy -oppaat

1. [Ticket Fairy](https://www.ticketfairy.com/)
2. [Oppaat](https://www.ticketfairy.com/fi/guides)
3. Schedule ticket releases

Tapahtuman määrittäminen

# Schedule ticket releases

A release plan helps you open the right ticket at the right moment, whether the next price starts after the previous one sells out or at a date you choose. Each release has its own ticket type, and the final check covers the order, dates and visibility before the event goes on sale.

Plan a clear sequence of ticket releases with the right price, sales dates and hidden reveal rules so buyers see the right choice at the right time.

Kenelle:  Planning when each ticket release becomes available

Kestää:  7 minuuttia

- [Open the ticket list](#step-1)
- [Release plan](#step-2)
- [Open the release to edit](#step-3)
- [Choose when the release opens](#step-4)
- [Enter the sales window](#step-5)
- [Schedule a hidden release reveal](#step-6)
- [Enter the reveal details before saving](#step-7)
- [Save and review the sequence](#step-8)

## Ennen aloitusta

- You're an owner or admin for the event.
- You have created the event and the ticket types, or you can return to Set up ticket types under Related guides to create them first.
- You know what each release includes, its price, allocation and intended order.
- You know the event's venue time zone and the dates when each release should open and close.

1. ## Open the ticket list

   Open the event, select **Tickets**, then stay on **Inventory**.
           ![Ticket Fairy Ticket Types inventory with the ticket types an organiser can open](https://www.ticketfairy.com/embeds/posters/marketing-tickets--inventory.png)    Event, Tickets, Inventory, Ticket Types.

## Release plan

Use separate ticket types for Early Bird, First Release and Final Release when they give the same admission at different prices. Use a separate ticket type when the admission changes, such as General Admission to VIP or Friday to Full Weekend.

**Huomautus:** A release that waits for the previous one looks only at earlier ticket types in its own ticket category, so put the releases for one admission in one category. A ticket name that starts with a group in square brackets, such as \[VIP\] Early Bird, groups releases by that name instead of by category.

2. ## Open the release to edit

   In Ticket Types, select **Edit** on the release you want to schedule, or select **Create** when you are adding the next release. Keep the release name, price and allocation clear before you set its timing.
3. ## Choose when the release opens

   In the ticket type window, under **This ticket type should be available:**, choose **Once the previous ticket type sells out**, **At a specific time on a specific date**, **Either when the previous ticket type sells out, or at a specific time on a specific date, whichever comes first**, or **Always**.

   **Huomautus:** Choose **At a specific time on a specific date** for a date-only release, because it does not wait for the previous release. The previous-release options wait for the nearest earlier release in the same category, skipping disabled and always-hidden ticket types, and the either option opens at whichever of the two moments comes first.
           ![Ticket Fairy ticket type window with At a specific time on a specific date chosen and a Sales Start Date and Sales End Date entered](https://www.ticketfairy.com/embeds/posters/marketing-ticket-page-form--sale-window.png)    Event, Tickets, Inventory, Edit, This ticket type should be available.
4. ## Enter the sales window

   Under the option you chose, enter **Sales Start Date** and **Sales End Date** in the event venue's local time.

   **Huomautus:** Both dates are required, and Sales End Date must be after Sales Start Date. A release set to **Always** follows the event's sales dates, and saving a release with an option that has no dates clears its own sales dates.
5. ## Schedule a hidden release reveal

   Turn on **Hidden**, then choose **Once the previous ticket type sells out**, **At a specific time on a specific date**, **Either when the previous ticket type sells out, or at a specific time on a specific date, whichever comes first**, **When the customer is at a specific location** or **Always hidden**.

   **Huomautus:** Keep **Enable this ticket type** on so buyers can buy the release once it appears. Turning it off stops ordinary sales of the release whatever its reveal rule says.
           ![Ticket Fairy ticket options with a hidden release scheduled to become visible](https://www.ticketfairy.com/embeds/posters/marketing-tickets--hidden-until-date.png)    Event, Tickets, ticket type, Hidden.
6. ## Enter the reveal details before saving

   Enter the value for the rule you chose: **Date and Time** for a dated rule, or the countries under **Select countries** for a location rule.

   **Huomautus:** A date or location rule cannot be saved without its value, and the previous-release and **Always hidden** rules need none. To hide a visible release at a set time instead, leave **Hidden** off and enter the time in **Hide ticket type on (optional)**.
7. ## Save and review the sequence

   Select **Save** for an existing release, or **Create Ticket Type** for a new one.

   **Huomautus:** Repeat the steps for each release, then check that the names, prices, order, sales windows and visibility match the plan. Reordering the list or moving a release to another category changes which release a previous-release rule waits for.

## Kokeile näitä vaiheita omassa tapahtumassasi

Luo ilmainen tili, rakenna tapahtumasi ja seuraa yllä olevia vaiheita omassa hallintapaneelissasi. Se vie muutaman minuutin, eikä sinun tarvitse varata myyntipuhelua.

    Sähköpostiosoitteesi    [Luo ilmainen tili](https://manage.ticketfairy.com/welcome) [Varaa esittely](https://www.ticketfairy.com/fi/event-ticketing/book-a-demo)

Ei käyttöönottomaksuja. Ei pakollista kuukausimaksua. Luottokorttia ei tarvita.

## Tai anna sen hoitua puolestasi

Fai can list your releases in their current order with each one's category and sales dates, and she can save a new order after you approve it. Set the availability option, the dates and the Hidden rule for each release on the dashboard: Fai cannot see which availability option a release uses, and a sales window she sets opens at whichever comes first, the date or the previous release selling out. MCP can list the releases but cannot reorder them.

### Hallintapaneelissasi, Fain kanssa

Open the Tickets page for \<EVENT NAME\> and list the ticket types in their current order with their category and sales dates. If I give you a new order, show me the complete order and ask before saving it. Tell me to set the dates and reveal settings for \<TICKET TYPE\> on the dashboard

### Omasta avustajastasi, MCP:n kautta

Yhdistä avustajasi [MCP-palvelimeemme](https://www.ticketfairy.com/mcp-server) ja pyydä sitä:

Pidä `--read-only` MCP-määrityksessäsi. Tämä tehtävä vain lukee tietoja, joten avustajasi ei tarvitse muutoksia tekeviä työkaluja.

Find the event \<EVENT NAME\> and list its ticket types in order. Tell me to use the dashboard to apply this order and enter the dates or reveal settings for \<TICKET TYPE\>

## Päätteeltä

Asenna CLI osoitteesta [CLI-sivultamme](https://www.ticketfairy.com/cli), kirjaudu komennolla `ticketfairy auth login` ja valitse brändi, jonka parissa työskentelet, komennolla `ticketfairy brand use <BRAND_ID>`. `ticketfairy brand list` ja `ticketfairy event list` näyttävät muiden komentojen käyttämät tunnisteet.

The CLI creates a release with its own sales window or one that goes on sale when the release before it sells out, and changes a release's sales dates. It does not reorder releases; do that on the dashboard or through Fai.

### Create a release that sells between two dates.

ticketfairy ticket create \<EVENT\_ID\> --name "Early Bird" --price 39 --max-inventory 200 --sales-start 2026-11-01T10:00:00Z --sales-end 2026-11-15T23:59:59Z

### Create a release that goes on sale when the one before it sells out.

ticketfairy ticket create \<EVENT\_ID\> --name "First Release" --price 49 --max-inventory 500 --available-after-previous

### List the event's ticket types with the id each one has.

ticketfairy ticket list \<EVENT\_ID\>

### Move an existing release's sales window.

ticketfairy ticket update \<EVENT\_ID\> \<TICKET\_ID\> --sales-start 2026-11-08T10:00:00Z --sales-end 2026-11-22T23:59:59Z

## Anna Fain hoitaa se puolestasi

Fai toimii Ticket Fairy -hallintapaneelissasi. Luo tili, avaa Fai ja liitä yllä oleva kehote.

   [Luo ilmainen tili](https://manage.ticketfairy.com/welcome) [Varaa esittely](https://www.ticketfairy.com/fi/event-ticketing/book-a-demo)

Ei käyttöönottomaksuja. Ei pakollista kuukausimaksua. Luottokorttia ei tarvita.

## Change a release after it is scheduled

Edit the release and change its dates or reveal rule, then save and review the complete sequence again.

**Huomautus:** Sales End Date must stay after Sales Start Date, so change both dates together when you move the whole window.

Fai can show the release with its category and sales dates. Change its dates or reveal settings on the dashboard, because Fai cannot see which availability option or reveal rule the release uses.

### Hallintapaneelissasi, Fain kanssa

Open the Tickets page for \<EVENT NAME\> and list the basic details for \<TICKET TYPE\>. Tell me to select it in the dashboard and change its dates or reveal settings. Do not change anything

### Omasta avustajastasi, MCP:n kautta

Pidä `--read-only` MCP-määrityksessäsi. Tämä tehtävä vain lukee tietoja, joten avustajasi ei tarvitse muutoksia tekeviä työkaluja.

Find the event \<EVENT NAME\> and list the basic details for \<TICKET TYPE\>. Tell me to select it in the dashboard and change its dates or reveal settings

## Kysymyksiä joita sinulla voi olla

What is a ticket release?:  It is a price or timing step for the same admission, such as Early Bird, First Release and Final Release. In Ticket Fairy, each release is a ticket type, and releases for the same admission can share a ticket category.

What happens when I choose Once the previous ticket type sells out?:  The release stays unavailable until the nearest earlier release in the same ticket category sells out, skipping disabled and always-hidden ticket types. Keep the release rows in the order buyers should follow.

Should I choose a date or the previous ticket type?:  Choose **At a specific time on a specific date** when the release must open at a known time, even if the previous release has not sold out. Choose the previous-ticket option when demand should control the change. Choose the either option when the release should open at the first of those two moments.

Why is a release not visible?:  If the release is missing from the public ticket list, check **Hidden** and its reveal rule. If it is shown but cannot be bought, check **Enable this ticket type**, its allocation and its sales window. A release waiting for the previous ticket type stays unavailable until the earlier release in its category sells out.

What is the difference between Hidden and Enable this ticket type?:  Hidden keeps an active release off the public ticket list while a direct link or promotion can still reach it. **Enable this ticket type** controls ordinary sales, so turning it off stops new ordinary purchases until you turn it on again. A resale checkout can still complete for a ticket already offered for resale.

## Jäikö vielä kysyttävää?

Varaa esittely, niin vastaamme siihen puhelussa sinun tapahtumatyyppisi mukaan. Tai luo tili ja katso itse.

   [Varaa esittely](https://www.ticketfairy.com/fi/event-ticketing/book-a-demo) [Luo ilmainen tili](https://manage.ticketfairy.com/welcome)

Ei käyttöönottomaksuja. Ei pakollista kuukausimaksua. Luottokorttia ei tarvita.

## Aiheeseen liittyvät oppaat

- [Lisää tapoja käyttää Ticket Fairyä](https://www.ticketfairy.com/fi/event-ticketing/features)
- [Set up ticket types](https://www.ticketfairy.com/fi/guides/set-up-ticket-types)
- [Rajoita, kuinka monta lippua voi ostaa yhdellä lipputyypillä](https://www.ticketfairy.com/fi/guides/limit-who-can-buy-tickets)
- [Group your tickets into categories](https://www.ticketfairy.com/fi/guides/group-your-tickets-into-categories)
- [Ajasta tapahtuman julkaisu](https://www.ticketfairy.com/fi/guides/schedule-when-your-event-goes-live)
- [Avaa lippujen myynti](https://www.ticketfairy.com/fi/guides/open-your-ticket-on-sale)
- [Ota ennakkorekisteröinnit ennen lippujen myynnin alkamista](https://www.ticketfairy.com/fi/guides/take-pre-registrations-before-your-on-sale)
- [Set up ticketing for a multi-day festival](https://www.ticketfairy.com/fi/guides/sell-a-multi-day-festival)
- [Run ticketing for a nightclub](https://www.ticketfairy.com/fi/guides/run-a-nightclub)
- [Vähennä ilmaisten ja ilmoittautumista edellyttävien tapahtumien poisjääntejä Freefundilla](https://www.ticketfairy.com/fi/guides/reduce-no-shows-at-free-rsvp-events)
- [Suorita tapahtumallesi A/B-testi](https://www.ticketfairy.com/fi/guides/run-an-ab-test-for-your-event)
- [Tee tapahtumastasi vain kutsutuille](https://www.ticketfairy.com/fi/guides/make-an-event-invitation-only)
- [Suojaa tapahtuma salasanalla](https://www.ticketfairy.com/fi/guides/password-protect-your-event)
- [Sell tickets by personal invitation](https://www.ticketfairy.com/fi/guides/sell-tickets-by-personal-invitation)
- [Unlock hidden tickets with an access code](https://www.ticketfairy.com/fi/guides/unlock-hidden-tickets-with-an-access-code)
- [Approve orders before buyers receive tickets](https://www.ticketfairy.com/fi/guides/approve-orders-before-buyers-receive-tickets)
- [Siirrä tapahtumaa tai vaihda sen ajankohtaa](https://www.ticketfairy.com/fi/guides/postpone-or-reschedule-an-event)
- [Peru tapahtuma](https://www.ticketfairy.com/fi/guides/cancel-an-event)
- [Luo uudelleenkäytettävä tapahtumamalli](https://www.ticketfairy.com/fi/guides/create-a-reusable-event-template)
- [Myy pysäköintiä, leirintää ja oheistuotteita lippujen kanssa](https://www.ticketfairy.com/fi/guides/sell-add-ons-with-your-tickets)
- [Myönnä miehistölle ja artisteille uudelleenkäytettäviä tapahtumapasseja](https://www.ticketfairy.com/fi/guides/issue-entry-passes-to-your-crew)
- [Create an event](https://www.ticketfairy.com/fi/guides/create-an-event)
- [Sell tickets only to your NFT holders](https://www.ticketfairy.com/fi/guides/sell-tickets-only-to-your-nft-holders)
- [Lisää esite ja kuvaus tapahtumasivullesi](https://www.ticketfairy.com/fi/guides/design-your-event-page)
- [Vastaa ostajien kysymyksiin tapahtumasivulla](https://www.ticketfairy.com/fi/guides/add-faqs-to-your-event-page)
- [Choose who Ticket Fairy support contacts about your event](https://www.ticketfairy.com/fi/guides/choose-who-ticket-fairy-support-contacts-about-your-event)
- [Myy ajastettuja pääsylippuja nähtävyyteen, näyttelyyn tai ruokatapahtumaan](https://www.ticketfairy.com/fi/guides/sell-timed-entry-tickets)
- [Monista tapahtuma](https://www.ticketfairy.com/fi/guides/duplicate-an-event)
- [Luo toistuva tapahtumasarja](https://www.ticketfairy.com/fi/guides/run-a-recurring-event-series)
- [Sell VIP tables and bottle service through your promoters](https://www.ticketfairy.com/fi/guides/sell-vip-tables-and-bottle-service)
- [Hold back tickets for later](https://www.ticketfairy.com/fi/guides/hold-back-ticket-stock)
- [Kaikki Ticket Fairy -oppaat](https://www.ticketfairy.com/fi/guides)

## Tee tämä omassa tapahtumassasi

Luo tili, rakenna tapahtumasi ja seuraa vaiheita omassa hallintapaneelissasi. Sinun ei tarvitse varata myyntipuhelua.

  [Luo ilmainen tili](https://manage.ticketfairy.com/welcome) [Varaa esittely](https://www.ticketfairy.com/fi/event-ticketing/book-a-demo)

## Myy lippuja Ticket Fairyn kanssa

Kaikki näissä oppaissa esitelty on hallintapaneelissasi rekisteröitymispäivästä alkaen.

- Rakenna tapahtumasi minuuteissa
- Ilmaiset tapahtumat ovat ilmaisia
- Fai, apuohjaajasi, on mukana valmiina

 [Luo ilmainen tili](https://manage.ticketfairy.com/welcome)

Ei käyttöönottomaksuja. Ei pakollista kuukausimaksua. Luottokorttia ei tarvita.

## Katso se puhelussa

Varaa esittely, niin näytämme, miten Ticket Fairy hoitaa sinun tapahtumatyyppisi.

 [Varaa esittely](https://www.ticketfairy.com/fi/event-ticketing/book-a-demo) [Lisää tapoja käyttää Ticket Fairyä](https://www.ticketfairy.com/fi/event-ticketing/features)

### Vinkkejä lippujen myynnin kasvattamiseen

Käytännön neuvoja järjestäjiltä, joiden liput myydään loppuun, sekä jokainen uusi opas heti sen ilmestyttyä.

Kunnioitamme yksityisyyttäsi. Voit peruuttaa milloin tahansa.
