# Create your Ticket Fairy account and brand to start selling tickets | Ticket Fairy Guides 1. [Ticket Fairy](https://www.ticketfairy.com/) 2. [Guides](https://www.ticketfairy.com/guides) 3. Create your Ticket Fairy account and brand to start selling tickets Your brand and team # Create your Ticket Fairy account and brand to start selling tickets Promoters, venues and festival teams start selling tickets with an account for themselves and a brand for the name their events go on sale under. You create both in one sign-up, choose how the ticket money reaches you, and land on a dashboard ready for your first event. Sign up with your email address or Google account, create the brand your events sell under, and choose whether your ticket money is paid out after each event or as tickets sell. For: Signing up to sell tickets for your events for the first time Takes: 8 minutes - [Open the sign-up page](#step-1) - [Select Sign up as an event organizer](#step-2) - [Choose what best describes you](#step-3) - [Enter your email and select Sign up with Email](#step-4) - [Enter your name and a password](#step-5) - [Enter the code from your email](#step-6) - [Enter your brand name and your business name](#step-7) - [Choose your business address from the list](#step-8) - [Select Continue to create your brand](#step-9) - [When to choose each payout mode](#step-10) - [Choose how you get paid](#step-11) - [Enter the bank account we pay you into](#step-12) - [Connect your Stripe account](#step-13) - [Select Get started](#step-14) - [Check that your dashboard opens on Home](#step-15) ## Before you start - You can sign up without an invitation, and you become the owner of the brand you create. - You can open the inbox of the email address you sign up with, because we email a 6-digit code there to confirm it. - You have your business's registered name and address to hand, and your bank details if you want to add them now. 1. ## Open the sign-up page On the Ticket Fairy sign-in page, select **Create an account**. The page that opens asks you to select your role. **Note:** Signing up from a Ticket Fairy page about selling tickets skips the role choice and opens the sign-up form straight away. ![Ticket Fairy sign-up page asking you to select your role, with the event organiser card and the ticket buyer card](https://www.ticketfairy.com/embeds/posters/marketing-sign-up--choose-role.png) Sign up, Select your role to get started. 2. ## Select Sign up as an event organizer Select **Sign up as an event organizer**. **Buy or Resell Tickets** is for fans and takes them to ticketfairy.com instead. 3. ## Choose what best describes you Under **What best describes you?**, choose the answer that fits you. - **Event Organizer/Manager Marketing**: You organise, promote or market events. The form keeps the email field and the sign-up buttons. - **Venue Owner/Manager/Marketing**: You run, manage or market a venue. The sign-up carries on exactly as it does for events. - **I'm looking to buy tickets to an event**: You want to buy tickets. The email field makes way for a button to ticketfairy.com, where tickets are bought and managed. **Note:** Both organiser answers create the same kind of account, with the same dashboard. ![Ticket Fairy sign-up form with the event organiser answer chosen, an email address entered and the Sign up with Email button](https://www.ticketfairy.com/embeds/posters/marketing-sign-up--sign-up-with-email.png) Sign up, What best describes you? 4. ## Enter your email and select Sign up with Email Enter your email address in **Email**, then select **Sign up with Email**. The next page asks for your name and a password. **Note:** If the address already has a Ticket Fairy account, from buying tickets for example, the next page signs you in to that account instead of making a new one. 5. ## Enter your name and a password Enter your first and last name, enter a password of at least 6 characters in **Password** and **Confirm Password**, then select **Continue**. We email a 6-digit code to your address. ![Ticket Fairy Create your account page with first name, last name, password and confirm password fields under the four sign-up steps](https://www.ticketfairy.com/embeds/posters/marketing-sign-up--create-your-account.png) Sign up, Create your account. 6. ## Enter the code from your email Enter the 6-digit code from the email we sent you and select **Continue**. Your account is created and the page moves on to your brand. **Note:** The code works for 5 minutes. If it has not arrived, select **Send a new code** once the countdown under the button ends. 7. ## Enter your brand name and your business name Enter the name buyers know your events by in **Brand Name**, and your company's registered name in **Business/Legal entity name**. **Note:** A brand is the name your events go on sale under, such as a promoter, a venue or a festival. Your events, your team and your payouts all belong to it. ![Ticket Fairy Brand details page with the brand name, the business name and a business address chosen from the list](https://www.ticketfairy.com/embeds/posters/marketing-sign-up--brand-details.png) Sign up, Brand details. 8. ## Choose your business address from the list Start typing your business address in **Business address**, then select it from the suggestions that appear. If the address has no postcode, a **ZIP Code** field appears for you to enter it. **Note:** The country in this address decides which payout options and bank details the next page offers. 9. ## Select Continue to create your brand Select **Continue**. Your brand is created and the page moves on to Select payout mode. ## When to choose each payout mode Choose **Paid out after your event** when you want Ticket Fairy to take the card payments and send your ticket money to your bank 10 to 15 business days after each event. Choose **Before your event, as tickets sell** when you want each payment in your own card payment account as it is made, which needs that account set up and active before tickets go on sale. 10. ## Choose how you get paid Choose how you want to be paid for your ticket sales. - **Paid out after your event**: Ticket Fairy takes the card payments and pays you after the event. The page asks for the bank account to pay into. - **Before your event, as tickets sell**: Payments go into your own Stripe account as they are made. The page offers **Connect with Stripe** to set that account up. ![Ticket Fairy Select payout mode page with Paid out after your event chosen and the UK bank account fields below it](https://www.ticketfairy.com/embeds/posters/marketing-sign-up--payout-after-event.png) Sign up, Select payout mode. 11. ## Enter the bank account we pay you into If you chose Paid out after your event, enter the bank account we pay into in the fields under the options, such as **Account Holder Name**, **Account Number** and **Sort Code** for a UK bank. The fields follow the country of your business address. **Note:** For a US bank, the account holder's legal first and last name are required. Every other bank field can wait until later. **Tip:** You can add or change the account later under **Payout Details** on your brand's Details page. 12. ## Connect your Stripe account If you chose Before your event, as tickets sell, select **Connect with Stripe** and complete the setup Stripe asks for in the tab that opens. Back on this page, **Get started** becomes available once the account is linked. **Note:** Stripe asks for your identity and your bank account, so have them to hand. The full setup, and what to do if you stop part way, is in the guide to taking ticket money with a payment processing account. ![Ticket Fairy Select payout mode page with Before your event, as tickets sell chosen and the Connect with Stripe button](https://www.ticketfairy.com/embeds/posters/marketing-sign-up--payout-as-tickets-sell.png) Sign up, Before your event, as tickets sell. 13. ## Select Get started Select **Get started**. Ticket Fairy saves your payout choice and opens your dashboard. **Note:** If you started an event before signing up, **Get started** opens that event instead, saved as a draft under your new brand. 14. ## Check that your dashboard opens on Home Check that your dashboard opens on **Home**. For a new account, **Your first steps** suggests where to start for the kind of events you run. ![Ticket Fairy dashboard home with the Your first steps welcome for a new organiser](https://www.ticketfairy.com/embeds/posters/marketing-dashboard-home--personalised-welcome.png) Home, Your first steps. ## Try these steps on your own event Create a free account, build your event and follow the steps above in your own dashboard. It takes a few minutes and you do not need to book a sales call. Your email address [Create a free account](https://manage.ticketfairy.com/welcome) [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo) No setup fees. No required monthly ticketing fee. No credit card required. ## Or have it done for you The sign-up pages are yours to complete, because Fai, the assistant inside your dashboard, works once you have an account. After you sign up, she can tell you which payment accounts are linked to your brand and whether one still needs its setup finished, and open any page of the dashboard for you. ### In your dashboard, with Fai List the payment accounts linked to \ and tell me if any of them still needs its setup finished before tickets go on sale ## Let Fai do it for you Fai works inside your Ticket Fairy dashboard. Create your account, open Fai and paste the prompt above. [Create a free account](https://manage.ticketfairy.com/welcome) [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo) No setup fees. No required monthly ticketing fee. No credit card required. ## Set up payouts later On Select payout mode, select **Skip for Now**, then **Skip for now** in the confirmation. Add your payout details before tickets go on sale, so your money isn't delayed. Skip the payout step on the page itself. Fai can later list the payment accounts on your brand and start linking one, which the guide to taking ticket money with a payment processing account covers. ### In your dashboard, with Fai Show the payment accounts on \ and help me connect one for payouts ## Create your brand later On Brand details, select **Skip for now**, then **Skip for now** again in the confirmation, and your dashboard opens without a brand. When you are ready, open **Brands** in the sidebar and select **Create Brand** to fill in the same brand details and payout pages. **Note:** You need a brand before you can publish your first event. Create the brand in the dashboard, from Brands. Fai reads your brands and switches between them. ## Questions you might have Can I sign up with my Google account?: Yes. Choose what best describes you, then select **Sign in with Google** instead of entering your email and pick your Google account. There is no code or password to enter, and the sign-up goes straight to your brand details. What if my email already has a Ticket Fairy account?: The sign-up form checks the address first. If you have bought tickets with it, or joined someone's team with it, the next page signs you in to that account instead of creating a second one. The code has expired or doesn't work. What do I do?: A code works for 5 minutes and allows five tries. If the page says "That code has expired. Select "Request a new code" to get a fresh one.", select **Send a new code** under the button and enter the newest code from your inbox, checking your spam folder too. Why won't Brand details let me continue?: The business address has to be one of the suggestions under the field. Type the start of the address again and select it from the list, because an address you type in full without selecting it is not saved. Why is only one payout mode offered?: In some countries, including Sweden and Indonesia, a brand takes card payments in its own account, so only **Before your event, as tickets sell** is offered. For a brand in Indonesia the button sets up a Xendit account instead, and Xendit emails you an invitation to finish it. On these brands the page has no **Skip for Now**, so you set up payouts before your dashboard opens. Can I change how I get paid after signing up?: Yes. Enter or change the bank account under **Payout Details** on your brand's Details page, or link your own card payment account on the brand's Payments page to take payments as tickets sell. Can Fai sign me up?: No. Fai works inside your dashboard, so the sign-up pages are yours to complete. Once you are signed in she can take you to any page and help set up your first event. How do I add my team?: Invite them from your brand's Team page once your brand exists. Each person gets an email to accept, and you choose what each of them can reach. ## Still have a question? Book a demo and we will answer it on a call, on your kind of event. Or create your account and see it for yourself. [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo) [Create a free account](https://manage.ticketfairy.com/welcome) No setup fees. No required monthly ticketing fee. No credit card required. ## Related guides - [More ways to use Ticket Fairy](https://www.ticketfairy.com/event-ticketing/features) - [Find your way around the home page of your event dashboard](https://www.ticketfairy.com/guides/find-your-way-around-the-dashboard-home) - [Create an event](https://www.ticketfairy.com/guides/create-an-event) - [Take ticket money with a payment processing account](https://www.ticketfairy.com/guides/connect-a-payment-account) - [Invite your team to your events and choose what each person can do](https://www.ticketfairy.com/guides/invite-your-team) - [Check the payout for your event](https://www.ticketfairy.com/guides/check-your-payout) - [Secure the account that runs your events](https://www.ticketfairy.com/guides/secure-your-account) - [Set up a brand kit for your events](https://www.ticketfairy.com/guides/set-up-your-brand-kit) - [Install the Ticket Fairy Promoter desktop app to manage your events](https://www.ticketfairy.com/guides/install-the-promoter-desktop-app) - [Every Ticket Fairy guide](https://www.ticketfairy.com/guides) ## Do this on your own event Create your account, build your event and follow the steps in your own dashboard. You do not need to book a sales call. [Create a free account](https://manage.ticketfairy.com/welcome) [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo) ## Sell tickets with Ticket Fairy Everything in these guides is in your dashboard from the day you sign up. - Set up your event in minutes - Free events are free - Fai, your co-pilot, is built in [Create a free account](https://manage.ticketfairy.com/welcome) No setup fees. No required monthly ticketing fee. No credit card required. ## See it on a call Book a demo and we will show you how Ticket Fairy handles your kind of event. [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo) [More ways to use Ticket Fairy](https://www.ticketfairy.com/event-ticketing/features) ### Tips for selling more tickets Practical advice from organisers who sell out, and every new guide as it is published. We respect your privacy. Unsubscribe anytime. --- This page is on Ticket Fairy, a ticketing, marketing and operations platform for live events and the venues that host them: festivals, club nights, concerts, conferences and tours, and night clubs, beach clubs and concert venues. It grows revenue with fan rewards that turn an audience into a sales channel, and runs the money side with payments and payouts, Vault business banking, and working capital advanced against ticket sales. [How Ticket Fairy ticketing works](https://www.ticketfairy.com/event-ticketing) ยท [Ticket Fairy for AI assistants](https://www.ticketfairy.com/llms.txt)