---
title: "Track ticket sales with your LinkedIn pixel | Guides Ticket Fairy"
description: "Add your LinkedIn pixel once for your brand, and see which campaigns sold tickets."
canonical: "https://www.ticketfairy.com/fr/guides/set-up-a-linkedin-pixel"
---

1. [Ticket Fairy](https://www.ticketfairy.com/)
2. [Guides](https://www.ticketfairy.com/fr/guides)
3. Track ticket sales with your LinkedIn pixel

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# Track ticket sales with your LinkedIn pixel

If you run LinkedIn ads, the question is which ad sold the ticket, not only which one got the click. One LinkedIn pixel for the brand covers every event under it, and LinkedIn records page activity through checkout and each completed sale with its value.

Durée:  5 minutes

- [Copy your LinkedIn pixel code](#step-1)
- [Import it in your brand settings](#step-2)
- [Check it appears under LinkedIn](#step-3)
- [Confirm LinkedIn receives a sale](#step-4)

## Avant de commencer

- You're an owner, an admin or on the marketing team for this brand. If you can't open **Integrations**, ask an owner or an admin to do this part or to give you access.
- You have the complete LinkedIn tracking snippet.

1. ## Copy your LinkedIn pixel code

   In LinkedIn Campaign Manager, copy your account's complete Insight Tag together with the conversion code from the event-specific conversion for completed ticket sales. Pasting both together keeps the partner ID and the conversion ID.

   **Remarque:** The partner ID loads your Insight Tag. The conversion ID assigns a completed ticket sale to the right LinkedIn conversion action, and Ticket Fairy adds a stable order event ID.
2. ## Import it in your brand settings

   Open **Network Conversion Tracking Pixels** and select **Import Tracking Pixel**. Under **Paste the complete pixel code from any advertising platform:**, paste the full LinkedIn snippet, check that the dialog detects LinkedIn and the right ID, then select **Import Pixel**.

   ![The Import Tracking Pixel dialog after it detects LinkedIn and its pixel ID](https://www.ticketfairy.com/embeds/posters/marketing-integrations--network-pixels-import-linkedin.png)    
   *Brand settings, Integrations, Import Tracking Pixel.*
3. ## Check it appears under LinkedIn

   Open the **LinkedIn** tab. It shows the imported ID and the events Ticket Fairy reports to LinkedIn.

   **Remarque:** You can import more than one. If you advertise the same event from two LinkedIn accounts, you can import both pixels.

   ![The LinkedIn tab of Network Conversion Tracking Pixels, showing the pixel ID and the events Ticket Fairy reports to LinkedIn](https://www.ticketfairy.com/embeds/posters/marketing-integrations--network-pixels-linkedin.png)    
   *Brand settings, Integrations, Tracking pixels.*
4. ## Confirm LinkedIn receives a sale

   Buy a ticket on your own event, or use a test order. The purchase event then appears in LinkedIn.

   **Remarque:** Tracking is working when LinkedIn shows the purchase with the completed order value.

## Ou faites-le faire pour vous

Fai, votre coéquipière IA, peut vérifier les ventes, mettre à jour votre événement ou modifier un billet à votre demande.

Give Fai the complete snippet from LinkedIn, and she can add the pixel after asking you to approve the change. You can also add it in the dashboard.

### Dans votre tableau de bord, avec Fai

```
Add a LinkedIn tracking pixel to this brand using this complete snippet: <paste the snippet>
```

## Questions que vous pourriez avoir

**How do I add a LinkedIn pixel to my event page?**

 Open Network Conversion Tracking Pixels and select Import Tracking Pixel. Under Paste complete pixel code, paste the full LinkedIn snippet, check that the dialog detects LinkedIn and the right ID, then select Import Pixel. The LinkedIn pixel then runs on every event page under this brand and through checkout. You only need to set it up once for the brand.

**Which LinkedIn events does Ticket Fairy send?**

 The Insight Tag records page activity while a visitor views your event and moves through checkout. When the sale completes, Ticket Fairy sends lintrk('track', { conversion\_id: 'YOUR-ID' }) for the purchase conversion action saved with the tag, with the order value and currency. You can see the value of each reported ticket sale in LinkedIn. Each completed order also has its own event ID, ready for LinkedIn to match browser and server copies if you use both.

**Can I enter only the pixel ID?**

 Use the complete snippet. It includes settings that are missing from the ID alone, such as the conversion action or region. Ticket Fairy uses those settings to report each sale correctly.

**Will my LinkedIn pixel record sales if buyers check out on my own website?**

 Yes. The embedded checkout sends the same events at the same points as the hosted checkout, so LinkedIn records a sale on your own site the same way.

## Vous avez encore une question ?

Réservez une démo et nous y répondrons lors d'un appel, pour votre type d'événement. Ou créez votre compte et voyez par vous-même.

   [Réserver une démo](https://www.ticketfairy.com/fr/event-ticketing/book-a-demo) [Créer un compte gratuit](https://manage.ticketfairy.com/welcome)

Pas de frais d'installation. Pas de frais mensuels. Pas de carte bancaire requise.

## Guides associés

- [D’autres façons d’utilizer Ticket Fairy](https://www.ticketfairy.com/features/advertising-and-tracking)
- [Connecter les pixels publicitaires à vos ventes de billets](https://www.ticketfairy.com/fr/guides/connect-meta-and-network-pixels)
- [Track ticket sales with your Microsoft Bing pixel](https://www.ticketfairy.com/fr/guides/set-up-a-microsoft-bing-pixel)
- [See which ad networks sell your tickets](https://www.ticketfairy.com/fr/guides/see-which-ads-sold-tickets)
- [Set up a Meta pixel to track your ticket sales](https://www.ticketfairy.com/fr/guides/set-up-a-meta-pixel)
- [Measure ticket sales with Google Analytics](https://www.ticketfairy.com/fr/guides/set-up-a-google-analytics-pixel)
- [Track ticket sales with your TikTok pixel](https://www.ticketfairy.com/fr/guides/set-up-a-tiktok-pixel)
- [Tous les guides Ticket Fairy](https://www.ticketfairy.com/fr/guides)

## Faites-le sur votre propre événement

Créez votre compte, montez votre événement et suivez les étapes dans votre propre tableau de bord. Vous n’avez pas besoin de réserver un appel commercial.

  [Créer un compte gratuit](https://manage.ticketfairy.com/welcome) [Réserver une démo](https://www.ticketfairy.com/fr/event-ticketing/book-a-demo)

## Vendez des billets avec Ticket Fairy

Commencez gratuitement avec des événements illimités et sans frais mensuels, puis choisissez une formule payante quand vous avez besoin de plus.

- Montez votre événement en quelques minutes
- Les événements gratuits sont gratuits
- Fai, votre coéquipière IA, est intégrée

 [Créer un compte gratuit](https://manage.ticketfairy.com/welcome)

Pas de frais d'installation. Pas de frais mensuels. Pas de carte bancaire requise.

## Voyez-le lors d'un appel

Réservez une démo et nous vous montrerons comment Ticket Fairy gère votre type d'événement.

 [Réserver une démo](https://www.ticketfairy.com/fr/event-ticketing/book-a-demo) [D’autres façons d’utilizer Ticket Fairy](https://www.ticketfairy.com/features/advertising-and-tracking)

### Des conseils pour vendre plus de billets

Des conseils pratiques d'organisateurs d'événements en activité, et chaque nouveau guide dès sa publication.

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