Create promo codes for your event

Open Promotions and select Create promotion

Open your event, select Marketing, then Promotions, and select Create promotion. The list shows every promotion on the event, its active period and how many times its codes have been used.

Note: A promotion belongs to one event. Set the same discount up on each event that should offer it, or ask Fai to create it on several at once.

Try it

Describe the promotion

Under Description, enter a name your team will recognise, such as Newsletter 25% off. The description is for you and never reaches a buyer.

Try it

Add the codes

Under Promo codes, enter each code people will type and select Add code. A code is letters and numbers only, up to 25 characters.

Note: Keep a code short enough to copy from a message. Several codes on one promotion share its discount, tickets and limits, which suits one deal sent to several partners who each want their own code.

Add the tickets and choose the discount

Select Add tickets, tick the ticket types the code applies to, choose the Pricing Adjustment and enter the amount, then select Save. Percentage Discount takes a share off the price, Fixed Discount takes an amount off, and Fixed Price sells the ticket at the amount you enter.

Note: Ticket types that get the same discount and limit can be added together, and the others separately. On an event sold in more than one currency, the dialog asks for the amount in each currency.

Try it

Set how many times a code can be used

While adding tickets, enter a Quantity limit per code per ticket type (optional) to cap each code on each ticket type separately. For one total across every ticket type, turn on Promo codes have a set number of uses across all ticket types on the promotion and enter Quantity limit per code across all ticket types.

Note: The shared total replaces the separate limit on each ticket type. A limit never adds stock: the ticket allocation is still the most that can sell, whatever the code allows.

Apply it automatically at a basket size, if you want

To give the discount to anyone who buys enough tickets, enter the number in Auto-apply when cart reaches this many tickets (optional). The discount then applies with no code once the basket holds that many tickets in total, counting tickets of every type.

Note: The count is the whole basket, so a buyer can reach the threshold with tickets the promotion does not cover and get the discount on the ones it does. When several could apply to one basket, the one with the highest threshold the basket reaches applies.

Set when the code works, if not straight away

Under Schedule Promotion (optional), choose a Start time and an End time, or leave both empty for a code that works from the moment you create it. One without the other is not accepted, and the end must come after the start.

Note: A code used outside its dates is refused at checkout with a message that it is not valid.

Create the promotion

Select Create. The promotion appears in the list, switched on and ready for the first buyer.

Test the code as a buyer

Open your event page in a private browser window, add the ticket to the basket and enter the code where checkout asks for a promo code. The discounted price appears on the ticket and in the total before you pay.

Note: A code that is refused is usually outside its dates, at its limit, or entered for a ticket type that is not attached to the promotion.