--- title: "Design your own PDF tickets with your brand and sponsors | Ticket Fairy Guides" description: "Design the PDF tickets your buyers get in your logo, colors and fonts, add your own information, artwork and sponsor logos, and choose which events and ticket types use each design." canonical: "https://www.ticketfairy.com/guides/design-your-own-pdf-tickets" --- 1. [Ticket Fairy](https://www.ticketfairy.com/) 2. [Guides](https://www.ticketfairy.com/guides) 3. Design your own PDF tickets with your brand and sponsors Checkout and orders # Design your own PDF tickets with your brand and sponsors Every ticket a buyer opens on their phone or prints at home is a piece of your brand. A ticket design puts your logo, colors and fonts on it, with your own information, artwork and a row of sponsor logos that link to each sponsor's website. You keep your designs in one place for the brand, choose one for all your events, and give an event or a VIP ticket type a design of its own. Design the PDF tickets your buyers get in your logo, colors and fonts, add your own information, artwork and sponsor logos, and choose which events and ticket types use each design. For: Promoters, festivals and venues who want tickets in their own brand, with their sponsors on them Takes: 8 minutes - [Open Ticket Designs](#step-1) - [Start a new design](#step-2) - [Choose a starting design](#step-3) - [Name the design and create it](#step-4) - [Choose the paper, fonts and color](#step-5) - [Add artwork to the page](#step-6) - [Place the artwork](#step-7) - [Choose its opacity and pages](#step-8) - [Add a block](#step-9) - [Move a block](#step-10) - [Choose which sponsor logos show](#step-11) - [Add the logos for this design](#step-12) - [Add your own information](#step-13) - [Event information on a design](#step-14) - [Ticket Fairy logo](#step-15) - [Save the design](#step-16) - [Choose the design for an event](#step-17) ## Before you start - You're an owner or an admin of the brand. Ticket Fairy support can also open the ticket designs when helping you. - Your logo and brand color are in **Brand Guidelines**. Every new design starts from them, and you can change both in the design. - Your sponsors are on each event's **Sponsors** page, or you have their logos as PNG, JPEG or SVG files or web addresses. - To print your own font, its TrueType (.ttf) file is in your brand kit, with its license confirmed. 1. ## Open Ticket Designs Open your brand, then select **Ticket Designs**. The page lists your designs and the **Standard Ticket Fairy ticket**. **Note:** Events use the design marked **Used for all events**. ![Ticket Fairy Ticket designs page with the standard ticket and three saved designs, one marked Used for all events](https://www.ticketfairy.com/embeds/posters/marketing-ticket-designer--library.png) Brand, Ticket Designs. 2. ## Start a new design Select **New design**. The **New ticket design** window opens with four starting designs. 3. ## Choose a starting design Under **Start from**, choose **Clean**, **Festival**, **Partner showcase** or **Minimal**. Each one already uses your logo and color from Brand Guidelines. 4. ## Name the design and create it Enter a **Name** your team will recognize, then select **Create design**. The designer opens with your new design. **Tip:** Turn on **Use this design for all my events** first to use it everywhere. 5. ## Choose the paper, fonts and color In the **Page** section, choose the **Paper size**, **Font**, **Heading font** and **Page color**. The **Preview** beside it redraws the real PDF ticket as you change the design. **Note:** Your brand kit's fonts are listed after the standard fonts, each marked as from your brand kit. **Brand kit fonts** under the font lists names any kit font your tickets cannot use, with the reason. ![Ticket Fairy ticket designer with the Page, Artwork and Blocks sections beside a preview of the PDF ticket with a festival header, background artwork and sponsor logos](https://www.ticketfairy.com/embeds/posters/marketing-ticket-designer--designer.png) Brand, Ticket Designs, Edit. 6. ## Add artwork to the page In the **Artwork** section, upload an SVG, PNG, JPEG or GIF under **Add artwork**, or enter its address in **Or enter the artwork's web address** and select **Add**. New artwork fills the page behind the blocks. **Tip:** An SVG stays sharp at any size. **Use my brand logo** adds your Brand Guidelines logo as artwork. 7. ## Place the artwork Choose **Behind the blocks** or **Over the blocks** under **Where it sits**, and **Fill the page** or **Place it** under **Size**. With **Place it**, enter **From the left edge**, **From the top edge** and **Width** in millimetres. 8. ## Choose its opacity and pages Enter the **Opacity**, where 100 is fully solid, then choose **Every page** or **First page only** under **Pages**. **Note:** A design can have up to 10 pieces of artwork. **Move up** and **Move down** change which piece sits in front. 9. ## Add a block In the **Blocks** section, choose a block in **Add a block**, such as a **Heading**, **Text** or **Image**. The new block goes under the selected one, and its settings open below the list. 10. ## Move a block Select **Move up** or **Move down** beside a block. **Copy** and **Remove** are beside them. **Note:** The **Ticket** block stays, because it holds the QR code. 11. ## Choose which sponsor logos show Select the **Sponsor logos** block, then under **Which logos to show** choose **This event's sponsors** or **Choose logos here**. With **This event's sponsors**, each event's tickets show the sponsors from its **Sponsors** page, and a ticket type with its own sponsors shows those. **Note:** The preview shows sample sponsors while the block shows each event's sponsors. **Tip:** Change **Logos in each row** to fit your logos. 12. ## Add the logos for this design With **Choose logos here**, select **Add a sponsor** for each sponsor. Each sponsor has its logo, its **Sponsor name** and its **Sponsor's website**, which opens when a buyer taps the logo in the PDF. 13. ## Add your own information Select a **Text** block, then enter what buyers need, such as entry times or what to bring. The tags listed under the text box fill in each ticket's own details, such as the holder's name. ## Event information on a design The **Event information** block prints what you already set for the event, such as its terms, its location information and your additional ticket text. Each part has its own switch in the block's settings, so a design can leave out what it does not need. ## Ticket Fairy logo A small Ticket Fairy logo sits at the foot of every page of every design, on top of your artwork, and no block or artwork covers it. On events of a partner that sells under its own name, the partner's logo is there instead. 14. ## Save the design Select **Save design**. Every ticket that uses this design shows your changes from then on. **Note:** If a teammate saved it first, choose **Keep my version** or **Load their version**. 15. ## Choose the design for an event Open the event's **Settings**, then choose a design in **Design for this event** on the **Ticket design** card. The choice saves straight away. **Note:** **Preview a ticket** shows it with this event's details. ![Ticket Fairy Ticket design card in event Settings, with a design for the event and a different design for the VIP Weekend ticket type](https://www.ticketfairy.com/embeds/posters/marketing-ticket-designer--event-card.png) Event, Settings, Ticket design. ## Try these steps on your own event Create a free account, build your event and follow the steps above in your own dashboard. It takes a few minutes and you do not need to book a sales call. Your email address [Create a free account](https://manage.ticketfairy.com/welcome) [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo) No setup fees. No required monthly ticketing fee. No credit card required. ## Or have it done for you Fai, the assistant inside your dashboard, can start a design from one of the starting designs, change its blocks, artwork, colors, fonts, text and sponsor logos, copy or delete a design, choose the design for all your events, and choose the design for an event or one of its ticket types. She tells you which brand kit fonts your tickets can use and why the others cannot be used. She shows you each change and asks you to approve it before saving. Upload logo, artwork and font files in the dashboard, or give Fai their web addresses, because Fai cannot upload files. ### In your dashboard, with Fai Create a ticket design called \ from the Partner showcase starting design, with these sponsor logos and websites: \. Show me the design before you save it ## Let Fai do it for you Fai works inside your Ticket Fairy dashboard. Create your account, open Fai and paste the prompt above. [Create a free account](https://manage.ticketfairy.com/welcome) [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo) No setup fees. No required monthly ticketing fee. No credit card required. ## Use your brand's own font on your tickets 1. ### Add the font file to your brand kit In **Brand Guidelines**, open **Typography**, then upload the font's TrueType (.ttf) file under **Font file (optional)**. **Manage fonts in your brand kit** in the designer opens the same page. ![Ticket Fairy Brand Guidelines page with the Identity, Colors, Typography, and Logos & assets cards](https://www.ticketfairy.com/embeds/posters/marketing-brand-guidelines--brand-kit.png) Brand, Brand Guidelines. 2. ### Confirm the font's license Tick **I confirm my brand has the right to use this font in its emails, event pages and tickets.**, then select **Save changes**. The font then shows the date its license was confirmed. 3. ### Choose the font in your design Open the design, then choose the font, marked as from your brand kit, in **Font** or **Heading font**. Fai can tell you which brand kit fonts your tickets can use and why the others cannot. Once you have uploaded the font file in the dashboard and told her that your brand has the right to use the font, she can add it to your brand kit and choose it in a design, after you approve each change. ### In your dashboard, with Fai Which of my brand kit fonts can I use on my tickets? Use \ as the heading font in the \ ticket design and show me the design before you save it ## Give one ticket type its own design 1. ### Show the ticket types On the event's **Ticket design** card, select **Use a different design for some ticket types**. The card lists the ticket types straight away when one of them already has its own design. 2. ### Choose the ticket type's design Under **Ticket types**, choose a design for the ticket type, such as a VIP design for your VIP tickets. Ticket types left on **Same as the event** use the event's design. Fai can choose the design for an event and for each of its ticket types once you approve the change. ### In your dashboard, with Fai On \, use the \ ticket design for the \ tickets ## Use one design for all your events On **Ticket Designs**, select **Use for all events** on the design, then confirm. Every event that has not chosen its own design then uses it. **Note:** The same button on the **Standard Ticket Fairy ticket** goes back to it. Fai can choose the design every event uses, or go back to the standard ticket, once you approve it. ### In your dashboard, with Fai Use the \ ticket design for all my events ## Copy or delete a design On **Ticket Designs**, select **Copy** or **Delete** on the design. A copy starts a new design, and after a delete the events that used it change to the design for all events. Fai can copy or delete a design once you approve it. ### In your dashboard, with Fai Copy the \ ticket design and call the copy \ ## Questions you might have Do tickets that are already sold change to the new design?: Yes, when they are downloaded or resent. A ticket PDF is made each time a buyer or your team downloads it, so it uses the design that applies at that moment. A PDF already attached to an email keeps the look it was sent with. Does the QR code still scan at the door?: Yes. Every design has the **Ticket** block with the same QR code the standard ticket has, so your door team scans it in the same way. What happens if a logo cannot be loaded?: The ticket still prints. A logo or image that cannot be loaded from its web address is left out, and if a design cannot be drawn at all the buyer gets the standard Ticket Fairy ticket rather than no ticket. Does my logo change on the tickets when I change it in Brand Guidelines?: Yes, where the design uses **Your Brand Guidelines logo**. An image you uploaded to the design itself stays as it is. Is the event's additional ticket text still printed?: Yes, in the **Event information** block, as long as **Your additional ticket text** is turned on in that block. Why can't I pick my font?: Your tickets can use a brand kit font when the kit has its TrueType (.ttf) file, a team member has confirmed its license, and the font's own license allows it in a document. **Brand kit fonts** in the designer names each font your tickets cannot use and why. Fix it in your brand kit with **Manage fonts in your brand kit**, for example by uploading the .ttf file in place of a .woff2 or .otf file, or by ticking the license box. What happens if a font leaves my brand kit?: Tickets that use it print in the standard font, and the design marks the font as printing in the standard font until you choose another one. Add the font to your brand kit again to bring it back. Can I remove the Ticket Fairy logo?: No. A small Ticket Fairy logo is at the foot of every page of every ticket, and no block or artwork covers it. A partner that sells tickets under its own name has its own logo there instead. How many designs can a brand have?: Up to 100. Each design can have up to 40 blocks and 10 pieces of artwork. ## Still have a question? Book a demo and we will answer it on a call, on your kind of event. Or create your account and see it for yourself. [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo) [Create a free account](https://manage.ticketfairy.com/welcome) No setup fees. No required monthly ticketing fee. No credit card required. ## Related guides - [More ways to use Ticket Fairy](https://www.ticketfairy.com/features/checkout) - [Print venue directions and entry details on your tickets](https://www.ticketfairy.com/guides/print-venue-directions-and-entry-details-on-your-tickets) - [Set up a brand kit for your events](https://www.ticketfairy.com/guides/set-up-your-brand-kit) - [Resend a buyer's tickets and fix their details](https://www.ticketfairy.com/guides/resend-tickets-and-fix-a-buyers-details) - [Find and manage the orders for your event](https://www.ticketfairy.com/guides/find-and-manage-your-event-orders) - [Download your ticket buyers](https://www.ticketfairy.com/guides/download-your-ticket-buyers) - [Refund an order on your event](https://www.ticketfairy.com/guides/refund-an-order) - [Run a waiting list for a sold-out event](https://www.ticketfairy.com/guides/run-a-waiting-list) - [Let buyers resell their tickets at face value](https://www.ticketfairy.com/guides/let-buyers-resell-their-tickets-at-face-value) - [Clear the ticket orders waiting on an ID check](https://www.ticketfairy.com/guides/verify-buyer-identity-at-checkout) - [Let buyers refund their own tickets](https://www.ticketfairy.com/guides/let-buyers-refund-themselves) - [Choose which details checkout asks your ticket buyers for](https://www.ticketfairy.com/guides/choose-which-attendee-details-checkout-collects) - [Choose which AI assistants sell your tickets](https://www.ticketfairy.com/guides/choose-which-ai-assistants-sell-your-tickets) - [Win back buyers who left checkout](https://www.ticketfairy.com/guides/recover-abandoned-carts) - [Sell a block of tickets to a company and invoice them](https://www.ticketfairy.com/guides/take-a-group-booking-and-invoice-it) - [Move a buyer to a different ticket type or seat](https://www.ticketfairy.com/guides/move-a-buyer-to-a-different-ticket-type-or-seat) - [Add custom questions to your event checkout](https://www.ticketfairy.com/guides/add-custom-checkout-questions) - [Add custom terms to your event checkout](https://www.ticketfairy.com/guides/add-custom-terms-to-your-checkout) - [Every Ticket Fairy guide](https://www.ticketfairy.com/guides) ## Do this on your own event Create your account, build your event and follow the steps in your own dashboard. You do not need to book a sales call. [Create a free account](https://manage.ticketfairy.com/welcome) [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo) ## Sell tickets with Ticket Fairy Everything in these guides is in your dashboard from the day you sign up. - Set up your event in minutes - Free events are free - Fai, your co-pilot, is built in [Create a free account](https://manage.ticketfairy.com/welcome) No setup fees. No required monthly ticketing fee. No credit card required. ## See it on a call Book a demo and we will show you how Ticket Fairy handles your kind of event. [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo) [More ways to use Ticket Fairy](https://www.ticketfairy.com/features/checkout) ### Tips for selling more tickets Practical advice from working organizers, and every new guide as it is published. We respect your privacy. Unsubscribe anytime. --- This page is on Ticket Fairy, a ticketing, marketing and operations platform for live events and the venues that host them: festivals, club nights, concerts, conferences and tours, and night clubs, beach clubs and concert venues. It grows revenue with fan rewards that turn an audience into a sales channel, and runs the money side with payments and payouts, Vault business banking, and working capital advanced against ticket sales. [How Ticket Fairy ticketing works](https://www.ticketfairy.com/event-ticketing) ยท [Ticket Fairy for AI assistants](https://www.ticketfairy.com/llms.txt)