---
title: "Ticket Fairy Guides | Set Up Your Event and Sell Tickets"
description: "Set up tickets, open your on-sale and understand your sales figures with step-by-step guides to advertising pixels, festival ticket tiers and more."
canonical: "https://www.ticketfairy.com/guides"
---

Guides

# Run your event on Ticket Fairy

Set up your tickets, open your on-sale, and know exactly how your event is selling.

## Setting up an event

Ticket types, release tiers, add-ons and resale rules.

- [Use Freefund to reduce no-shows at free and RSVP events Keep entry free for people who show up while refundable deposits give attendees a reason to attend. 8 minutes · Planning attendance, staffing, stock and sponsor expectations for a free event Read](https://www.ticketfairy.com/guides/reduce-no-shows-at-free-rsvp-events)
- [Run an A/B test for your event Compare event pages or checkout questions and answers, split visitors between versions and find which one brings in more ticket sales or revenue. 10 minutes · Testing which event page or checkout questions and answers sell more tickets Read](https://www.ticketfairy.com/guides/run-an-ab-test-for-your-event)
- [Make your event invitation-only Compare a shared password, personal invitations and a ticket access code, or approve each order after checkout before the buyer gets their tickets. 5 minutes · Controlling who can buy tickets before or after checkout Read](https://www.ticketfairy.com/guides/make-an-event-invitation-only)
- [Password-protect your event Put your event page behind one or more shared passwords, test them and change a password without locking out the groups that still need access. 7 minutes · Sharing a private event through one or more trusted groups Read](https://www.ticketfairy.com/guides/password-protect-your-event)
- [Sell tickets by personal invitation Send each approved guest a personal ticket link, set how many tickets they can buy and how many orders they can place, and track or cancel an invitation after you send it. 16 minutes · Selling tickets through an approved invitation list Read](https://www.ticketfairy.com/guides/sell-tickets-by-personal-invitation)
- [Unlock hidden tickets with an access code Keep your event page public with the ticket types hidden, and let buyers see them by entering an access code that carries no discount. 12 minutes · Sharing a private ticket sale through one reusable access code Read](https://www.ticketfairy.com/guides/unlock-hidden-tickets-with-an-access-code)
- [Approve orders before buyers receive tickets Review every order, or only orders containing selected ticket types. Choose when to take payment, then approve or decline each request before its payment hold expires. 12 minutes · Reviewing ticket requests before confirming admission Read](https://www.ticketfairy.com/guides/approve-orders-before-buyers-receive-tickets)
- [Schedule when your event goes live Choose a date and time in your event's timezone so Ticket Fairy makes the event page public at that time. 4 minutes · Running an on-sale at a set time Read](https://www.ticketfairy.com/guides/schedule-when-your-event-goes-live)
- [Postpone or reschedule an event Tell ticket holders that the date has changed, publish the new date once you have it, and choose who can ask for a refund. 9 minutes · Changing the date of an event that has already been announced Read](https://www.ticketfairy.com/guides/postpone-or-reschedule-an-event)
- [Cancel an event Mark the event canceled, start refunds for every order and tell ticket holders yourself before the refund emails reach them. 7 minutes · Ending an event after you have already sold tickets Read](https://www.ticketfairy.com/guides/cancel-an-event)
- [Take pre-registrations before your ticket on-sale Take the names of the people who want tickets before you have any to sell, reward them for bringing friends, and open a pre-sale to them ahead of everyone else. 14 minutes · Building demand before tickets go on sale Read](https://www.ticketfairy.com/guides/take-pre-registrations-before-your-on-sale)
- [Create a reusable event template Share your ticket tiers and allocations as a template without publishing your prices. Your brand name appears on every template you publish. 8 minutes · Sharing an event setup as a reusable template Read](https://www.ticketfairy.com/guides/create-a-reusable-event-template)
- [Set up ticketing for a multi-day festival Group day and weekend tickets so buyers find the right one, open each price release on its own date, sell camping and travel in the same checkout, and keep resale at face value. 28 minutes · Selling day and weekend tickets for a festival Read](https://www.ticketfairy.com/guides/sell-a-multi-day-festival)
- [Sell parking, camping and merchandise with your tickets Add parking, camping, meals, merchandise and upgrades to the ticket checkout, with stock, options and limits for each. 8 minutes · Selling extras with event admission Read](https://www.ticketfairy.com/guides/sell-add-ons-with-your-tickets)
- [Group your tickets into categories Group day passes, weekend passes and price releases into categories so buyers can find the right ticket quickly. 5 minutes · Making a long ticket list easier to browse Read](https://www.ticketfairy.com/guides/group-your-tickets-into-categories)
- [Issue reusable event passes to crew and artists Give crew and artists named multi-entry passes. Your door team can scan them in the same app they use for tickets. 6 minutes · Letting your team in and out of an event all day Read](https://www.ticketfairy.com/guides/issue-entry-passes-to-your-crew)
- [Create an event Start from a template or a blank event, add the details buyers need, set up your ticket types before anything is saved, and choose how you want to sell. 15 minutes · Creating a new event and preparing it for ticket sales Read](https://www.ticketfairy.com/guides/create-an-event)
- [Set up ticket types Create clear ticket choices with the right price, allocation, purchase limits, availability and entry rules before your event goes on sale. 12 minutes · Preparing the tickets buyers will choose for an event Read](https://www.ticketfairy.com/guides/set-up-ticket-types)
- [Limit who can buy a ticket type Limit how many tickets one order or customer account can buy, or send one ticket type to another ticketing page instead of selling it through Ticket Fairy. 6 minutes · Controlling ticket quantities and where buyers complete a purchase Read](https://www.ticketfairy.com/guides/limit-who-can-buy-tickets)
- [Sell tickets only to your NFT holders Require ticket buyers to connect a wallet that holds one of your NFTs before they can buy tickets to your event, for every ticket or for one ticket type, and have the door check the NFT again at entry. 6 minutes · Selling event tickets to the holders of an NFT collection Read](https://www.ticketfairy.com/guides/sell-tickets-only-to-your-nft-holders)
- [Add your flyer and description to your event page Add the flyer, the background image and the description a buyer reads before they choose a ticket, keep the short description brief enough to read in a shared link, and give each language its own wording and artwork. 6 minutes · Turning visitors into ticket buyers on your event page Read](https://www.ticketfairy.com/guides/design-your-event-page)
- [Answer your buyers' questions on the event page Group the questions buyers keep asking into sections on your event page, keep a question private until you have decided the answer, and import a set of questions from a know-before-you-go sheet you already have. 5 minutes · Answering common buyer questions on your event page Read](https://www.ticketfairy.com/guides/add-faqs-to-your-event-page)
- [Choose who Ticket Fairy support contacts about your event Give Ticket Fairy support two email addresses for one event, the one buyer escalations go to and your team's point of contact, in place of your brand's, or send the event back to your brand's addresses. 3 minutes · Pointing Ticket Fairy support at the team that runs one event Read](https://www.ticketfairy.com/guides/choose-who-ticket-fairy-support-contacts-about-your-event)
- [Sell timed-entry tickets for an attraction, exhibition or food event Give a ticket type its own entry times so buyers pick a date and a slot, cap each slot separately, see sales and arrivals by slot, and know what a sold-out slot looks like to a buyer. 10 minutes · Selling entry by date and time slot for a venue that runs all day Read](https://www.ticketfairy.com/guides/sell-timed-entry-tickets)
- [Duplicate an event Start your next date with the ticket types, event settings and optional features you already use, then enter the new name, web address and dates before it goes on sale. 8 minutes · Preparing another date from an existing event Read](https://www.ticketfairy.com/guides/duplicate-an-event)
- [Run a recurring event series Keep every edition together, add future dates automatically, and give buyers one public page for the series. 10 minutes · Running a festival, tour, club night or show across several dates or editions Read](https://www.ticketfairy.com/guides/run-a-recurring-event-series)
- [Sell VIP tables and bottle service through your promoters Create a table type for each booth or bottle-service package, give every promoter their own link to sell it, and see the table bookings each promoter brings to your event under Sales by Promoter. 14 minutes · Venue teams and promoters selling VIP tables, booths and bottle service alongside entry tickets Read](https://www.ticketfairy.com/guides/sell-vip-tables-and-bottle-service)
- [Hold back tickets for later Set aside part of a ticket type for a guest list, a competition or a partner, so those tickets stay out of the public on-sale until you hand them out. 4 minutes · Keeping part of a release for guests, competitions and partners Read](https://www.ticketfairy.com/guides/hold-back-ticket-stock)
- [Schedule ticket releases Plan a clear sequence of ticket releases with the right price, sales dates and hidden reveal rules so buyers see the right choice at the right time. 7 minutes · Planning when each ticket release becomes available Read](https://www.ticketfairy.com/guides/schedule-ticket-sale-windows-and-release-tiers)

## Set up your event with these guides

Create a free account, then follow any guide here in your own dashboard.

    Your email address    [Create a free account](https://manage.ticketfairy.com/welcome) [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo)

No setup fees. No required monthly ticketing fee. No credit card required.

## Checkout and orders

Checkout questions, order approval, refunds, transfers and waiting lists.

- [Find and manage the orders for your event Find any ticket order on your event by buyer, email address or order number, see which tab each order sits in, open it to read the tickets, the buyer and where the sale came from, and leave a note your team can see. 6 minutes · Looking after the orders on your event Read](https://www.ticketfairy.com/guides/find-and-manage-your-event-orders)
- [Download your ticket buyers Get a CSV of every ticket for your event, with buyer details and optional add-ons as rows or columns. 3 minutes · Getting your event's ticket buyers into a spreadsheet Read](https://www.ticketfairy.com/guides/download-your-ticket-buyers)
- [Refund an order on your event Return the face value of a paid order to the buyer's card from the Orders page, confirm it with the authorization code Ticket Fairy emails you, and see what changes for the buyer, the tickets and your reports. 6 minutes · Returning a buyer's money for an order they no longer want Read](https://www.ticketfairy.com/guides/refund-an-order)
- [Run a waiting list for a sold-out event Switch on the waiting list, decide how many tickets one person can ask for, see who is waiting, and find out how the next person in line is offered a returned ticket and how long they have to buy it. 7 minutes · Offering returned tickets to buyers who missed out Read](https://www.ticketfairy.com/guides/run-a-waiting-list)
- [Let buyers resell their tickets at face value Turn on ticket resale so a buyer who can't come to your event passes their ticket to the next fan on your waiting list, or to someone they name, at the ticket's own price, and follow every resale ticket on the Ticket Resale report. 6 minutes · Letting ticket buyers pass their tickets to fans who want them Read](https://www.ticketfairy.com/guides/let-buyers-resell-their-tickets-at-face-value)
- [Print venue directions and entry details on your tickets Add your own words to every ticket PDF for your event, such as how to get to the venue, which entrance to use and what to bring, and give one ticket type its own text or hide the date on its tickets. 4 minutes · Getting the door information onto every ticket your buyers carry Read](https://www.ticketfairy.com/guides/print-venue-directions-and-entry-details-on-your-tickets)
- [Clear the ticket orders waiting on an ID check See which buyers have a card on hold in the Needs Verification tab, send the ID check again, take the payment without it, or release the hold and put the tickets back on sale. 5 minutes · Clearing the card holds waiting on an ID check so the tickets go back on sale Read](https://www.ticketfairy.com/guides/verify-buyer-identity-at-checkout)
- [Let buyers refund their own tickets Turn on self-refunds, see what a buyer is offered on their order page, and know what happens to the ticket and the stock afterwards. 7 minutes · Letting buyers refund their own tickets from their order page Read](https://www.ticketfairy.com/guides/let-buyers-refund-themselves)
- [Choose which details checkout asks your ticket buyers for Make every ticket buyer at your event's checkout enter a phone number, nationality, Instagram handle or date of birth before they can pay, and turn away buyers under your event's minimum age. 5 minutes · Collecting a phone number, nationality, Instagram handle or date of birth from every ticket buyer Read](https://www.ticketfairy.com/guides/choose-which-attendee-details-checkout-collects)
- [Choose which AI assistants sell your tickets AI shopping assistants can start a ticket order for buyers who ask them about events, at your prices and with your ticket rules, and send the buyer to the Ticket Fairy checkout page to pay. Turn an assistant off for your brand, or pause it for one event, to stop new ticket sales through it. 3 minutes · Brand owners and admins deciding which AI assistants sell their event tickets Read](https://www.ticketfairy.com/guides/choose-which-ai-assistants-sell-your-tickets)
- [Win back buyers who left checkout Find the buyers who entered their details at checkout and never paid for their tickets, see why each one is on the list, and email them back to your event. 6 minutes · Turning lost checkouts into sales Read](https://www.ticketfairy.com/guides/recover-abandoned-carts)
- [Sell a block of tickets to a company and invoice them Record a company's block of tickets with its purchase order and payment terms, get it signed off, and send the company one invoice with a due date that matches their terms. 10 minutes · Selling blocks of tickets to companies and teams Read](https://www.ticketfairy.com/guides/take-a-group-booking-and-invoice-it)
- [Resend a buyer's tickets and fix their details Send an order's tickets again to any email address the buyer gives you, and correct the name or email on a ticket so it matches the person arriving at the door. 5 minutes · Answering a buyer whose tickets went missing Read](https://www.ticketfairy.com/guides/resend-tickets-and-fix-a-buyers-details)
- [Move a buyer to a different ticket type or seat Change every ticket on a buyer's order to another ticket type in one go, move one ticket on its own, or give a ticket holder a different seat on your seat map, without the buyer placing a new order. 5 minutes · Moving a buyer to the right ticket or seat after they have bought Read](https://www.ticketfairy.com/guides/move-a-buyer-to-a-different-ticket-type-or-seat)
- [Add custom questions to your event checkout Collect extra information from buyers or ticket holders for your event checkout, such as a meal choice, accessibility request or company detail, and decide where each answer belongs. 8 minutes · Your event team collecting extra buyer, ticket-holder or add-on information at checkout Read](https://www.ticketfairy.com/guides/add-custom-checkout-questions)
- [Add custom terms to your event checkout Add labeled terms and conditions to your event checkout agreement, so buyers can open each section and accept the complete agreement before they pay. 8 minutes · Ticket Fairy staff adding approved terms to an event checkout Read](https://www.ticketfairy.com/guides/add-custom-terms-to-your-checkout)

## Promotions and discounts

Promo codes, promoter links, gift cards and membership plans.

- [Sell a gift certificate for your event Sell a certificate worth a ticket type you choose or a fixed sum, set how many months it stays valid, and let the buyer decide who uses it and when. 5 minutes · Selling to buyers who want to give a ticket as a present Read](https://www.ticketfairy.com/guides/sell-gift-certificates)
- [Create promo codes for your event Give a partner, a mailing list or an early crowd a better price with a promotion that carries the discount, the ticket types it applies to, the codes people enter and the limits you set. 8 minutes · Offering a discount to a particular group of buyers Read](https://www.ticketfairy.com/guides/create-promo-codes)
- [Offer group discounts on your event tickets Give buyers a lower ticket price automatically once their basket reaches a group size you choose, with a bigger discount for bigger groups if you want one, and no code for a buyer to type. 6 minutes · Rewarding buyers who book tickets as a group Read](https://www.ticketfairy.com/guides/offer-group-discounts-on-event-tickets)

## Referral marketing

Reward buyers who bring friends and see who brought in each sale.

- [Reward buyers who bring friends to your event Give every buyer of an eligible paid ticket their own referral link, and return part of their ticket price when their friends buy through it. 7 minutes · Turning word of mouth into ticket sales Read](https://www.ticketfairy.com/guides/reward-buyers-for-referrals)
- [Offer prizes your fans can win at your event Put an upgrade, merch, an experience or a table on your event, set what a fan has to do to win it, and give each prize out from Influencers. 9 minutes · Rewarding the fans who fill your event Read](https://www.ticketfairy.com/guides/offer-prizes-your-fans-can-win)
- [Choose who wins a prize at your event Give out a prize with no target on it: name the buyer you already know won, or draw winners at random from every buyer who has paid, then confirm what the draw came up with. 7 minutes · Giving out a prize you decide the winner of Read](https://www.ticketfairy.com/guides/choose-who-wins-a-prize-at-your-event)
- [Choose how your buyers share your event Set the message your buyers start with, the apps they can share to, and the share card each of them gets, from the Rewards page. 6 minutes · Turning word of mouth into ticket sales Read](https://www.ticketfairy.com/guides/choose-how-your-buyers-share-your-event)

## Invitations and guest lists

Invitations, guest tickets, partner allocations and group bookings.

- [Share one invitation link to your event Create one invitation link for a group, such as a sponsor's staff or a members' chat, choose the hidden tickets it unlocks and cap the tickets and orders the whole group can buy through it, then copy it and share it yourself. 5 minutes · Sharing ticket access with a group through one link Read](https://www.ticketfairy.com/guides/share-one-invitation-link-to-your-event)
- [Send free tickets to your guest list Send a guest, a reviewer or a crew member a ticket at no charge from the Guest Tickets page, one person at a time or from a spreadsheet, and see who you have sent tickets to. 5 minutes · Giving press, guests and crew a ticket at no charge Read](https://www.ticketfairy.com/guides/issue-guest-tickets)
- [Take act and trader applications for your event Build a form for your event from a ready-made form, a description Fai turns into questions, or an empty one, ask only what each applicant needs to answer, read every application in one list, accept or decline each one, and send the people you accept a ticket. 14 minutes · Choosing acts, traders or guests from the people who apply Read](https://www.ticketfairy.com/guides/take-applications-with-a-form)
- [Let a partner hand out their own tickets for your event Give an act's management, a radio station or a sponsor a fixed allocation they can hand out themselves, without a login to your event and without asking you each time. 6 minutes · Handing a counted allocation to a partner who issues their own tickets Read](https://www.ticketfairy.com/guides/let-a-partner-hand-out-their-own-tickets)

## Add-ons, tables and extras

Merchandise, parking, donations, tables and accommodation.

- [Sell one pass that covers several of your events Sell a season pass or a multi-night bundle once, then let the buyer book the nights they want as you announce them. 9 minutes · Selling a season ticket or a multi-night bundle across your program Read](https://www.ticketfairy.com/guides/sell-a-pass-that-covers-several-events)

## Email, SMS and marketing

Messages to buyers, email design, your website and landing pages.

- [Create extra landing pages for your event Give one event extra pages at their own addresses, each with its own name, dates, venue, images, description or ticket types, so every ad campaign, sponsor or audience lands on a page made for them while every ticket sold is a ticket for the same event. 8 minutes · Giving different audiences their own page for one event Read](https://www.ticketfairy.com/guides/create-extra-landing-pages-for-your-event)
- [Add your own words to the ticket confirmation email Add your door time, travel advice and event rules to the confirmation email buyers get with their tickets, and send their replies to an address your team reads. 7 minutes · Telling buyers what they need to know when they buy Read](https://www.ticketfairy.com/guides/add-your-own-words-to-the-confirmation-email)
- [Email the people who bought tickets to your event Send the doors time, the set times, a venue change or a thank-you to everyone attending, to one ticket type or to the waiting list, now or at a time you choose, and see who opened it. 6 minutes · Telling ticket holders what they need to know before, during and after the event Read](https://www.ticketfairy.com/guides/email-your-buyers)
- [Save the emails you send buyers, guests and applicants Draft an invitation, an application answer or a gift certificate message once, then pick it by name each time you send it, so every email you send buyers, guests and applicants sounds like you. 5 minutes · Sending invitations, application answers and gift certificate emails in your own wording Read](https://www.ticketfairy.com/guides/save-the-emails-you-send)
- [Give your promoters artwork to post about your event Keep the flyers, videos and ready-to-paste captions for your event on its Marketing Assets page, where every promoter downloads them beside their own promoter link. 6 minutes · Getting your promoters posting the right artwork Read](https://www.ticketfairy.com/guides/give-your-promoters-artwork-to-post)
- [Tell ticket holders where your event is Save the location details, choose when future buyers can see the venue, and email a confirmed venue update to ticket holders and RSVPs. 4 minutes · Announcing an event location or venue change to the people attending Read](https://www.ticketfairy.com/guides/announce-your-venue-location)
- [Build a website for your events Give your festival, venue or club night its own website: Fai drafts it from your events and brand, or you start from a template, then you change the pages, sections and look and publish it for ticket buyers. 12 minutes · Building a website for your events Read](https://www.ticketfairy.com/guides/build-a-website-for-your-events)
- [Connect your own web address to your event website Put your event website on a web address you already own, such as www.yourfestival.com, so ticket buyers find you under your own name. You add the records the dashboard shows at your domain provider, and you choose which address is the main one. 10 minutes · Putting your event website on your own domain Read](https://www.ticketfairy.com/guides/connect-your-own-web-address-to-your-event-website)
- [Take enquiries and RSVPs on your event website Add a contact, private hire or RSVP form to your event website with the questions you need, get an email for each new reply, then read, sort and download the replies in one place. 9 minutes · Collecting enquiries and RSVPs from your website Read](https://www.ticketfairy.com/guides/take-enquiries-and-rsvps-on-your-event-website)
- [Let Fai improve your event website Fai checks your event website and suggests what to fix next, drafts missing text, rewords what you have, suggests a look from your logo and, if you switch it on, lists new events by herself. You decide what goes on the website, and every change can be undone. 10 minutes · Keeping your event website current with Fai Read](https://www.ticketfairy.com/guides/let-fai-improve-your-event-website)
- [List your events on your website Show your upcoming events on your event website with live dates, prices and sold-out labels: every public event automatically or only the ones you choose, events sold on other websites, a What's on calendar, and events from partner brands that say yes. 11 minutes · Showing your events on your website Read](https://www.ticketfairy.com/guides/list-your-events-on-your-website)
- [Protect, hide and redirect pages on your event website Give a crew, artist or guest page on your event website a password, keep a page out of search engines, choose what visitors see at an address you do not have, and send old addresses from last year's event to the right page. 8 minutes · Controlling who finds each page of your website Read](https://www.ticketfairy.com/guides/protect-hide-and-redirect-pages-on-your-event-website)
- [Translate your event website Fai translates your event website into the languages your ticket buyers read, you check her texts, and you put each language live when it is ready, with a language menu for visitors. 8 minutes · Offering your website in more languages Read](https://www.ticketfairy.com/guides/translate-your-event-website)

## Advertising your event

Tracking which campaigns sold tickets.

- [Connect advertising pixels to your ticket sales Connect Meta and your other advertising networks at brand level so you can see which campaigns led to ticket sales. 10 minutes · Buying ads for an event Read](https://www.ticketfairy.com/guides/connect-meta-and-network-pixels)
- [See which ads sold tickets Compare your advertising by the ticket orders each campaign brought in rather than by clicks, so you know where to spend next. 7 minutes · Deciding where your advertising budget should go next Read](https://www.ticketfairy.com/guides/see-which-ads-sold-tickets)
- [Set up a Meta pixel to track your ticket sales Connect Meta to your brand and choose which pixel records your ticket sales, so you can see which Facebook and Instagram campaigns sold tickets. 5 minutes · Running Meta ads for an event Read](https://www.ticketfairy.com/guides/set-up-a-meta-pixel)
- [Measure ticket sales with Google Analytics Add your complete Google Analytics measurement ID once to measure event page visits, checkout starts and completed ticket sales. 5 minutes · Measuring event traffic and ticket sales in Google Analytics Read](https://www.ticketfairy.com/guides/set-up-a-google-analytics-pixel)
- [Track ticket sales with your TikTok pixel Add your TikTok pixel once for your brand, and see which campaigns sold tickets. 5 minutes · Running TikTok ads for an event Read](https://www.ticketfairy.com/guides/set-up-a-tiktok-pixel)
- [Track ticket sales with your Snapchat pixel Add your Snapchat pixel once for your brand, and see which campaigns sold tickets. 5 minutes · Running Snapchat ads for an event Read](https://www.ticketfairy.com/guides/set-up-a-snapchat-pixel)
- [Track ticket sales with your Reddit pixel Add your Reddit pixel once for your brand, and see which campaigns sold tickets. 5 minutes · Running Reddit ads for an event Read](https://www.ticketfairy.com/guides/set-up-a-reddit-pixel)
- [Track ticket sales with your Spotify pixel Add your Spotify pixel once for your brand, and see which campaigns sold tickets. 5 minutes · Running Spotify ads for an event Read](https://www.ticketfairy.com/guides/set-up-a-spotify-pixel)
- [Track ticket sales with your X pixel Add your X pixel once for your brand, and see which campaigns sold tickets. 5 minutes · Running X ads for an event Read](https://www.ticketfairy.com/guides/set-up-an-x-twitter-pixel)
- [Track ticket sales with your Google Ads pixel Add your Google Ads pixel once for your brand, and see which campaigns sold tickets. 5 minutes · Running campaigns in Google Ads Read](https://www.ticketfairy.com/guides/set-up-a-google-ads-pixel)
- [Track ticket sales with your Pinterest pixel Add your Pinterest pixel once for your brand, and see which campaigns sold tickets. 5 minutes · Running Pinterest ads for an event Read](https://www.ticketfairy.com/guides/set-up-a-pinterest-pixel)
- [Track ticket sales with your LinkedIn pixel Add your LinkedIn pixel once for your brand, and see which campaigns sold tickets. 5 minutes · Running LinkedIn ads for an event Read](https://www.ticketfairy.com/guides/set-up-a-linkedin-pixel)
- [Track ticket sales with your Microsoft Bing pixel Add your Microsoft Bing pixel once for your brand, and see which campaigns sold tickets. 5 minutes · Running Microsoft Bing ads for an event Read](https://www.ticketfairy.com/guides/set-up-a-microsoft-bing-pixel)
- [Track ticket sales with your Amazon DSP pixel Add your Amazon DSP pixel once for your brand, and see which campaigns sold tickets. 5 minutes · Running campaigns in Amazon DSP Read](https://www.ticketfairy.com/guides/set-up-an-amazon-dsp-pixel)
- [Track ticket sales with your ChatGPT pixel Add your ChatGPT pixel once for your brand, and see which campaigns sold tickets. 5 minutes · Running ChatGPT ads for an event Read](https://www.ticketfairy.com/guides/set-up-a-chatgpt-pixel)

## Integrations

Mailchimp, Zapier and the other tools you already use.

- [Sync your ticket buyers to Mailchimp Connect Mailchimp to your brand, choose the audience buyers join, choose whether buyers, newsletter sign-ups and sales tracking are sent, and know what Mailchimp receives about each buyer and what happens when a buyer opts out. 6 minutes · Keeping a Mailchimp audience in step with ticket sales Read](https://www.ticketfairy.com/guides/sync-buyers-to-mailchimp)
- [Send your ticket buyers to Laylo Connect Laylo to a brand with the webhook link from your Laylo account, and each paid ticket order on that brand's events sends the buyer, their order and their marketing choice to Laylo. 4 minutes · Adding the fans who buy your tickets to your Laylo audience Read](https://www.ticketfairy.com/guides/send-your-ticket-buyers-to-laylo)
- [Send your ticket buyers and orders to Hive Connect Hive to a brand with your Hive account ID, and each ticket buyer on that brand's events joins your Hive account with their order, in a Hive segment for one event when you choose one. 5 minutes · Adding your ticket buyers and their orders to Hive Read](https://www.ticketfairy.com/guides/send-your-ticket-buyers-and-orders-to-hive)

## Getting paid

Payment accounts, who pays the fees, currencies and payouts.

- [Choose who pays the booking fee on your event Decide before your first ticket type whether buyers pay the booking fee on top, you absorb it from the ticket price, or buyers see it at checkout, and know what each choice does to the price on your page and the amount you receive. 5 minutes · Deciding how booking fees appear on an event before tickets go on sale Read](https://www.ticketfairy.com/guides/set-who-pays-the-fees)
- [Take ticket money with a payment processing account Link the account that takes card payments for your brand, make it the one new events use, and know when it is ready to take money. 6 minutes · Setting up the account that takes card payments for a brand Read](https://www.ticketfairy.com/guides/connect-a-payment-account)
- [Check the payout for your event See what your event has earned, whether the money has been released to you, which account it goes to and when to expect it. 6 minutes · Waiting on the money from an event you have run Read](https://www.ticketfairy.com/guides/check-your-payout)

## Vault and Capital

Your Vault account, cards, transfers, invoices and working capital.

- [Open a Vault account to hold your ticket money Open your brand's Vault account for event money by completing Financial setup. Save your business details, add its people and documents, then review the agreements and send the details for verification. 15 minutes · Brand owners opening an account for their event money Read](https://www.ticketfairy.com/guides/open-a-vault-account)
- [Open a Vault account for event money with the older setup form Open an account for your event money when Vault offers Create new account instead of Financial setup. Enter the business and its people, then complete secure verification from the account card. 10 minutes · Opening the account your brand holds its event money in Read](https://www.ticketfairy.com/guides/open-a-vault-account-with-the-older-setup-form)
- [See how much of your ticket money you can spend from Vault See on the Vault Overview how much of your ticket money you can spend today in each currency, what is on its way and what is held, what needs your attention, and your latest events, with quick actions for the common jobs. 6 minutes · Checking what money your brand holds in Vault Read](https://www.ticketfairy.com/guides/read-your-vault-balances)
- [See what your event earned and when you get paid See what each event took in ticket sales and add-ons, what came off for refunds, fees, partner shares, Capital and lost disputes, the estimate of what reaches you, and when the payout for the event is expected. 7 minutes · Settling up the money from each event you run Read](https://www.ticketfairy.com/guides/see-what-your-event-earned)
- [Get paid for your events in local currencies with Vault Open a Vault receiving account for a currency, such as pounds, euros or dollars, and give its bank details to sponsors, partners and anyone else who pays your events by bank transfer. Each payment arrives in Vault in that currency. 6 minutes · Taking bank transfers for your events in the currencies you are paid in Read](https://www.ticketfairy.com/guides/receive-money-in-global-accounts)
- [Pay your event suppliers from Vault Send a bank transfer from your Vault balance to the venue, crew or supplier behind your event, with the reference they'll see on their statement, and follow it until it's paid. 8 minutes · Paying the venues, suppliers and crew behind your events Read](https://www.ticketfairy.com/guides/pay-suppliers-from-your-vault)
- [Pay everyone you owe for an event Keep one list of the artists, suppliers, venues and crew an event has to pay, started for you from your artist and supplier bookings, then pay the people on it together from Vault and see each one move from to pay to paid. 9 minutes · Settling up with the artists, suppliers and crew behind an event Read](https://www.ticketfairy.com/guides/pay-everyone-you-owe-for-an-event)
- [Pay your event's artists, suppliers and crew at once from Vault Prepare one batch of up to 100 payments to the performers, suppliers, venues and staff behind an event, typed in or uploaded from a spreadsheet, check what each payment costs, then send it from Vault now or on a date, paying from any balance you hold and with an optional rule that a second person sends it. 12 minutes · Paying the performers, suppliers and crew behind your events in one go Read](https://www.ticketfairy.com/guides/pay-several-people-at-once)
- [Invoice sponsors and partners for your event from Vault Raise an invoice from your brand's Vault for a sponsor, a trader or a partner venue at your event, finalize it and send them its link, then mark it paid or void it if plans change. 10 minutes · Invoicing the sponsors, traders and venues behind your events Read](https://www.ticketfairy.com/guides/manage-vault-invoices)
- [Pay your venue rent, artist residencies and regular event suppliers automatically from Vault Set up a recurring payment from Vault that pays a venue, a resident artist or a regular event supplier the same amount every week, every month or once on a date, then pause, resume or stop it, with a second person approving it when your team needs one. 7 minutes · Paying the same venue, artist or supplier on a regular schedule for your events Read](https://www.ticketfairy.com/guides/set-up-recurring-payments-from-vault)
- [Make a second person send every payment from your event money Turn on payment approvals in Vault so every payment from your event money needs two people: one prepares it and a different owner sends it. It covers payment batches, single payments and recurring payments. 4 minutes · Owners who want two people on every payment from their event money Read](https://www.ticketfairy.com/guides/turn-on-payment-approvals)
- [Collect table deposits, venue hire and sponsorship for your events with Vault payment links Create a payment link from Vault for a VIP table deposit, venue hire, a sponsorship installment, merchandise pre-orders or a group deposit for your event, share it or email it, and see how many times it was paid and what it collected, with the money going straight into your Vault balance. 6 minutes · Collecting deposits and other payments around your events Read](https://www.ticketfairy.com/guides/get-paid-with-vault-payment-links)
- [Let your event team spend with Vault cards Issue a virtual or physical Vault card in a team member's name for an event, a supplier or online subscriptions, with the limits, dates and places it works set for you, so the people running your events pay straight from the ticket money in Vault. 8 minutes · Giving the people who spend for your events a card of their own Read](https://www.ticketfairy.com/guides/issue-vault-cards)
- [Mark a supplier you pay every event as trusted Give a venue or supplier you pay for every event trusted status in Vault, so payments to them ask for fewer security checks. One owner asks for it, a 24-hour cooling period runs, and a second owner approves it. 6 minutes · Letting the suppliers you pay every event through with fewer security checks Read](https://www.ticketfairy.com/guides/trust-a-payout-recipient)
- [Freeze, cancel or change the limits on an event team's Vault card Freeze a Vault card your event team spends with, unfreeze it, cancel it for good, change its spending limits or where and when it works, rename it or link it to the event it pays for, all from the card in Vault. 5 minutes · Keeping control of the cards your event team spends with Read](https://www.ticketfairy.com/guides/freeze-cancel-or-change-a-vault-card)
- [Issue Vault cards to your whole event crew at once Give up to 50 people on your event crew a virtual Vault card each in one go, with one set of controls, the event linked and a name on every card, then see which cards were issued. 5 minutes · Giving your event crew their own spending cards Read](https://www.ticketfairy.com/guides/issue-vault-cards-to-your-event-crew)
- [Add receipts, notes and events to your team's Vault card payments Add a photo or PDF of the receipt to each Vault card payment, see whether its total matches the payment, note what it was for and link it to the event, and let Fai remind cardholders about receipts that are missing. 5 minutes · Keeping a receipt and a reason behind every card payment Read](https://www.ticketfairy.com/guides/add-receipts-to-vault-card-payments)
- [Report a problem with an event supplier's Vault card payment and follow the dispute Report a Vault card payment for your event that was charged twice, never arrived or that you don't recognize, in your own words and with evidence, then follow the dispute under Disputes in Card activity until the card network decides. 4 minutes · Getting money back for a card payment that went wrong Read](https://www.ticketfairy.com/guides/report-a-problem-with-a-vault-card-payment)
- [Track what your event team spends on Vault cards See every payment your event team's Vault cards make, with holds, refunds and declined payments and the reason each was declined, and the Vault work in the Action center that needs someone to act, with its priority and deadline. 6 minutes · Keeping track of card spend and Vault reviews for your events Read](https://www.ticketfairy.com/guides/track-vault-spending)
- [Get a Vault statement of your event money for your accountant Download an official PDF statement of one Vault currency, or a file of every payment in and out of your event money, for any dates up to a year, see who asked for each one, and download a letter that proves you paid an artist or supplier. 4 minutes · Handing your accountant a record of your event money Read](https://www.ticketfairy.com/guides/get-a-vault-statement)
- [Convert currencies and follow every movement of your event money in Vault See every movement in and out of your Vault balances for your events, from ticket money in to artist payments, card spending and fees, with the balance after each one, and convert money between currencies at a rate you see and agree to first. 7 minutes · Holding and converting the currencies your events earn and spend Read](https://www.ticketfairy.com/guides/convert-currencies-and-read-your-vault-activity)
- [Let Fai prepare the finance work after your events Let Fai, the assistant built into Ticket Fairy, prepare the routine finance work around your events in Vault: who to pay after a show, percentage deal fees with her working shown, payment batches, invoice reminders and card spend on event budgets. You accept, change or dismiss each one, and Fai never sends money on her own. 8 minutes · Getting help with the finance work that follows every event Read](https://www.ticketfairy.com/guides/let-fai-prepare-your-finance-work)

## At the door

Scanning, entry rules, live check-in reports and wristbands.

- [Scan tickets at the door Get your door team on the scanning app with the right login, set the re-entry rules before the day, and watch arrivals and individual tickets while the doors are open. 8 minutes · Getting a crowd through the door on event night Read](https://www.ticketfairy.com/guides/scan-tickets-at-the-door)
- [Set ticket entry and repeat-scan rules Control how often each ticket can admit its holder, from one visit per event to a set number of scans each hour or day. 5 minutes · Setting re-entry limits for multi-day events, passes and tickets with repeat access Read](https://www.ticketfairy.com/guides/set-ticket-entry-and-repeat-scan-rules)
- [Assign wristbands to each ticket type Match each ticket type and add-on to the wristband or badge its holder gets, so the scanning app shows your door team the right band as each ticket is scanned. 6 minutes · Handing out the right wristband or badge for every ticket at the gate Read](https://www.ticketfairy.com/guides/issue-wristbands-by-ticket-type)

## Your venue pages

Claim a venue page and keep what people read about the place current.

- [Claim your venue's page on Ticket Fairy Ask us to send a code to an email address at your venue's own domain, enter it, and the venue's public page becomes yours to keep current, with a brand of your own behind it. 6 minutes · Taking over the public page of a venue you run Read](https://www.ticketfairy.com/guides/claim-your-venue-page)
- [Add a venue page to the brand you already run Choose a venue your brand has run events at, or search for any venue by name, prove an email address at the venue's own website, and its public page joins your brand beside your events. 5 minutes · Running a brand on Ticket Fairy and taking over a venue page from inside it Read](https://www.ticketfairy.com/guides/add-a-venue-to-your-brand)
- [Change what your venue's page says Add a section for getting to the venue, the rooms and the door, order them with Move up and Move down, and keep one as a draft until it is ready for the public page. 7 minutes · Keeping a venue's public page current for the people coming to it Read](https://www.ticketfairy.com/guides/change-what-your-venue-page-says)
- [Ask the venue to help with their page Invite the venue's booker or marketing manager by email so they can manage the content on the venue page with you, and send the invitation again or call it off if it does not land. 5 minutes · Getting the venue's own people to fill in the parts of the page only they know Read](https://www.ticketfairy.com/guides/ask-the-venue-to-help-with-their-page)

## Your brand and team

Brand kit, team roles, several brands, collectives and account security.

- [Set up a brand kit for your events Set your brand's tone of voice, colors, fonts and logos once, so your Concierge widget and every new Website Builder site for your events use them. 8 minutes · Keeping one look and voice across every event you run Read](https://www.ticketfairy.com/guides/set-up-your-brand-kit)
- [Invite your team to your events and choose what each person can do Give each person on your team the access their job needs, across the brand or for one event, and see who has accepted. 6 minutes · Giving each person on your team the access their job needs on your events Read](https://www.ticketfairy.com/guides/invite-your-team)
- [Create your Ticket Fairy account and brand to start selling tickets Sign up with your email address, Google account or Apple Account, create the brand your events sell under, and choose whether your ticket money is paid out after each event or as tickets sell. 8 minutes · Signing up to sell tickets for your events for the first time Read](https://www.ticketfairy.com/guides/create-your-account-and-first-brand)
- [Find your way around the home page of your event dashboard Use Home in your event dashboard to follow first steps chosen for the events you run, start common jobs such as issuing guest tickets from Quick Actions, and replay the tour. 5 minutes · Getting started in the dashboard before your first event goes on sale Read](https://www.ticketfairy.com/guides/find-your-way-around-the-dashboard-home)
- [Secure the account that runs your events Turn on sign-in protection so a stolen password alone can't open your events and ticket sales, and add a passkey to sign in with your face, fingerprint or device PIN. 6 minutes · Keeping the account behind your events safe from a stolen password Read](https://www.ticketfairy.com/guides/secure-your-account)
- [Install the Ticket Fairy Promoter desktop app to manage your events Download the Ticket Fairy Promoter app for Mac or Linux, install it and sign in, then keep several events open in tabs while the app updates itself. 5 minutes · Running your events from the Ticket Fairy Promoter app on your Mac or Linux computer Read](https://www.ticketfairy.com/guides/install-the-promoter-desktop-app)

## Understanding your event reports

See what each dashboard report counts and how to use the figures.

- [Track which promotion sells your tickets Give each advert, post, email or partner a separate tracking link so your event report shows the clicks, orders and ticket revenue each link brings in. 6 minutes · Promoting an event in more than one place at once Read](https://www.ticketfairy.com/guides/track-which-promotion-sold-your-tickets)
- [Understand who buys tickets to your event Use the Demographics and Devices reports for your event to compare age bands, gender, jobs and employers, see which devices buyers ordered on, and understand what each figure counts. 6 minutes · Deciding who to market your next event to Read](https://www.ticketfairy.com/guides/read-your-audience-demographics)
- [See which team members sell your tickets Use the brand Promoters report to compare every team member's referred visits and credited sales across all your events, and see who is selling the most, who has slowed down and who never shared a link. 9 minutes · Deciding who to back and who to bring onto your brand team Read](https://www.ticketfairy.com/guides/see-which-team-members-sell-your-tickets)
- [See where your event audiences are strongest Compare where ticket buyers are based across all your events, or focus on a series, venue, city, country or any events you choose. 8 minutes · Planning where to advertise, tour or grow next Read](https://www.ticketfairy.com/guides/see-where-your-event-audiences-are-strongest)
- [Understand your event's referral results Use the Influencers report to see how much buyers shared your event, how many clicks those shares brought, which referral links led to sales and what you owe in rewards. 6 minutes · Running a referral push for an event Read](https://www.ticketfairy.com/guides/read-your-referral-results)
- [See how visitors find your event page See how many visits your event page receives, where they came from and how many of them reached order confirmation. 7 minutes · Choosing where to promote your event next Read](https://www.ticketfairy.com/guides/see-how-visitors-find-your-event-page)
- [Understand who buys tickets across your events Use **Customers** to see everybody who has bought from your brand, which events and tickets they ordered, what they spent and which sales their referrals brought in. 6 minutes · Finding repeat customers for your next event Read](https://www.ticketfairy.com/guides/understand-who-buys-tickets-across-your-events)
- [See how your ticket sales are going See how many tickets you have sold and what your event has earned, from the figures across the top of the Performance page to the day-by-day table and the breakdown for every ticket type. 7 minutes · Following an on-sale and reporting on it afterwards Read](https://www.ticketfairy.com/guides/check-your-sales)
- [Check the weather for your event See the weather forecast for your event's venue on the Performance page, with your event days marked and any severe-weather warning for the area, and see what the date is usually like while the event is still weeks away. 4 minutes · Planning an outdoor event around the weather at your venue Read](https://www.ticketfairy.com/guides/check-your-event-weather)
- [Share a live ticket sales report with a partner Give a venue, co-promoter or sponsor a sales report link that shows the live ticket sales and revenue of the ticket types and add-ons you choose, without giving them a role on your event. 5 minutes · Showing a partner the live ticket sales of the part of your event they share in Read](https://www.ticketfairy.com/guides/share-a-live-sales-report)
- [See who visits your event website See how many page views your event website gets, how many visitors select a ticket button and how many open the ticket checkout, day by day, with the pages and events that draw the most interest. 6 minutes · Checking how your website sells tickets Read](https://www.ticketfairy.com/guides/see-who-visits-your-event-website)

## Fai, your co-pilot

Ask Fai anything, let her run your inbox and give buyers a concierge.

- [Ask Fai about your event Ask Fai, the assistant in your dashboard, about your event by typing or out loud, have her chart the answer or make the change for you, and check her work before you rely on it. 10 minutes · Getting answers about your own events, orders and buyers Read](https://www.ticketfairy.com/guides/ask-fai-about-your-event)
- [Give ticket buyers an AI concierge Put an assistant on your own site that answers what buyers ask before they buy, from the answers you gave it. 9 minutes · Answering buyer questions on your own website Read](https://www.ticketfairy.com/guides/give-buyers-an-ai-concierge)
- [Add your ticket concierge to your website Add your concierge to the website where buyers find your event, so it answers ticket questions and sells tickets in a chat on your own pages, and choose who takes the questions it passes on. 7 minutes · Getting your concierge onto the website your ticket buyers use Read](https://www.ticketfairy.com/guides/add-your-ticket-concierge-to-your-website)
- [Teach your concierge from your event FAQ pages and Google Docs Point your ticket concierge at the event FAQ, policy and venue pages you already keep, a Google Doc or your whole website, and it answers buyers from them and picks up your changes on a schedule you choose. 8 minutes · Giving your concierge the answers you already keep on your website and in documents Read](https://www.ticketfairy.com/guides/teach-your-concierge-from-your-event-faq-pages)

## Running the production

Budgets, schedules, artists, crew, sponsors and compliance in one place.

- [Run your event from its Today page Set your event up with Fai on your first visit, then see what needs you each day, approve, change or turn down what Fai suggests, and open any part of your event from one page. 12 minutes · Running an event day to day with Fai drafting the routine work Read](https://www.ticketfairy.com/guides/run-your-event-from-its-today-page)
- [Find any performer, stage or day on your event Search your whole event from any part of its Management page, and open one page for a performer, a stage or a show day with their set times, advance, travel, hotel, crew and tasks together. 6 minutes · Finding everything about one act, one stage or one show day Read](https://www.ticketfairy.com/guides/find-any-performer-stage-or-day-on-your-event)
- [Build the running order for your event day Lay out every stage and every set of your event day on one timeline, so you can see every set time and every changeover in one running order. 8 minutes · Running the stages and set times on your event day Read](https://www.ticketfairy.com/guides/plan-your-event-production)
- [Track every artist booking for your event Keep the contract, the fee, the rider, the hospitality and the travel for every artist on your event together, and see which parts are still missing. 8 minutes · Booking artists and getting them to your event ready to play Read](https://www.ticketfairy.com/guides/book-and-brief-your-artists)
- [Keep the jobs behind your event moving Put every job your team has to finish before the event on one board, give each one an owner and a date, and see what is blocked before it becomes a problem. 7 minutes · Running the jobs your team has to finish before the doors open Read](https://www.ticketfairy.com/guides/keep-your-event-tasks-on-track)
- [Balance your event team's workload See how many hours each person on your event team has day by day, from their tasks and their rota shifts, spot anyone over the limit before the week of the event, and move a task to the teammate with the most room in one step when Fai suggests it. 6 minutes · Spreading the work across your event team Read](https://www.ticketfairy.com/guides/balance-your-event-teams-workload)
- [Read your event's email in one inbox See every email conversation about one event together, with Fai's summary of each, turn the follow-ups she finds into tasks, reply from your own email app and keep spam out. 6 minutes · Keeping up with the email about one event Read](https://www.ticketfairy.com/guides/read-your-event-email-in-one-inbox)
- [Take notes on your event calls with Fai Send Fai's notetaker to a Zoom, Google Meet or Microsoft Teams call about your event and get a summary, the follow-ups agreed and notes you can share, filed under the event. 5 minutes · Keeping a record of the calls about one event Read](https://www.ticketfairy.com/guides/take-notes-on-your-event-calls-with-fai)
- [Choose what Fai does on your event See the work Fai does on her own for one event and the actions she can take when you ask, and turn off any of her work you do not want on that event. 4 minutes · Deciding how much of an event's work Fai does on her own Read](https://www.ticketfairy.com/guides/choose-what-fai-does-on-your-event)
- [Choose how your event emails look See a real email from your event exactly as agents, suppliers, crew, approvers and attendees receive it: sent in your brand's name, with your logo, color and font from your brand kit. Give one event its own logo or color when it needs a different look, and change it back in one step. 3 minutes · Making the emails your event sends look like your brand Read](https://www.ticketfairy.com/guides/choose-how-your-event-emails-look)
- [Keep rider lists and notes for your event's artists List what each artist's rider asks for, tick each item off as it is sorted, and keep your team's notes on the artist in the same place, so every rider is sorted before your event. 6 minutes · Getting every artist's rider sorted before show day Read](https://www.ticketfairy.com/guides/keep-rider-lists-and-notes-for-your-artists)
- [Build a dressing-room shopping list from your event's artist riders Turn every act's hospitality rider and your standard dressing-room packages into one shopping list for your event, with how much to buy for each day and which dressing room it goes to. Set up what every dressing room gets once, add it to acts in one step, and print a shopping sheet for each day. 6 minutes · Buying hospitality for the acts on your event Read](https://www.ticketfairy.com/guides/build-a-dressing-room-shopping-list-from-artist-riders)
- [Advance your performers before the show Collect each performer's travel, hotel, schedule, technical and hospitality needs for your event, let their agent or tour manager fill in their part from a link with no sign-in, and sign each advance off when everything is confirmed. 10 minutes · Getting every performer's details agreed before show day Read](https://www.ticketfairy.com/guides/advance-your-performers-before-the-show)
- [Set each performer's guest list, hotel and meal allowances for your event Give every act on your event's line-up its guest list places, hotel rooms and nights, and meals and drinks a day, taken from the accepted offer in one click. Keep one travel party list that passes, the rooming list, pickups and the kitchen all use, and let the tour manager fill it in, ask for more and invite a teammate from their advance link. 9 minutes · Agreeing what each act gets at your event Read](https://www.ticketfairy.com/guides/set-each-performers-allowances-and-travel-party)
- [Fill in each performer's advance for your event from tour books, riders and emails Let Fai read an act's tour book, rider, their team's email replies and last year's advance, and suggest each answer for their advance for your event, with the words she found it in. You accept, replace or reject each answer, and nothing a person entered is overwritten without you saying so. 7 minutes · Filling in performer advances from what their team sends you Read](https://www.ticketfairy.com/guides/fill-in-advances-from-tour-books-riders-and-emails)
- [Keep track of where your event's artists and crew are staying Record each hotel, apartment or house you have booked for your event, assign every artist and crew member to one, and see who still has no room. 7 minutes · Housing the artists and crew who work your event Read](https://www.ticketfairy.com/guides/book-travel-and-accommodation-for-your-artists)
- [Share your event's rooming lists with hotels and pickups with drivers Send each hotel a live rooming list of the performers and crew staying for your event, with their dates, room types and notes, and give each driver a link to their pickups and shuttle runs for the day. Hotels and drivers open the link without signing in, the hotel's list updates as you change it, and drivers mark each pickup as they go. 9 minutes · Keeping hotels and drivers up to date for your event Read](https://www.ticketfairy.com/guides/share-rooming-lists-with-hotels-and-pickups-with-drivers)
- [Plan your artists' pickups with drivers and vehicles for your event Give each airport and hotel pickup for your event a driver, a vehicle, a drive time and room for the bags, with a warning before you save when a driver is double booked, on a shift, short of rest or the vehicle is too small. When a flight is late, the pickup moves and Fai suggests a new plan, and each driver gets a day sheet on their phone. 9 minutes · Getting every artist from the airport to your event on time Read](https://www.ticketfairy.com/guides/plan-artist-pickups-with-drivers-and-vehicles)
- [Plan your run of show and who calls it Build the minute-by-minute run of show for each stage and day of your event, let Fai draft it from your schedule, fix clashes and late finishes before show day, lock it, and name the show callers who run it on the day. 10 minutes · Planning the running order for each stage and show day Read](https://www.ticketfairy.com/guides/plan-your-run-of-show-and-who-calls-it)
- [Check your running order for clashes before show day Have Fai check each day of your event's run of show for overlapping sets, short changeovers, an act booked on two stages, flights that land after soundcheck, sets outside a stage's hours or past curfew, and riders a stage cannot meet. Each problem comes with up to two fixes Fai has tried against the rest of the day, which you apply in one tap and can undo. 6 minutes · Catching clashes in your running order before show day Read](https://www.ticketfairy.com/guides/check-your-running-order-for-clashes-before-show-day)
- [Share day sheets with your event's on-site teams Set up the departments working your event and who leads each one, then print or share a day sheet for each team, performer or stage with only their part of the show day, on any phone and without a sign-in. 8 minutes · Giving each on-site team its own plan for the day Read](https://www.ticketfairy.com/guides/share-day-sheets-with-your-on-site-teams)
- [Call your show live on show day Follow what is on now and next on every stage of your event against the event's own clock, call each cue as it happens, see how late each stage is really running from the times you call, catch a stage up, and report an incident without leaving the page. 6 minutes · Running each stage on the day of the show Read](https://www.ticketfairy.com/guides/call-your-show-live-on-show-day)
- [Book dressing rooms and plan build and break days for your event Give every performer at your event a dressing room around their set, with Fai suggesting the whole day's rooms and flagging any overlap, and add the build days before the show and the break days after it to your run of show with the usual load-in, rig, sound check, de-rig and load-out cues. 8 minutes · Planning dressing rooms and the days around your show Read](https://www.ticketfairy.com/guides/book-dressing-rooms-and-plan-build-and-break-days)
- [Hold dates for shows at your venue Hold a date on your rooms and stages for an artist, promoter or client, see every hold in queue order on one calendar, challenge the first hold when you need the date, and confirm the date once the event is agreed. 9 minutes · Keeping first, second and third holds on your rooms in order Read](https://www.ticketfairy.com/guides/hold-dates-for-shows-at-your-venue)
- [Make an offer to an artist's agent for your show Build an offer for a performer from a template or your last deal, see what you paid them before and the fee Fai suggests, email it to their agent, record their counter-offers and book the artist on your event once they accept. 10 minutes · Sending offers to agents and turning the accepted ones into bookings Read](https://www.ticketfairy.com/guides/make-an-offer-to-an-artists-agent)
- [Handle the contract, invoice and riders an artist's agent sends for your event Once an agent answers your offer, Fai finds their contract, invoice and riders in your email or in files you add, and says what each one is. Compare their contract with your offer and upload the countersigned copy, put their invoice into payments due, and send their riders to the act's advance, with one next step shown for every act on your event. 10 minutes · Getting every act's paperwork from their agent sorted Read](https://www.ticketfairy.com/guides/handle-the-contract-invoice-and-riders-an-agent-sends-back)
- [Settle a show with an artist after your event Let Fai draft the settlement for a show from its ticket sales, budget costs, the artist's deal and the act's own travel, hotel and agency fee, check where every figure came from, add or reverse lines, and share it, mark it agreed and mark it paid. 8 minutes · Settling a show with the artist's side after the event Read](https://www.ticketfairy.com/guides/settle-a-show-with-an-artist)
- [Send your event contracts and get them signed online Turn an accepted offer, a booked performer or speaker, an approved trader or a supplier's quote into a contract for your event, send it for signature by email, and sign it yourself once they have. The other party reads the agreement and signs by entering their name, with no account, and you both get the signed copy. 10 minutes · Getting performer, speaker, trader and supplier agreements signed Read](https://www.ticketfairy.com/guides/send-contracts-and-get-them-signed-online)
- [Raise purchase orders and track what your event owes Send suppliers a purchase order for your event, check their invoice against it, and see every deposit, balance, per diem and supplier payment that is overdue, due this week or coming up. Approved orders count as committed costs in your event budget, and you record each payment as you make it. 9 minutes · Ordering from suppliers and paying performers and suppliers on time Read](https://www.ticketfairy.com/guides/raise-purchase-orders-and-track-what-your-event-owes)
- [Work out the backline and production to hire for your event Turn every act's technical rider into one backline hire list for your event, add the PA, lighting, staging and power you hire yourself, and see how many of each item to hire across every stage and day. Gear that can be reused on other days is hired once for the busiest day, and what a stage already has or you already own comes off the number. 8 minutes · Working out how much equipment to hire for a festival or multi-stage event Read](https://www.ticketfairy.com/guides/work-out-the-backline-and-production-to-hire-for-your-event)
- [Send your event hire lists to suppliers Send each supplier the items they are providing for your event, with the quantities, hire dates, delivery and collection, in an email Fai drafts for you to check. Each send keeps a copy of the list, so you see what changed since and send only the changes, and a supplier's priced items become a draft purchase order in one step. 5 minutes · Sending equipment and shopping lists to the suppliers of your event Read](https://www.ticketfairy.com/guides/send-your-hire-lists-to-suppliers)
- [Take food, drink and market trader applications for your event Open an application page for food, drink, merchandise and market traders, set your pitch fees and how they are taxed, let Fai rank the applications against the mix you want, then approve, waitlist or decline each trader for your event and invoice the ones you approve. 11 minutes · Choosing and invoicing the traders who sell at your event Read](https://www.ticketfairy.com/guides/take-trader-applications-for-your-event)
- [Review act and talk applications for your event with your team Collect applications to play and proposals for talks for your event in one list, with Fai's notes on each and a score from every reviewer on your panel, who score from their own link with no sign-in and, if you choose, without seeing names. Accepting an act or a talk adds it to your event with a draft offer or an agenda session, and starts their advance. 10 minutes · Choosing the acts and speakers for your event with a review panel Read](https://www.ticketfairy.com/guides/review-act-and-talk-applications-with-your-team)
- [Get your traders ready for show day Give each approved trader their own page to accept your trading terms, pay their invoice, book a load-in time and upload certificates, chase what is missing, and check every pitch, power and water need before your event. 9 minutes · Getting approved traders' paperwork, payments and load-in sorted Read](https://www.ticketfairy.com/guides/get-your-traders-ready-for-show-day)
- [Collect insurance and certificates from your event's outside teams Ask your event's suppliers, contractors, caterers and other outside teams for public liability insurance, risk assessments, method statements and safety certificates. Each team adds the file on its own page with no sign-in, Fai reads the expiry date and cover, and you accept the file or ask for changes, with reminders before it is due and before it expires. 9 minutes · Getting every outside team's paperwork in before your event Read](https://www.ticketfairy.com/guides/collect-insurance-and-certificates-from-your-outside-teams)
- [Draw your event site map and share it Upload your event's site plan as an image, mark the arena, campsites, stages, bars, toilets, first aid, entrances and routes on it, and let Fai check it for the safety essentials your crowd needs. Your whole team can open the map on any device, and you can publish a map with only the places attendees need on your event page. 10 minutes · Planning and sharing where everything is on your event site Read](https://www.ticketfairy.com/guides/draw-your-event-site-map-and-share-it)
- [Book delivery times for your event and check vehicles in at the gate Set the times vehicles can arrive at each gate of your event and how many can come each time. Suppliers, contractors and other outside teams book a delivery on their own page and get a code for the gate, and on the day your gate team finds each vehicle by its code or number plate and checks it in and out. 10 minutes · Planning deliveries and running the gate for your event Read](https://www.ticketfairy.com/guides/book-delivery-times-and-check-vehicles-in-at-the-gate)
- [Build your event rota and check staff in Plan the shifts each team needs across your event, let Fai suggest shifts and the people to fill them, send everyone their own shift times, and check your crew and volunteers in and out at the door on the day. 12 minutes · Staffing every team and hour of your event Read](https://www.ticketfairy.com/guides/build-your-event-rota-and-check-staff-in)
- [Issue accreditation passes for your event Give your crew, performers and their guests, traders' staff, volunteers and press a named pass for your event, with the zones it opens, the days and hours it works, meals and parking. Your door team scans each pass in the same app as your tickets and sees what it allows, and you print photo badges from the same list. 12 minutes · Accrediting everyone who works on or visits your event Read](https://www.ticketfairy.com/guides/issue-accreditation-passes-for-your-event)
- [Let outside teams name their own people for event passes Give each security firm, caterer, supplier, press outlet or sponsor working on your event an allowance of passes and a page of their own, with no sign-in, where their contact enters the names, badge photos and email addresses of their people. You see who still owes names, and each person's pass goes through your usual accreditation. 8 minutes · Collecting names for passes from the companies working on your event Read](https://www.ticketfairy.com/guides/let-outside-teams-name-their-own-people-for-passes)
- [Choose who approves accreditation requests for your event Send the passes your event's rules pick out, such as press passes or a contractor's crew, to named people who approve them in order before the pass can go out. Each rule reads as a sentence, the first rule that matches decides who is asked, and a pass that matches no rule goes ahead as it always did. 6 minutes · Getting the right people to approve passes before they go out Read](https://www.ticketfairy.com/guides/choose-who-approves-accreditation-requests)
- [Recruit volunteers for your event Open a volunteer application form for your event that people fill in on their phone, let Fai read each application against the roles you need, accept, waitlist or decline people in batches with one email each, and invite back last year's volunteers with their answers already filled in. 10 minutes · Recruiting and choosing the volunteers who work your event Read](https://www.ticketfairy.com/guides/recruit-volunteers-for-your-event)
- [Approve or decline accreditation requests for your event Decide the pass requests your event's approval rules send you, with facts beside each one such as how many passes the group has left, from Approvals in the dashboard or from the link in your email with no sign-in. A declined request carries your reason back to the person who asked, and an approved one goes to the next person or can be issued. 4 minutes · Deciding the pass requests that wait for you Read](https://www.ticketfairy.com/guides/approve-or-decline-accreditation-requests-for-your-event)
- [Give your event volunteers their own page and track their hours Send each volunteer you accepted for your event a private page where they pick shifts, ask to swap or drop one, read their day sheet and the induction and add documents, then see hours given against hours worked, give the rewards people earned and download the list with every download recorded. 9 minutes · Looking after accepted volunteers from their first shift to their reward Read](https://www.ticketfairy.com/guides/give-volunteers-their-own-page-and-track-hours)
- [Hand out accreditation passes at your event desk Run your accreditation desk from the pass list: scan a ticket or badge, or enter a name, check the card with the photo, zones and days, and hand the pass to the holder or to a team lead collecting for their crew. The desk says in plain words what to sort out first, such as a missing badge photo, and records who took each pass and which teammate gave it out. 5 minutes · Handing out passes to crew, performers and guests at your accreditation desk Read](https://www.ticketfairy.com/guides/hand-out-accreditation-passes-at-your-desk)
- [Give crew meals at your event meal desk Run the crew catering counter at your event from each person's pass: scan it, see the meals left today and their dietary needs, and give a meal against their allowance. An extra meal needs the reason and your name, and the kitchen sees how many meals to expect each day with the dietary needs counted. 5 minutes · Serving crew and volunteer meals against each person's allowance Read](https://www.ticketfairy.com/guides/give-crew-meals-at-your-meal-desk)
- [Report and handle incidents at your event Log anything that goes wrong on site at your event in seconds, alert your safety lead about serious incidents at once, keep medical and safeguarding details to your safety team, and follow each incident through to closed with a complete record. 8 minutes · Logging and following up what happens on site Read](https://www.ticketfairy.com/guides/report-and-handle-incidents-at-your-event)
- [Hand out radios and kit to your event crew Keep a list of the radios, hi-vis vests, tablets, torches, keys and buggies for your event, hand them out at the kit desk with a scan or a search, and take them back with their condition. See who has what at any moment, keep a radio plan of channels and call signs, and let Fai chase anyone who has not returned their kit after the event. 10 minutes · Handing out and getting back your event's radios and kit Read](https://www.ticketfairy.com/guides/hand-out-radios-and-kit-to-your-event-crew)
- [Let outside teams order kit and equipment for your event Offer radios, hi-vis vests, buggies and other kit from your event's kit list to contractors, suppliers, press and other outside teams at a price you set. Each team orders from its own page, you approve the order and the kit is held for them, an invoice goes with it, and you hand the kit out and take it back at your event. 10 minutes · Renting your event's kit to the outside teams working on it Read](https://www.ticketfairy.com/guides/let-outside-teams-order-kit-and-equipment-for-your-event)
- [Handle lost property at your event Log every phone, wallet and bag handed in at your event with a photo and a reference, take lost reports from your team or from attendees on a public page, and let Fai spot the found items that may match. Hand each item back with a record of who collected it and how you checked it was theirs. 9 minutes · Reuniting attendees with what they lost at your event Read](https://www.ticketfairy.com/guides/handle-lost-property-at-your-event)
- [Get hire suppliers to confirm orders and count deliveries for your event Give each hire supplier for your event its own page, with no sign-in, where it confirms what you ordered, asks for a change and sends its quote. Fai reads the quote against your list, your crew counts what arrives and goes back, and the purchase order shows any shortfall or damage before you pay the invoice. 10 minutes · Working with the suppliers who hire kit to your event Read](https://www.ticketfairy.com/guides/get-hire-suppliers-to-confirm-orders-and-count-deliveries)
- [Keep a risk register for your event List what could go wrong at your event, how likely and how bad each risk is and what you are doing about it, start from a draft Fai builds from your event and past incidents, and keep every risk's owner, review date and status current. 6 minutes · Keeping your event's risk assessment current Read](https://www.ticketfairy.com/guides/keep-a-risk-register-for-your-event)
- [Message the crew, volunteers and traders working on your event Email or text the people working on your event: a department, one day's rota, your volunteers, performers' teams, traders, press or sponsors in one go, start from a show-day template or let Fai draft it, check exactly who gets it before it goes, and see who it reached. 7 minutes · Telling the people working on your event what they need to know Read](https://www.ticketfairy.com/guides/message-the-people-working-on-your-event)
- [Send your event lists to your team on a schedule Email your rota, run of show, advancing status, rooming list or pickups to the right people on your event team every day or every week, as a file they download after signing in. Every file and every download is recorded, and you can make a file now whenever you need one. 5 minutes · Keeping your team up to date with the latest lists Read](https://www.ticketfairy.com/guides/send-your-event-lists-to-your-team-on-a-schedule)
- [Publish your event line-up and set times Choose which acts appear on your public line-up with a photo, bio and links, let Fai draft the bios, announce acts in waves, review every change before it goes public, and put the timetable on your event page, your website and any other site, where fans star sets for their own schedule. 9 minutes · Announcing your line-up and keeping set times current everywhere fans look Read](https://www.ticketfairy.com/guides/publish-your-line-up-and-set-times)
- [Ask attendees for feedback after your event Email everyone who checked in at your event a short survey the morning after it ends, in their own language and with their own link, and optionally ask ticket holders who did not come what stopped them. The standard survey already rates your stages, acts, sessions and traders, and you can change the questions and the send time before anything goes out. 5 minutes · Asking the people who came to your event what they thought Read](https://www.ticketfairy.com/guides/ask-attendees-for-feedback-after-your-event)
- [Plan next year's event from your attendee feedback Read your event's feedback as the answers come in: how many people answered, your Net Promoter Score beside the last edition's, each stage, act and trader's rating, and the themes Fai finds in their comments, with real quotes. Add the top things to improve as tasks on next year's event in one step. 5 minutes · Turning what your attendees said into next year's plan Read](https://www.ticketfairy.com/guides/plan-next-year-from-your-attendee-feedback)
- [Hold hotel rooms for your event's artists and crew Record the rooms a hotel holds for your event's acts and crew as a hotel block, with the nights, the rooms each night, the rate in its own currency and the release date. As you give people their stays, the block counts the filled rooms night by night, lists the acts still without a room and warns you as the release date gets close. 7 minutes · Holding hotel rooms for the acts and crew on your event Read](https://www.ticketfairy.com/guides/hold-hotel-rooms-for-your-artists-and-crew)
- [Give your event's unused hotel rooms back before the release date Give the empty rooms in your event's hotel block back to the hotel before its release date, keep enough rooms for the acts still without one, record why for your team and email the hotel which rooms go back. In the two weeks before the date, Fai suggests giving the empty rooms back, or asking the hotel for more rooms when your acts need them. 4 minutes · Giving empty hotel block rooms back before the hotel takes them back Read](https://www.ticketfairy.com/guides/give-unused-hotel-rooms-back-before-the-release-date)
- [Sell hotel rooms to your ticket buyers from a hotel block Put the rooms a hotel holds for your event on sale at checkout from a hotel block: choose the room, the nights, the rooms each night, the rate buyers pay and the last day they can book. You see how many room nights are booked and still for sale, and the day after the last day to book, the rooms nobody booked go back to the hotel. 7 minutes · Selling a hotel's block of rooms to your ticket buyers at checkout Read](https://www.ticketfairy.com/guides/sell-hotel-rooms-to-your-ticket-buyers-from-a-hotel-block)
- [Copy the setup of your last event into your next one Bring the stages, teams, shifts, passes, site map, kit list, hotel blocks, budget plan, forms and the rest of an earlier event's setup into a new event of the same brand. You see what each part adds before anything is copied, the dates move to the new event, and nothing the new event already has changes. 5 minutes · Starting a new edition from the setup of your last one Read](https://www.ticketfairy.com/guides/copy-the-setup-of-your-last-event-into-your-next-one)
- [Compare your ticket sales with your last event See how your event is selling against your last edition at the same number of days before the start: tickets sold, share of capacity, last time's total and, after the event, no-shows and how fast people arrived. Ticket Fairy suggests which earlier event to compare with, and you can choose another or turn the comparison off. 5 minutes · Checking an on-sale against your last edition Read](https://www.ticketfairy.com/guides/compare-your-ticket-sales-with-your-last-event)
- [See the all-in cost of each act on your event See what one act really costs on its performer page: the fee, the agency fee, travel, the hotel stay, per diems, backline and their share of hire, with one total for each currency. Enter what a trip cost or the room rate of a stay where they are missing, and the same figures reach your budget and the show's settlement. 5 minutes · Knowing what each act on your event costs in total Read](https://www.ticketfairy.com/guides/see-the-all-in-cost-of-each-act-on-your-event)
- [See what your brand spends across its events See the planned and recorded costs of every event your brand ran or has coming up in a period, the cost per person scanned in at the doors, your budget sections, your biggest suppliers and each event's figures, with every amount in its own currency. 5 minutes · Reviewing costs across all of your brand's events Read](https://www.ticketfairy.com/guides/see-what-your-brand-spends-across-its-events)
- [Show your traders in a directory on your website Publish a public list of the food, drink and market traders at your event, check each trader's listing before it goes up, ask a trader to change it, choose how the list looks, and put it on your own website with the embed code. 7 minutes · Showing the traders at your event on your own website Read](https://www.ticketfairy.com/guides/show-your-traders-in-a-directory-on-your-website)
- [Place your traders on pitches on your event site map Drag each approved trader onto a pitch you drew on your event site map, move a trader when a pitch changes hands, and check every pitch with its power and water. Each trader then sees their own pitch on a map on their trader page. 6 minutes · Giving each approved trader a pitch on your site plan Read](https://www.ticketfairy.com/guides/place-your-traders-on-pitches-on-your-site-map)
- [Check your traders' takings after your event and invoice their share of sales Collect each trader's takings with their till and card reports after your event, let Fai read the reports and say whether they match, accept the figure or ask the trader about it, and raise the share-of-sales invoice with your minimum and maximum applied. 8 minutes · Taking a share of your traders' sales as their pitch fee Read](https://www.ticketfairy.com/guides/check-trader-takings-and-invoice-a-share-of-sales)
- [Share a power sheet with your event electrician Send your electrician a link to a sheet of every trader's pitch, the power they need in amps and whether they need water, for one zone of your event site map or the whole site. The sheet needs no sign-in, always shows the latest pitches, and you can stop the link at any time. 4 minutes · Giving your electrician and site crew the traders' power and water needs Read](https://www.ticketfairy.com/guides/share-a-power-sheet-with-your-electrician)
- [Give exhibitors a lead scanner for their booth at your event Give each exhibitor's booth staff a lead scanner link that works on their own phone or tablet with no sign-in. Staff scan a visitor's ticket or badge with a USB or Bluetooth scanner, or enter its code, rate the visitor and add notes, and the exhibitor gets the visitor's name, email address and phone number under your event's terms. You see every exhibitor's leads and results, record when a visitor no longer wants contact, and download the leads. 9 minutes · Capturing leads at the exhibitor booths at your conference or expo Read](https://www.ticketfairy.com/guides/give-exhibitors-a-lead-scanner-for-their-booth)
- [Let exhibitors follow up their event leads and see their results Give each exhibitor a page of its own, with no sign-in, where its team sees the leads from its booth at your event, approves follow-up emails that Fai drafts, gives booth staff scanner links, downloads its leads and sees its results. You make the page from the exhibitor's leads and send the link from Outside teams. 8 minutes · Handing exhibitors their leads, follow-up emails and booth results Read](https://www.ticketfairy.com/guides/let-exhibitors-follow-up-their-leads-and-see-results)
- [Send event document packs to your performers, traders and crew Put together what one kind of contact needs for your event, such as the site rules, the map, their own day sheet, their contract and their rider, and send it to all of them in one step. Each person gets an email with their own link, opens their pack with no sign-in, and sees their own day sheet and contract. You see who got it and who opened it, share one person's link with a QR code, and stop a link at any time. 9 minutes · Sending performers, traders, suppliers and crew everything they need for your event Read](https://www.ticketfairy.com/guides/send-document-packs-to-your-performers-traders-and-crew)
- [Send contracts to many performers, traders or suppliers for your event at once Make a contract for every booked performer or speaker, approved trader or supplier on your event from one template, each filled in from their own booking or record. You check every contract before anything is made, then send them all for signature in one approval or keep them as drafts, and see each person's result. 6 minutes · Sending the same agreement to all your performers, traders or suppliers Read](https://www.ticketfairy.com/guides/send-contracts-to-many-performers-traders-or-suppliers-at-once)
- [Offer open shifts on your event rota to crew and volunteers Fill the gaps in your event rota by offering a shift to the crew and volunteers who fit it. Fai picks people who are free, rested, old enough and have the skill across all your events, each person gets an email with their own link, and the first to accept gets the place. 6 minutes · Filling the open places on your event rota Read](https://www.ticketfairy.com/guides/offer-open-shifts-to-your-crew-and-volunteers)
- [Find the crew and volunteers who work your events Search everyone who has worked or volunteered at any of your events in one People list, see how many shifts each person worked and whether they turned up, add their skills and confirm their age for shifts that need one. Fai suggests skills from the shifts they worked, and nobody is rated. 5 minutes · Rebooking the people who have worked your events before Read](https://www.ticketfairy.com/guides/find-the-crew-and-volunteers-who-work-your-events)
- [Give your event crew one page for all their shifts Email each crew member or volunteer a private My shifts link where they see their shifts at every one of your events, accept the shifts you offer them, say they are still coming, tell you the days they can work and add their shifts to their calendar. Their documents, safety induction and food needs are on the same page, and nobody needs an account. 4 minutes · Keeping crew and volunteers up to date on their shifts Read](https://www.ticketfairy.com/guides/give-your-crew-one-page-for-all-their-shifts)
- [Let event staff work a desk from their phone with a desk link Share a desk link so volunteers, caterers and gate staff without a dashboard login can hand out passes, give crew meals, check passes at a staff gate or run registration at your event from their own phone or tablet. Each link opens one desk of one event, everything done through it is recorded under its name, and you can stop it at any time. 5 minutes · Giving the staff at your event desks their own desk on their phone Read](https://www.ticketfairy.com/guides/let-event-staff-work-a-desk-from-their-phone)
- [Check accreditation passes in and out at your event staff gates Scan crew, performer and supplier passes at the staff gates of your event so only people whose pass opens that zone, on that day and at that hour, get in. A supervisor can let a refused person through with a reason, and every scan in and out keeps a live count of who is on site and inside each zone. 6 minutes · Controlling who goes backstage and into each zone of your event Read](https://www.ticketfairy.com/guides/check-passes-in-and-out-at-your-staff-gates)
- [Collect crew certificates and licenses before they work an event shift Ask the crew and volunteers on your event's shifts for the certificates and licenses the work needs, such as a first aid certificate for medics or a food hygiene certificate for the bar. Each person adds a document once from their My shifts page, it counts at every event of your brand until it expires, and nobody goes on a shift without it unless you give a reason. 7 minutes · Making sure everyone on your event's shifts holds the certificates the work needs Read](https://www.ticketfairy.com/guides/collect-crew-certificates-before-they-work-a-shift)
- [Run a safety induction for everyone who works your event Put the safety briefing your crew, volunteers and suppliers must read before they work your event in one place, let Fai draft a short test from it, and have the hand-out desk check that each person has done it before they collect their pass. You see who has done it and mark it done for anyone you briefed in person. 7 minutes · Briefing everyone who works on your event site on safety Read](https://www.ticketfairy.com/guides/run-a-safety-induction-for-everyone-who-works-your-event)
- [Plan crew meal times and food needs for your event Set when your event's crew catering serves each day, with meal times suggested from the shifts, and see how many people are on shift at each meal and what food needs they have. Crew give their food needs once, and the kitchen follows the day's counts on its own link, with no names on it. 6 minutes · Telling your crew kitchen what to cook and when Read](https://www.ticketfairy.com/guides/plan-crew-meal-times-and-food-needs-for-your-event)
- [Charge outside teams for the crew meals they eat at your event Charge suppliers, contractors and other outside teams for the meals their people ate at your event's crew catering. The meals are counted from the meal desk, you choose the days, the price per meal and the currency, and the team gets an invoice with a payment page. 4 minutes · Recovering the cost of meals your event gives to outside teams Read](https://www.ticketfairy.com/guides/charge-outside-teams-for-their-crew-meals)
- [Check in attendees and print name badges at your event registration desk Run the registration desk at your conference, trade show or festival from any browser: scan a ticket or find the attendee by name, email or order number, check them in and print their name badge on an A6 or card printer. A second badge needs a reason, walk-ups buy a ticket from a QR code, and you can share a desk link so volunteers work the desk from their own laptop. 7 minutes · Checking attendees in and printing their name badges at registration Read](https://www.ticketfairy.com/guides/check-in-attendees-and-print-badges-at-registration)
- [Set up a self-service check-in kiosk for your event Put a tablet and a badge printer by your event entrance so attendees check themselves in and print their own name badge. They scan the ticket from their email, or confirm their email address with a six-digit code, and each ticket gets one badge from the kiosk. 5 minutes · Letting attendees check in and print their own badges at your event Read](https://www.ticketfairy.com/guides/set-up-a-self-service-check-in-kiosk-for-your-event)
- [Approve the hours your event crew and volunteers worked Approve each person's hours at your event from the times they were checked in and out of their shifts. Fai checks every line first, so you approve the lines with nothing odd in one go, fix the rest with a reason, and check an agency's invoice against the hours its people worked. 7 minutes · Approving worked hours for your crew, agency staff and volunteers Read](https://www.ticketfairy.com/guides/approve-the-hours-your-crew-and-volunteers-worked)
- [Let department leads approve their team's hours at your event Give the lead of each on-site department at your event the job of approving their own team's hours. Leads approve and correct the hours of their department's shifts from their My shifts page, with Fai's checks and no sign-in, and never see costs or their own hours. 5 minutes · Sharing hours approval with the leads of your on-site teams Read](https://www.ticketfairy.com/guides/let-department-leads-approve-their-teams-hours)
- [Let ticket holders pick the conference sessions they attend Turn the talks and workshops on your agenda into sessions ticket holders pick on their order page, with a place for each person, a waiting list when a room is full and a warning before two picks clash. Your team can add anyone to a session or give a place back. 7 minutes · Letting delegates choose their talks and workshops Read](https://www.ticketfairy.com/guides/let-ticket-holders-pick-the-sessions-they-attend)
- [Scan delegates into event sessions at the door and see who came Scan tickets at the door of each conference session so only the people who picked it go in, from the dashboard or a door link on a volunteer's phone. The attendance report then shows who came, who did not, who was turned away and your most popular sessions. 6 minutes · Running the doors of your conference sessions Read](https://www.ticketfairy.com/guides/scan-ticket-holders-into-sessions-and-see-who-came)
- [Set pitch rules and let Fai plan your trader pitches at your event Enter your event's pitch rules the way you would say them, such as keeping the two coffee vans apart or the fire lane clear. The pitch check shows every pitch that breaks a rule, and Fai places the traders still without a pitch on free pitches that keep every rule, for you to approve. 6 minutes · Placing traders on your site plan by your own rules Read](https://www.ticketfairy.com/guides/set-pitch-rules-and-let-fai-plan-your-trader-pitches)
- [Share a private event site map with emergency services and suppliers Send the fire service, an accessibility team or a supplier a private link to your event's live site map, showing the exits, routes, power or other places they need on top of the public map. Each link ends on a date, records every opening and can be stopped at any time. 4 minutes · Sharing your site plan with emergency services, accessibility teams and suppliers Read](https://www.ticketfairy.com/guides/share-a-private-site-map-with-emergency-services-and-suppliers)
- [Handle trader requests to move pitch at your event Let traders at your event ask to move pitch from their own trader page, with their reason and where they would like to be. You move them to a free pitch that keeps your pitch rules, or decline with a note, and they see your answer on their page and by email. 5 minutes · Answering traders who ask for a different pitch Read](https://www.ticketfairy.com/guides/handle-trader-requests-to-move-pitch)
- [Show now and next on screens backstage and at the side of the stage Put the act on now, the act next, the time left and how late each stage runs on any TV backstage or at the side of a stage. The TV opens it from a private link with no sign-in, updates by itself from your run of show and shows no personal details. 4 minutes · Keeping backstage teams on time with the running order Read](https://www.ticketfairy.com/guides/show-now-and-next-on-backstage-screens)
- [Add your run of show to your team's calendars Give your production team a calendar link that puts every cue of the run of show in Google Calendar, Apple Calendar or Outlook, for every stage or one. Their calendar app checks it again by itself, so a moved cue moves in their calendar too. 3 minutes · Getting the run of show into your production team's own calendars Read](https://www.ticketfairy.com/guides/add-your-run-of-show-to-your-teams-calendars)
- [Show each act their whole stay and what changed Give each performer at your event one list of their whole stay, from their flights and pickup to their hotel, load-in, soundcheck and set, on their day sheet. You see what changed since the act last opened their day sheet link, and they see what changed since they last looked. 4 minutes · Keeping each act's travel, hotel and times in one place Read](https://www.ticketfairy.com/guides/show-each-act-their-whole-stay-and-what-changed)
- [See which event pass holders have arrived and send a pass again See when and how each accreditation pass holder arrived, from the desk hand-over, a staff gate or the door scanner, and how many of each group have arrived. Send a pass email again to anyone who cannot find theirs. 4 minutes · Tracking who has arrived with an accreditation pass Read](https://www.ticketfairy.com/guides/see-which-pass-holders-have-arrived-and-send-a-pass-again)
- [See why tickets and passes were refused at the door Count every scan your door scanners and staff gates refused, by reason, entrance, hour and ticket or pass type, on the Check-in page. Spot shared screenshots of tickets and doors turning people away, then open each refused scan to see who it was. 4 minutes · Understanding the scans your door and staff gates turned away Read](https://www.ticketfairy.com/guides/see-why-tickets-and-passes-were-refused-at-the-door)
- [Add shifts to your event rota from a spreadsheet Drop the event rota spreadsheet your team already keeps, in CSV or Excel, and Fai reads which column holds the day, the times, the department and the role. You check every row and fix any column before up to 500 shifts are added to your rota in one go. 5 minutes · Bringing a rota you planned in a spreadsheet into your event Read](https://www.ticketfairy.com/guides/add-shifts-to-your-event-rota-from-a-spreadsheet)
- [Add everyone who sends your event form to your volunteers, traders or crew Connect a form on your event to your volunteers, traders, press, crew or an act's contacts, match each detail to a question, and every person who sends the form is added to that list in the Event Operating System, with their answers kept on the form. 6 minutes · Getting form applicants into the lists your event team works from Read](https://www.ticketfairy.com/guides/add-form-applicants-to-your-event-teams)

## Developers and the API

Access tokens, API keys, webhooks and selling from your own app.

- [Create an API key so your own tools can read your ticket sales Give the command line, a script or an agent its own key to your ticket sales, choose how long it lasts, and take it back the moment you need to. 7 minutes · Connecting your own tools, scripts or agents to your ticket sales Read](https://www.ticketfairy.com/guides/create-an-api-key-for-your-own-app)
- [Get a webhook each time you take a ticket order Add a webhook on the Webhooks page of your brand, a tour or an event, and each order reaches an address you own seconds after the buyer pays, with its tickets, add-ons, totals and ticket holder details. 6 minutes · Sending each ticket sale to your own systems as it happens Read](https://www.ticketfairy.com/guides/get-a-webhook-when-a-ticket-sells)

## Start to finish

On sale day, repeating last year's event, and when plans have to change.

- [Open your ticket on-sale Check every ticket type and buy a test ticket yourself, put the event live at the time you announced, and follow tickets sold, revenue and orders through the first hour. 10 minutes · Putting an announced event on sale at a set time Read](https://www.ticketfairy.com/guides/open-your-ticket-on-sale)
- [Run last year's event again Copy last year's event, change the dates and prices, and open the on-sale to last year's buyers before you announce it publicly. 12 minutes · Running an event you have run before Read](https://www.ticketfairy.com/guides/run-last-years-event-again)
- [Change the date or call off an event Choose between postponing, canceling and refunding, tell ticket holders before they hear it anywhere else, and see what each choice means for their tickets and their money. 7 minutes · Choosing between a new date, calling an event off and refunding buyers Read](https://www.ticketfairy.com/guides/change-or-call-off-an-event)
- [Prepare your door team for event day Give everyone on your event door their own scanning login, send the guest list its tickets, set what each ticket may do at the door, test a ticket on every phone, then follow arrivals and find a guest by name once the doors open. 15 minutes · Getting a door team ready for the day of an event Read](https://www.ticketfairy.com/guides/prepare-your-door-team)

## Playbooks by event type

The order of work for festivals, clubs, tours, conferences and more.

- [Run ticketing for a music festival Build the event from the festival template, group day and weekend tickets, offer installments, sell camping with the ticket, keep resale at face value, open each release on time, and accredit your crew, artists, press and partners for the gate. 20 minutes · Selling a multi-day music festival from announcement to the gate Read](https://www.ticketfairy.com/guides/run-a-music-festival)
- [Run ticketing for a concert Build the show from the Concert template, sell general admission and VIP in releases, hold tickets back for partners, sell merchandise with the ticket, schedule the on-sale, and get comps, crew passes and the door ready for show day. 20 minutes · Selling a single concert or gig from announcement to show day Read](https://www.ticketfairy.com/guides/run-a-concert)
- [Run ticketing for a food or drink festival Build the festival from a template, give each tasting session its own entry time, sell glasses, tokens and parking with the ticket, take trader applications, issue trader passes, hand sponsors their allocations and follow arrivals at the gate. 16 minutes · Food, wine, beer and street food festivals selling entry by session with traders on site Read](https://www.ticketfairy.com/guides/run-a-food-or-drink-festival)
- [Run ticketing for an attraction Sell attraction tickets by date and time slot with a capacity on every slot, add a season pass for visitors who come back, sell extras with the entry, give your staff a pass and follow arrivals slot by slot. 18 minutes · Selling timed entry to an attraction that opens for a season Read](https://www.ticketfairy.com/guides/run-an-attraction)
- [Run ticketing for a comedy or performing arts show Build the show from the theater template, price the house by area and release, sell the program and interval drinks, duplicate the show for every performance, put the run on one page, issue comps for press and cast, and follow arrivals at the door. 20 minutes · Selling a run of comedy or theater performances from announcement to curtain up Read](https://www.ticketfairy.com/guides/run-a-comedy-or-performing-arts-show)
- [Run ticketing for a fan convention Build a comic, anime or gaming convention from the Convention template, group weekend and day passes, let a weekend pass in once a day, sell extras and exhibitor booths, take artist alley applications, and get guests, press and crew through the door. 20 minutes · Selling a comic, anime, gaming or fan convention from announcement to the doors Read](https://www.ticketfairy.com/guides/run-a-fan-convention)
- [Run ticketing for an esports tournament Sell spectator passes for an esports or gaming tournament, take player sign-ups with a form, issue player tickets from a place spectators cannot buy, give teams and crew passes, measure the tickets your stream sells, and check everybody in on the day. 20 minutes · Running an esports or gaming tournament with players and a paying crowd Read](https://www.ticketfairy.com/guides/run-an-esports-tournament)
- [Run ticketing for a county, state or renaissance fair Sell adult, concession and family admission to a county, state or renaissance fair, let a season pass in once a day, sell rides, parking and grandstand seats with the ticket, and get exhibitors, vendors and crew in on every day of the fair. 20 minutes · Selling admission to a county, state, agricultural or renaissance fair Read](https://www.ticketfairy.com/guides/run-a-fair)
- [Run ticketing for a nightclub Set up one night in full, duplicate it for every date, give your venue team the right access, and see who comes back. 12 minutes · Nightclub owners and venue teams running a regular program of ticketed nights Read](https://www.ticketfairy.com/guides/run-a-nightclub)
- [Run ticketing for a club night Set up ticket releases, guest lists and VIP tables, track promoter sales, and prepare the venue team for the door. 18 minutes · Promoters running a club night with a host venue Read](https://www.ticketfairy.com/guides/run-a-club-night)
- [Run ticketing for a venue and the promoters who hire it Put your venue's page under your brand, give your own team and each hiring promoter the access their job needs, hand partners their ticket allocations, get your door team scanning and compare the ticket sales each promoter brings to your venue. 15 minutes · Venue owners and venue teams who put on their own nights and hire the room to outside promoters Read](https://www.ticketfairy.com/guides/run-a-venue)
- [Run ticketing for events at your bar or small venue Start each event from a template, keep free RSVPs honest with a refundable deposit, take table bookings, sell tickets on your own website, give your bar staff a door login and turn the people who come into a list you can invite back. 14 minutes · Bars, lounges, rooftops, restaurants and small rooms that put on events beside their everyday trade Read](https://www.ticketfairy.com/guides/run-a-bar-or-small-venue)
- [Run ticketing as an agency or promoter group Run each of your brands with its own team and payouts from one login, build one promoter roster that sells tickets for all of them, give partners their own ticket allocations, and set the commission each promoter earns. 16 minutes · Agencies, promoter groups and collectives selling tickets for several brands with one core team and one promoter roster Read](https://www.ticketfairy.com/guides/sell-as-an-agency-or-promoter-group)
- [Run a conference on Ticket Fairy Set up delegate passes, workshops and a dinner, limit the places in each room, collect every attendee name, and get speakers, press and crew through the door. 20 minutes · Running a conference, summit or professional program Read](https://www.ticketfairy.com/guides/run-a-conference)
- [Run ticketing for a charity gala Sell gala seats and whole tables, invoice a company for a block of seats, ask every guest for their meal choice, send sponsors their tickets, let supporters bring friends, email your guests and welcome them at the door. 16 minutes · Charity and fundraising teams selling a gala dinner, benefit or awards night by the seat and by the table Read](https://www.ticketfairy.com/guides/run-a-charity-gala)
- [Sell exhibitor stands for a trade show or exhibition Sell each stand package at your trade show, expo or consumer exhibition as its own booking with a deposit, take exhibitor applications, and let every exhibitor name their own stand staff up to the number their package includes. 20 minutes · Selling stands and exhibitor passes for a trade show, expo or consumer exhibition Read](https://www.ticketfairy.com/guides/sell-exhibitor-stands-for-a-trade-show)
- [Run ticketing for a university or campus event Sell a student ticket that only students can unlock, ask each student for their student number, approve their orders before tickets go out, ask for photo ID at the door, take applications from societies and stallholders, and credit each society rep with the tickets they sell. 20 minutes · Students' unions, societies and university events teams selling tickets to campus events Read](https://www.ticketfairy.com/guides/run-a-university-or-campus-event)

## Solving event ticketing problems

Keep queues moving, build reports, market events and manage access.

- [Invite promoters to your collective so they can sell tickets for your events Send invitations to your promoters, see who has not joined yet, and sort out a wrong email address or an invitation that never arrived, so every promoter can sell tickets for your events. 6 minutes · Running a street team, promoter group or production crew you deploy into other people's events Read](https://www.ticketfairy.com/guides/invite-people-to-your-collective)
- [How do you keep a high-demand on-sale running smoothly? Use the waiting room to control entry to checkout, stagger ticket releases to spread demand and collect a waiting list for later releases. 6 minutes · Putting a high-demand event on sale Read](https://www.ticketfairy.com/guides/keep-a-high-demand-on-sale-running-smoothly)
- [How do you manage many events without repeating the same work? Manage your customers, team and branding at brand level, reuse a published event template and group related dates into an event series. 6 minutes · Running a regular program of events Read](https://www.ticketfairy.com/guides/run-many-events-on-one-platform)
- [What should you compare when choosing a ticketing platform? Compare what buyers pay, when you receive ticket revenue and whether you can see and export buyer details throughout the on-sale. 6 minutes · Choosing where to sell tickets for your next event Read](https://www.ticketfairy.com/guides/compare-ticketing-platforms)
- [How do you answer a ticket sales question no report covers? Start with the event report that matches your question, filter the Orders table when you need a narrower view, then export those rows for further analysis. 6 minutes · Answering a ticket sales question with the orders and tickets behind it Read](https://www.ticketfairy.com/guides/answer-custom-ticket-sales-questions)
- [What is social ticketing, and how do referral rewards work? Give eligible buyers a personal referral link, reward them when friends buy tickets and see how many sales and how much revenue each buyer brings in. 5 minutes · Comparing ticketing platforms for word-of-mouth sales Read](https://www.ticketfairy.com/guides/social-ticketing-and-referral-rewards)
- [What marketing tools should a ticketing platform give you? Look for buyer segments and messaging, campaign tracking, ad-network connections and a way to contact people who abandoned checkout. 6 minutes · Marketing an event as well as selling tickets Read](https://www.ticketfairy.com/guides/ticketing-platform-marketing-tools)
- [How do you manage accreditation and backstage passes for your event? Give staff, crew, press, artists and guests a named pass that lets each of them in as many times as you allow, then scan it with the same door app as your tickets. 4 minutes · Handing out staff, crew, press, artist and guest access for an event Read](https://www.ticketfairy.com/guides/manage-event-accreditation)
- [How do you manage tickets for a multi-day event? Run the days as one event with a ticket category for each day, so a buyer compares the full run, the single days and the upgrades on one page and pays once. 3 minutes · Running a festival, conference or other event across several days Read](https://www.ticketfairy.com/guides/manage-tickets-for-a-multi-day-event)
- [How do you set up a payment plan so buyers pay for tickets in installments? Turn on a payment plan so buyers pay a deposit at checkout and the rest in weekly or monthly installments that finish before the event. 6 minutes · Selling higher-priced festival or multi-day tickets Read](https://www.ticketfairy.com/guides/let-buyers-pay-for-tickets-in-instalments)
- [Can you sell tickets directly from your own website? Yes. Add checkout to your event page so buyers can choose tickets, pay by card and receive confirmation without leaving your website. 6 minutes · Selling tickets from your own website Read](https://www.ticketfairy.com/guides/sell-tickets-on-your-own-website)
- [Can ticket buyers join your email list automatically? Yes. Connect your email platform once, and every buyer who opts in joins the audience you choose after checkout, while a buyer who later opts out comes off it. 3 minutes · Sending campaigns to the people who buy your tickets Read](https://www.ticketfairy.com/guides/add-ticket-buyers-to-your-email-list)
- [How can fan club members get presale access? Take registrations before the on-sale, then give registered fans a presale window before tickets open to everybody. 3 minutes · Rewarding a fan club, members list or mailing list Read](https://www.ticketfairy.com/guides/give-fan-club-members-presale-access)
- [What can you find out about the people who buy your tickets? See who bought, where they live, the device they checked out on, the promoter or post that brought them and whether they have bought from you before, and which report answers each question. 7 minutes · Deciding your next event from who bought tickets to the last one Read](https://www.ticketfairy.com/guides/what-you-can-learn-about-your-ticket-buyers)
- [How do you run a guest list for your event without a spreadsheet? Issue each name on the guest list a ticket with a barcode, give each promoter their own allocation to hand out from, and see who came in and who has been before. 6 minutes · Running the door and the guest list for a club night Read](https://www.ticketfairy.com/guides/run-a-guest-list-without-a-spreadsheet)
- [Can you hold and spend your ticket money without a separate bank? Where your events take payment through Vault, your ticket money stays in Vault. Hold it in several currencies, see what each event earned, spend it on a card, pay artists and suppliers one at a time or in a batch, collect deposits and raise invoices without moving it to a bank account first. 6 minutes · Paying for an event out of the ticket money you have already taken Read](https://www.ticketfairy.com/guides/hold-and-spend-your-ticket-money-in-one-place)
- [Can you run a festival's marketing and production from one dashboard? Tickets, the schedule, the artists, their travel, the crew, the budget and every message to buyers all sit on the same event, so you do not keep any of it in a second tool. 7 minutes · Running a festival's tickets and production on the same event Read](https://www.ticketfairy.com/guides/run-a-festival-from-one-dashboard)
- [How do you sell more tickets without spending more on ads? Reward the buyers who bring friends, give each promoter their own link so you can see what they sold, and go back to the people who reached checkout and stopped. You pay a reward on a sale rather than on a click. 7 minutes · Bringing your cost per ticket down Read](https://www.ticketfairy.com/guides/sell-more-tickets-without-more-ad-spend)
- [How do you keep touts and bots off your tickets? Cap how many tickets one buyer can take, ask buyers to prove who they are before the ticket is issued, put returned tickets back on sale at the price you set, and offer a waiting list to the fans who missed out. 7 minutes · Keeping your tickets with the fans who wanted them Read](https://www.ticketfairy.com/guides/keep-touts-off-your-tickets)

### Tips for selling more tickets

Practical advice from working organizers, and every new guide as it is published.

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This page is on Ticket Fairy, a ticketing, marketing and operations platform for live events and the venues that host them: festivals, club nights, concerts, conferences and tours, and night clubs, beach clubs and concert venues. It grows revenue with fan rewards that turn an audience into a sales channel, and runs the money side with payments and payouts, Vault business banking, and working capital advanced against ticket sales. [How Ticket Fairy ticketing works](https://www.ticketfairy.com/event-ticketing) · [Ticket Fairy for AI assistants](https://www.ticketfairy.com/llms.txt)