# Schedule when your event goes live | Ticket Fairy Guides

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3. Schedule when your event goes live

Setting up an event

# Schedule when your event goes live

Pick the date and time your event page goes public, and Ticket Fairy publishes it for you at that moment, in your event's own timezone.

For:  Anyone running an on-sale to a set time

Takes:  4 minutes

Checked against the dashboard:  25 August 2026

## 5 steps, in order

- [Open your event and select Publish](#step-1)
- [Work through to Payment/Support](#step-2)
- [Select Schedule Publish](#step-3)
- [Choose the date and time, and confirm](#step-4)
- [Check the button says Scheduled](#step-5)

### Before you start

- You're an owner or an admin on this event. Nobody else on your team gets the **Publish** button, so ask one of them if it isn't there. Ticket Fairy support can publish for you as well.
- Your event is saved rather than a draft. A draft says **This is a draft event. Please save it first before publishing.** until you save it.
- Your venue address is one the map found. A publish stops on **The location of your venue was not found** otherwise, and an online event skips this.

1. ### Open your event and select Publish

   Open the event you want to put on sale, then select **Publish**. The dialog opens on **Event Details**.
2. ### Work through to Payment/Support

   Select **Next** through **Tickets/Add-ons** to **Payment/Support**. Each screen is what buyers will see, so read them on the way past.

   The scheduling button is on the last screen, beside **Publish Now**.
3. ### Select Schedule Publish

   On **Payment/Support**, select **Schedule Publish** rather than **Publish Now**.
4. ### Choose the date and time, and confirm

   Under **When do you want to publish this event?**, enter the moment your event page should go public. Select **Schedule Publish**.

   The clock is your event's own timezone, not yours, and the earliest you can pick is fifteen minutes from now.
          ![The Schedule Publish dialog in Ticket Fairy, with the date and time the event page goes public](https://www.ticketfairy.com/embeds/posters/marketing-event-publish--schedule-publish-dialog.png)    Publish, Payment/Support, Schedule Publish.
5. ### Check the button says Scheduled

   Close the dialog and look at the event. The **Publish** button now reads **Scheduled**, and resting on it names the date and time in your event's timezone.

   Nothing else changes until then: the event page stays hidden and no ticket sells. Publishing makes the page public, which is not the same as opening the sale, so check the sale windows on your ticket types before you advertise a time.

## Or have it done for you

Fai, the assistant inside your dashboard, can set the schedule for you, and stops to ask you to approve it before anything is booked. Your own AI assistant over our MCP server cannot schedule a publish: it can put an event live now, or tell you where one has got to, so use Fai or the dashboard for the date itself.

### In your dashboard, with Fai

Schedule my event to go live at 10am on 12 September, and tell me which timezone you are using for that.

### From your own assistant, over MCP

Connect your assistant to [our MCP server](https://www.ticketfairy.com/mcp-server) and ask it:

The read-only setup on that page is all this needs. Nothing here changes anything, so leave `--read-only` where it is.

Find my event by name and tell me whether it is live yet, and if it is not, what is holding it up.

## What people ask next

How do I move or cancel a scheduled publish?:  Select **Scheduled** on the event to reopen the dialog. Pick a new time and select **Save Schedule**, or select **Cancel Schedule**, which leaves the event unpublished for you to publish whenever you want.

Will tickets be on sale the moment it publishes?:  Only if nothing holds them back. Publishing makes the page public; a ticket type with its own sale window still waits for that window, and so does the event if you set a sales start on it. Set those to the same moment when you want the page and the sale to open together.

What time zone is the publish time in?:  Your event's, not the one you are sitting in. An event in Los Angeles set for 10am opens at 10am in Los Angeles, whatever the clock says where you are.

How exact is the publish time?:  Close to the minute. Ticket Fairy looks for due events once a minute, so an event set for 10:00 normally opens between 10:00 and 10:01. Read it as a minute either way rather than to the second, and do not build a countdown on the exact instant.

Do my promoters get their links when a scheduled event goes live?:  No. **Send Promoter Links** is on the publish dialog and applies to publishing now, so a scheduled publish sends nothing. If your promoters need their links at the on-sale, publish at the moment yourself with that box ticked.

Why won't it take the time I picked?:  Two refusals say so. **The publish time you chose has already passed** means the moment went by while you were setting it; **Setting the venue moved this event to a different time zone** means your address resolved somewhere else and took the clock with it. Pick a new time in both cases.

Can I schedule an event that is already live?:  Not in one move: a live event's button unpublishes it instead. Take it down first, then schedule it, and it stays off sale until the time you set.

## Where to go from here

- [See what else this part of Ticket Fairy does](https://www.ticketfairy.com/event-ticketing/features)
- [Set up ticketing for a multi-day festival](https://www.ticketfairy.com/guides/sell-a-multi-day-festival)
- [Every Ticket Fairy guide](https://www.ticketfairy.com/guides)

## Do this on your own event

Create an account, build the event, and work through this page beside it. Nothing here needs a sales call first.

  [Create a free account](https://manage.ticketfairy.com/welcome) [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo)

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This page is on Ticket Fairy, a ticketing, marketing and operations platform for live events and the venues that host them: festivals, club nights, concerts, conferences and tours, and night clubs, beach clubs and concert venues. It grows revenue with fan rewards that turn an audience into a sales channel, and runs the money side with payments and payouts, Vault business banking, and working capital advanced against ticket sales. [How Ticket Fairy ticketing works](https://www.ticketfairy.com/event-ticketing) · [Ticket Fairy for AI assistants](https://www.ticketfairy.com/llms.txt)
