--- title: "Offer group discounts on your event tickets | Ticket Fairy Guides" description: "Give buyers a lower ticket price automatically once their basket reaches a group size you choose, with a bigger discount for bigger groups if you want one, and no code for a buyer to type." canonical: "https://www.ticketfairy.com/guides/offer-group-discounts-on-event-tickets" --- 1. [Ticket Fairy](https://www.ticketfairy.com/) 2. [Guides](https://www.ticketfairy.com/guides) 3. [Create promo codes for your event](https://www.ticketfairy.com/guides/create-promo-codes) 4. Offer group discounts on your event tickets Promotions and discounts # Offer group discounts on your event tickets Festival, club and conference teams use group discounts to turn one buyer into a group booking: four friends, a work team or a coach party pay less per ticket when they buy together. Checkout applies the discount on its own once the basket holds enough tickets, so nobody has to find or type a code. A group discount is a promotion with a group size set, made on the same Promotions page as your promo codes. The promo code guide covers the limits, links and reports every promotion shares. [Create promo codes for your event](https://www.ticketfairy.com/guides/create-promo-codes) Takes: 6 minutes [Watch the video: Offer group discounts on your event tickets](https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/offer-group-discounts-on-event-tickets/cf47e27a4acbbcf8a7e335aed99011467765f7cd6927da52969c69edbf6d6358/fdb07254fd56aa21/guide.mp4) · [English](https://www.ticketfairy.com/resources/captions/guides/guide-offer-group-discounts-on-event-tickets-fdb07254fd56.vtt) ***Watch how it's done** 2 min 59 s, with captions.* - [Open Promotions and select Create promotion](#step-1) - [Name the group discount](#step-2) - [Add a code](#step-3) - [Add the tickets and choose the discount](#step-4) - [Enter the group size](#step-5) - [Select Create](#step-6) - [Add a bigger discount for bigger groups](#step-7) - [Check the discount as a buyer](#step-8) ## Before you start - You're an owner or admin of the event, which is what you need to open **Promotions**. - You've already set up the ticket types the group price applies to. 1. ## Open Promotions and select Create promotion [Play from here](#guide-video) Open your event, select **Marketing**, then **Promotions**, and select **Create promotion**. ![The Promotions list for an event, with the Create promotion button a group discount starts from](https://www.ticketfairy.com/embeds/posters/marketing-promotions--promotions-list.png) *Marketing, Promotions.* 2. ## Name the group discount [Play from here](#guide-video) Under **Description**, enter a name your team will recognize, such as Groups of 4 save 10%. Buyers never see the name. ![Promotion editor for a group discount: Groups of 4 save 10%, code GROUP4, General Admission and VIP at 10% off, and the auto-apply group size set to 4](https://www.ticketfairy.com/embeds/posters/marketing-promotions--group-discount.png) *Marketing, Promotions, Edit Promotion.* 3. ## Add a code [Play from here](#guide-video) Under **Promo codes**, enter a code such as GROUP4 and select **Add code**. Every promotion needs one, and your sales figures list the group discount under it. **Note:** You never share this code. Buyers get the discount by reaching the group size, not by entering it. 4. ## Add the tickets and choose the discount [Play from here](#guide-video) Select **Add tickets**, tick the ticket types the group price applies to, choose **Percentage Discount** under **Pricing Adjustment** and enter the amount, then select **Save**. **Note:** **Fixed Discount** takes the same amount off each ticket instead. **Fixed Price** sets the face value of each ticket to the amount you enter, so enter the price of one ticket, not the total for the group. ![The Add ticket to the Promotion dialog, where you choose the ticket types a group discount covers and its Pricing Adjustment](https://www.ticketfairy.com/embeds/posters/marketing-promotions--add-tickets.png) *Marketing, Promotions, Add tickets.* 5. ## Enter the group size [Play from here](#guide-video) In **Auto-apply when cart reaches this many tickets (optional)**, enter how many tickets a group has to buy, such as 4. Checkout then applies the discount with no code once a basket holds that many tickets. **Note:** Every ticket in the basket counts towards the number, whatever its type, and the discount goes on the ticket types you added. You can't give table types a group discount, so the field isn't available on a promotion that covers only tables. 6. ## Select Create [Play from here](#guide-video) Select **Create**. The group discount appears in the list, switched on and ready for the next basket that reaches the number. 7. ## Add a bigger discount for bigger groups [Play from here](#guide-video) Optional: Create a second promotion the same way with a larger group size and a larger discount, such as 20% off for 8 tickets. The list then shows both, and a basket that reaches both gets the discount with the larger group size. **Note:** Group discounts never add together. Each basket gets one of them. ![The Promotions list with two group discounts, Groups of 4 save 10% and Groups of 8 save 20%, beside a newsletter code](https://www.ticketfairy.com/embeds/posters/marketing-promotions--group-discount-tiers.png) *Marketing, Promotions, with two group sizes.* 8. ## Check the discount as a buyer [Play from here](#guide-video) Open your event page in a private browser window, add as many tickets as the group size to the basket and go to checkout. The discounted price shows in the total with no code entered. **Note:** If you remove tickets until the basket is below the group size, the discount comes off again. ## Or have it done for you Fai, your AI teammate, can check sales, update your event or change a ticket when you ask. Fai can create a group discount with its code, discount, ticket types and group size, and a second one for bigger groups. She shows you the promotion before she creates it and asks you to approve it. Use the CLI to list the promotions on an event; create and change group discounts in the dashboard or through Fai. ### In your dashboard, with Fai ``` Find my event by name and create a group discount called with the code : off once a basket holds tickets. Show me the tickets, the discounted prices and the group size, then ask me to approve it before you create it ``` ## From your terminal Install the CLI from [our CLI page](https://www.ticketfairy.com/cli), sign in with `ticketfairy auth login`, and choose the brand you are working on with `ticketfairy brand use `. `ticketfairy brand list` and `ticketfairy event list` show the IDs the other commands use. Use the CLI to list the promotions on an event, with their codes. Create and change group discounts in the dashboard or through Fai. ### List the promotions on the event, with their codes. ``` ticketfairy promotion list ``` ## Change the group size or the discount [Play from here](#guide-video) Select the group discount in the list, change the number in **Auto-apply when cart reaches this many tickets (optional)** or the discount on its tickets, and select **Save**. Buyers who already ordered keep the price they paid. Fai can change the group size, the discount or the ticket types on a group discount, after showing you the change. Make the change in the dashboard or through Fai. ### In your dashboard, with Fai ``` On , open the group discount , show me its group size, tickets and discount, then change and ask me to approve it before saving ``` ## Stop offering a group discount [Play from here](#guide-video) In the list, select the group discount's trash button, check the promotion named in the confirmation, then select **Delete**. Baskets stop getting the discount, and orders that got it keep their price and stay in your reports. ![The Delete promotion confirmation naming the promotion about to be switched off](https://www.ticketfairy.com/embeds/posters/marketing-promotions--delete-promotion.png) *Marketing, Promotions, Delete promotion.* Fai can switch a group discount off, or back on, after showing you what it covers. The CLI switches a promotion off by its id; switch it back on in the dashboard or through Fai. ### In your dashboard, with Fai ``` Show me the group discount on with its group size and tickets, then ask before switching it off ``` ### From your terminal Take the promotion id from the list the promotion list command prints. The command switches the promotion off; it does not switch one back on. #### Switch a group discount off. ``` ticketfairy promotion delete --force ``` ## Questions you might have **What happens if a buyer enters the group code?** Checkout refuses it with "This promo code is applied automatically when your ticket quantity qualifies." They get the discount automatically once their basket reaches the group size. **Can a buyer use a promo code and the group discount together?** No. A basket can hold one code at a time. A buyer who enters a promo code of their own gets that code's discount instead, and the group discount stays off while their code is applied. **Does a group discount work on an event with a seating chart?** Yes. Once the seats in the basket reach the group size, checkout applies the discount. **Can I run a group discount for a limited time?** Yes. Choose a **Start time** and an **End time** under **Schedule Promotion (optional)** on the promotion. If you offer more than one group size, give each the same dates. **Where do I see how many groups got the discount?** The **Redemptions** column on the Promotions list shows how many paid orders got each group discount. For the tickets and revenue behind it, open **Performance** and select **Sales by Promo Code**, where it is listed under its code. **What happens if I clear the group size later?** The promotion becomes an ordinary promo code. Checkout stops applying it by itself, and any buyer who enters its code gets the discount. ## Still have a question? Book a demo and we will answer it on a call, on your kind of event. Or create your account and see it for yourself. [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo) [Create a free account](https://manage.ticketfairy.com/welcome) No setup fees. No monthly fee. No credit card required. ## Related guides - [More ways to use Ticket Fairy](https://www.ticketfairy.com/features/promo-codes-and-discounts) - [Create promo codes for your event](https://www.ticketfairy.com/guides/create-promo-codes) - [Sell a block of tickets to a company and invoice them](https://www.ticketfairy.com/guides/take-a-group-booking-and-invoice-it) - [Track which promotion sells your tickets](https://www.ticketfairy.com/guides/track-which-promotion-sold-your-tickets) - [Set up ticket types](https://www.ticketfairy.com/guides/set-up-ticket-types) - [Sell a gift certificate for your event](https://www.ticketfairy.com/guides/sell-gift-certificates) - [Every Ticket Fairy guide](https://www.ticketfairy.com/guides) ## Do this on your own event Create your account, build your event and follow the steps in your own dashboard. You do not need to book a sales call. [Create a free account](https://manage.ticketfairy.com/welcome) [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo) ## Sell tickets with Ticket Fairy Start free with unlimited events and no monthly fee, and choose a paid plan when you need more. - Set up your event in minutes - Free events are free - Fai, your AI teammate, is built in [Create a free account](https://manage.ticketfairy.com/welcome) No setup fees. No monthly fee. No credit card required. ## See it on a call Book a demo and we will show you how Ticket Fairy handles your kind of event. [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo) [More ways to use Ticket Fairy](https://www.ticketfairy.com/features/promo-codes-and-discounts) ### Tips for selling more tickets Practical advice from working event organizers, and every new guide as it is published. We respect your privacy. Unsubscribe anytime. --- This page is on Ticket Fairy, a ticketing, marketing and operations platform for live events and the venues that host them: festivals, club nights, concerts, conferences and tours, and night clubs, beach clubs and concert venues. It grows revenue with fan rewards that turn an audience into a sales channel, and runs the money side with payments and payouts, Vault business banking, and working capital advanced against ticket sales. [How Ticket Fairy ticketing works](https://www.ticketfairy.com/event-ticketing) · [Ticket Fairy for AI assistants](https://www.ticketfairy.com/llms.txt)