---
title: "Choose how your buyers share your event | Ticket Fairy Guides"
description: "Set the message your buyers start with and the apps they can share their link to, for the Share your link row buyers see after paying through the checkout on your own website."
canonical: "https://www.ticketfairy.com/guides/choose-how-your-buyers-share-your-event"
---

1. [Ticket Fairy](https://www.ticketfairy.com/)
2. [Guides](https://www.ticketfairy.com/guides)
3. Choose how your buyers share your event

Referral marketing

# Choose how your buyers share your event

Promoters whose ticket sales come from buyers telling their friends want to make the most of the moment after checkout. From the Rewards page, you choose the words a buyer shares with their link and the apps they can send it to, and every buyer who pays through the checkout you embed on your own website gets the same offer without you touching a single order.

Takes:  4 minutes

[Watch the video: Choose how your buyers share your event](https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/choose-how-your-buyers-share-your-event/8542a7fdb270885df16c4be92444cde5da12e7697983826192e7196befc54bd4/9bd838831396c68b/guide.mp4) · [English](https://www.ticketfairy.com/resources/captions/guides/guide-choose-how-your-buyers-share-your-event-9bd838831396.vtt)

***Watch how it's done** 2 min 4 s, with captions.*

- [Open Rewards](#step-1)
- [Enter the message buyers share with](#step-2)
- [Choose your own list of apps](#step-3)
- [Where your settings show](#step-4)
- [Untick the apps you do not want](#step-5)
- [Save the sharing settings](#step-6)

## Before you start

- You have an owner or admin role for the event.
- Prizes are switched on for your brand, because Rewards follows the same setting as Prizes.
- Referrals are on for the event, so your buyers have a link to share.
- Your buyers pay through a website embed on your own website. See [Sell tickets on your own website](https://www.ticketfairy.com/guides/sell-tickets-on-your-own-website).

1. ## Open Rewards
    [Play from here](#guide-video)
   Open your event and select **Rewards**. Each section saves on its own, so a change under **Sharing** never changes your cash back or your prizes.

   ![The Rewards page for an event, with the referral link, cash back, prizes, packs and sharing sections, each with its own Save changes](https://www.ticketfairy.com/embeds/posters/marketing-rewards--event-rewards.png)    
   *Rewards.*
2. ## Enter the message buyers share with
    [Play from here](#guide-video)
   Under **Sharing**, enter **Message buyers share with their link**: up to 280 characters of plain words, with the count shown under the field.

   **Note:** Ticket Fairy adds their personal link after the message, so you don't need to include it.
3. ## Choose your own list of apps
    [Play from here](#guide-video)
   Open **Where buyers can share** and turn off **Offer every app (recommended)**. A grid of every app we support appears, and the picture below shows one part-way through being chosen.

   **Note:** Leave the switch on and buyers see every app, on a computer or on a phone. Text message, Phone share sheet, Instagram Stories and TikTok are marked **(phones only)**, because a computer has nothing to hand the link to.

   ![The Sharing section of the Rewards page, with the message field and the list of apps buyers can share to](https://www.ticketfairy.com/embeds/posters/marketing-rewards--sharing.png)    
   *Rewards, Sharing.*

## Where your settings show

 [Play from here](#guide-video)

Your message and apps appear in the Share your link row that buyers see after paying through the checkout you embed on your own website. The other share buttons on that page, and the share buttons on your Ticket Fairy event page, keep the standard apps and wording.

4. ## Untick the apps you do not want
    [Play from here](#guide-video)
   In the grid, untick each app your buyers should not be offered. What stays ticked is what they see after they buy.

   **Note:** If you untick every app, a **Copy link only** callout{prizes.rewardsPage.sharing.channels.copyLinkOnly} tells you that buyers can still copy their link and share it however they like.
5. ## Save the sharing settings
    [Play from here](#guide-video)
   Select **Save changes** at the foot of the Sharing section. The next buyer gets what you set.

## Or have it done for you

Fai, your AI teammate, can check sales, update your event or change a ticket when you ask.

Fai can read how your buyers share and change the message and the apps on an event. You see every change before it is saved.

### In your dashboard, with Fai

```
On this event, offer WhatsApp, Instagram Stories and Copy link only
```

## Questions you might have

**Who can change how buyers share?**

 Owners and admins on the event. Someone with the **Stats** or **Limited Stats** role can see the page but can't change anything on it.

**Which apps do buyers see if I never choose?**

 All of them, in the order they suit a buyer on a computer or on a phone, with Copy link last. **Offer every app (recommended)** stays on until you turn it off, and choosing apps only ever takes some away.

**I unticked every app. Can buyers still share?**

 Yes. Copy link stays, and the **Copy link only** callout says so, so a buyer pastes their link wherever they like. Nothing you set here stops a buyer earning their cash back or counting towards a prize.

**Why do buyers on my event page see different share buttons?**

 Your Ticket Fairy event page shows the standard share buttons and wording. Your message and apps apply to the Share your link row in the checkout you embed on your own website.

**Does changing the message change what my earlier buyers shared?**

 No. What they already sent stays as they sent it. The new message is what a buyer starts with from now on.

## Still have a question?

Book a demo and we will answer it on a call, on your kind of event. Or create your account and see it for yourself.

   [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo) [Create a free account](https://manage.ticketfairy.com/welcome)

No setup fees. No monthly fee. No credit card required.

## Related guides

- [More ways to use Ticket Fairy](https://www.ticketfairy.com/features/referral-marketing)
- [Reward buyers who bring friends to your event](https://www.ticketfairy.com/guides/reward-buyers-for-referrals)
- [Offer prizes your fans can win at your event](https://www.ticketfairy.com/guides/offer-prizes-your-fans-can-win)
- [Understand your event's referral results](https://www.ticketfairy.com/guides/read-your-referral-results)
- [Sell tickets on your own website](https://www.ticketfairy.com/guides/sell-tickets-on-your-own-website)
- [Choose who wins a prize at your event](https://www.ticketfairy.com/guides/choose-who-wins-a-prize-at-your-event)
- [Every Ticket Fairy guide](https://www.ticketfairy.com/guides)

## Do this on your own event

Create your account, build your event and follow the steps in your own dashboard. You do not need to book a sales call.

  [Create a free account](https://manage.ticketfairy.com/welcome) [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo)

## Sell tickets with Ticket Fairy

Start free with unlimited events and no monthly fee, and choose a paid plan when you need more.

- Set up your event in minutes
- Free events are free
- Fai, your AI teammate, is built in

 [Create a free account](https://manage.ticketfairy.com/welcome)

No setup fees. No monthly fee. No credit card required.

## See it on a call

Book a demo and we will show you how Ticket Fairy handles your kind of event.

 [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo) [More ways to use Ticket Fairy](https://www.ticketfairy.com/features/referral-marketing)

### Tips for selling more tickets

Practical advice from working event organizers, and every new guide as it is published.

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---

This page is on Ticket Fairy, a ticketing, marketing and operations platform for live events and the venues that host them: festivals, club nights, concerts, conferences and tours, and night clubs, beach clubs and concert venues. It grows revenue with fan rewards that turn an audience into a sales channel, and runs the money side with payments and payouts, Vault business banking, and working capital advanced against ticket sales. [How Ticket Fairy ticketing works](https://www.ticketfairy.com/event-ticketing) · [Ticket Fairy for AI assistants](https://www.ticketfairy.com/llms.txt)
