Set your events up, step by step
Walkthroughs for the things organisers actually do in Ticket Fairy: putting your advertising pixels in place, shaping festival ticket tiers, selling camping alongside a ticket, keeping touts out of an on sale. Each one is written in the order you do it.
Every guide
- Connect your Meta and network advertising pixels Put your advertising pixels on your event pages and checkout, so the platforms you buy ads on can see which ticket sales came from which campaign. Anyone buying ads for an event · 10 minutes
- Set up ticketing for a multi-day festival How to shape ticket classes, release tiers, camping and travel add-ons, and the resale rules that keep touts out of a festival on sale. Festival organisers and their ticketing leads · 25 minutes
- Set up a Meta pixel for your events Connect Meta to your brand and pick the pixel your ticket sales report to, so your Facebook and Instagram campaigns show what they actually sold. Anyone running Meta ads for an event · 5 minutes
- Set up a TikTok pixel for your events Put your TikTok tag on your Ticket Fairy event pages and checkout, so TikTok can see which ticket sales came from which campaign. Anyone running TikTok ads for an event · 5 minutes
- Set up a Snapchat pixel for your events Put your Snapchat tag on your Ticket Fairy event pages and checkout, so Snapchat can see which ticket sales came from which campaign. Anyone running Snapchat ads for an event · 5 minutes
- Set up a Reddit pixel for your events Put your Reddit tag on your Ticket Fairy event pages and checkout, so Reddit can see which ticket sales came from which campaign. Anyone running Reddit ads for an event · 5 minutes
- Set up a X pixel for your events Put your X tag on your Ticket Fairy event pages and checkout, so X can see which ticket sales came from which campaign. Anyone running X ads for an event · 5 minutes
- Set up a Google Analytics pixel for your events Put your Google Analytics tag on your Ticket Fairy event pages and checkout, so Google Analytics reports the ticket sales behind your traffic. Anyone measuring event traffic in Google Analytics · 5 minutes
- Set up a Pinterest pixel for your events Put your Pinterest tag on your Ticket Fairy event pages and checkout, so Pinterest can see which ticket sales came from which campaign. Anyone running Pinterest ads for an event · 5 minutes
- Set up a Microsoft Bing pixel for your events Put your Microsoft Bing tag on your Ticket Fairy event pages and checkout, so Microsoft Bing can see which ticket sales came from which campaign. Anyone running Microsoft Bing ads for an event · 5 minutes
- Set up a ChatGPT pixel for your events Put your ChatGPT tag on your Ticket Fairy event pages and checkout, so ChatGPT can see which ticket sales came from which campaign. Anyone running ChatGPT ads for an event · 5 minutes
Run your next event on Ticket Fairy
Create an account and set your first event up in an afternoon, with these guides beside you.