---
title: "Track ticket sales with your Spotify pixel | Guides Ticket Fairy"
description: "Add your Spotify pixel once for your brand, and see which campaigns sold tickets."
canonical: "https://www.ticketfairy.com/fr/guides/set-up-a-spotify-pixel"
---

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3. Track ticket sales with your Spotify pixel

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# Track ticket sales with your Spotify pixel

When a Spotify campaign ends, you want to know which ad sold tickets for the gig, not only which one got the click. Promoters add one Spotify pixel for their brand, and Spotify records product when a visitor opens the event page, checkout when they start buying and purchase when the sale completes, for every event under that brand.

Durée:  5 minutes

- [Copy your Spotify pixel code](#step-1)
- [Import it in your brand settings](#step-2)
- [Check it appears under Spotify](#step-3)
- [Confirm Spotify receives a sale](#step-4)

## Avant de commencer

- You're an owner, an admin or on the marketing team for this brand. If you can't open **Integrations**, ask an owner or an admin to do this part or to give you access.
- You have the complete Spotify tracking snippet.

1. ## Copy your Spotify pixel code

   In Spotify Ad Analytics, open the pixel you use for this website and copy its complete base code. Keep the spdt configuration and its key in the snippet.

   **Remarque:** The complete snippet lets Ticket Fairy identify Spotify and import the correct pixel ID.
2. ## Import it in your brand settings

   Open **Network Conversion Tracking Pixels** and select **Import Tracking Pixel**. Under **Paste the complete pixel code from any advertising platform:**, paste the full Spotify snippet, check that the dialog detects Spotify and the right ID, then select **Import Pixel**.

   ![The Import Tracking Pixel dialog after it detects Spotify and its pixel ID](https://www.ticketfairy.com/embeds/posters/marketing-integrations--network-pixels-import-spotify.png)    
   *Brand settings, Integrations, Import Tracking Pixel.*
3. ## Check it appears under Spotify

   Open the **Spotify** tab. It shows the imported ID and the events Ticket Fairy reports to Spotify.

   **Remarque:** Use one Spotify pixel for this brand. Choose the pixel from the ads account you use for this brand's campaigns.

   ![The Spotify tab of Network Conversion Tracking Pixels, showing the pixel ID and the events Ticket Fairy reports to Spotify](https://www.ticketfairy.com/embeds/posters/marketing-integrations--network-pixels-spotify.png)    
   *Brand settings, Integrations, Tracking pixels.*
4. ## Confirm Spotify receives a sale

   Buy a ticket on your own event, or use a test order. The purchase event then appears in Spotify.

   **Remarque:** Tracking is working when Spotify shows the purchase with the completed order value.

## Ou faites-le faire pour vous

Fai, votre coéquipière IA, peut vérifier les ventes, mettre à jour votre événement ou modifier un billet à votre demande.

Give Fai the complete snippet from Spotify, and she can add the pixel after asking you to approve the change. You can also add it in the dashboard.

### Dans votre tableau de bord, avec Fai

```
Add a Spotify tracking pixel to this brand using this complete snippet: <paste the snippet>
```

## Questions que vous pourriez avoir

**How do I add a Spotify pixel to my event page?**

 Open Network Conversion Tracking Pixels and select Import Tracking Pixel. Under Paste complete pixel code, paste the full Spotify snippet, check that the dialog detects Spotify and the right ID, then select Import Pixel. The Spotify pixel then runs on every event page under this brand and through checkout. You only need to set it up once for the brand.

**Which Spotify events does Ticket Fairy send?**

 Your Spotify tag runs spdt('view') when it loads. Ticket Fairy sends product when a visitor opens your event page, checkout when they start checkout, and purchase when the sale completes. The purchase event includes the order value and currency, so Spotify can report the value of each ticket sale.

**Can I enter only the pixel ID?**

 Use the complete snippet. It includes settings that are missing from the ID alone, such as the conversion action or region. Ticket Fairy uses those settings to report each sale correctly.

**Will my Spotify pixel record sales if buyers check out on my own website?**

 Yes. The embedded checkout sends the same events at the same points as the hosted checkout, so Spotify records a sale on your own site the same way.

## Vous avez encore une question ?

Réservez une démo et nous y répondrons lors d'un appel, pour votre type d'événement. Ou créez votre compte et voyez par vous-même.

   [Réserver une démo](https://www.ticketfairy.com/fr/event-ticketing/book-a-demo) [Créer un compte gratuit](https://manage.ticketfairy.com/welcome)

Pas de frais d'installation. Pas de frais mensuels. Pas de carte bancaire requise.

## Guides associés

- [D’autres façons d’utilizer Ticket Fairy](https://www.ticketfairy.com/features/advertising-and-tracking)
- [Connecter les pixels publicitaires à vos ventes de billets](https://www.ticketfairy.com/fr/guides/connect-meta-and-network-pixels)
- [Track ticket sales with your X pixel](https://www.ticketfairy.com/fr/guides/set-up-an-x-twitter-pixel)
- [See which ad networks sell your tickets](https://www.ticketfairy.com/fr/guides/see-which-ads-sold-tickets)
- [Set up a Meta pixel to track your ticket sales](https://www.ticketfairy.com/fr/guides/set-up-a-meta-pixel)
- [Measure ticket sales with Google Analytics](https://www.ticketfairy.com/fr/guides/set-up-a-google-analytics-pixel)
- [Track ticket sales with your TikTok pixel](https://www.ticketfairy.com/fr/guides/set-up-a-tiktok-pixel)
- [Tous les guides Ticket Fairy](https://www.ticketfairy.com/fr/guides)

## Faites-le sur votre propre événement

Créez votre compte, montez votre événement et suivez les étapes dans votre propre tableau de bord. Vous n’avez pas besoin de réserver un appel commercial.

  [Créer un compte gratuit](https://manage.ticketfairy.com/welcome) [Réserver une démo](https://www.ticketfairy.com/fr/event-ticketing/book-a-demo)

## Vendez des billets avec Ticket Fairy

Commencez gratuitement avec des événements illimités et sans frais mensuels, puis choisissez une formule payante quand vous avez besoin de plus.

- Montez votre événement en quelques minutes
- Les événements gratuits sont gratuits
- Fai, votre coéquipière IA, est intégrée

 [Créer un compte gratuit](https://manage.ticketfairy.com/welcome)

Pas de frais d'installation. Pas de frais mensuels. Pas de carte bancaire requise.

## Voyez-le lors d'un appel

Réservez une démo et nous vous montrerons comment Ticket Fairy gère votre type d'événement.

 [Réserver une démo](https://www.ticketfairy.com/fr/event-ticketing/book-a-demo) [D’autres façons d’utilizer Ticket Fairy](https://www.ticketfairy.com/features/advertising-and-tracking)

### Des conseils pour vendre plus de billets

Des conseils pratiques d'organisateurs d'événements en activité, et chaque nouveau guide dès sa publication.

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