# Track ticket sales with your LinkedIn pixel | Ticket Fairy Guides 1. [Ticket Fairy](https://www.ticketfairy.com/) 2. [Guides](https://www.ticketfairy.com/guides) 3. Track ticket sales with your LinkedIn pixel Advertising your event # Track ticket sales with your LinkedIn pixel Import your LinkedIn pixel once so LinkedIn can link campaign activity to your ticket sales. For: Running LinkedIn ads for an event Takes: 5 minutes - [Copy your LinkedIn pixel code](#step-1) - [Import it in your brand settings](#step-2) - [Check it appears under LinkedIn](#step-3) - [Check a sale reports back](#step-4) ## What you need before you start - You're an owner, an admin or on the marketing team for this brand. If you can't open **Integrations**, ask an owner or an admin to do this part or to give you access. - You have the complete LinkedIn tracking snippet. 1. ## Copy your LinkedIn pixel code In LinkedIn Campaign Manager, copy your account's complete Insight Tag. Then open the event-specific conversion for completed ticket sales and copy its conversion code. Paste the Insight Tag and conversion code together so both the partner ID and conversion ID are kept. The partner ID loads your Insight Tag. The conversion ID assigns a completed ticket sale to the right LinkedIn conversion action, and Ticket Fairy adds a stable order event ID. 2. ## Import it in your brand settings Open **Network Conversion Tracking Pixels** and select **Import Tracking Pixel**. Under **Paste complete pixel code**, paste the full LinkedIn snippet, check that the dialog detects LinkedIn and the right ID, then select **Import Pixel**. ![The Import Tracking Pixel dialog in Ticket Fairy after it detects LinkedIn and its pixel ID](https://www.ticketfairy.com/embeds/posters/marketing-integrations--network-pixels-import-linkedin.png) Brand settings, Integrations, Import Tracking Pixel. 3. ## Check it appears under LinkedIn Open the **LinkedIn** tab. It shows the imported ID and the tracking calls Ticket Fairy sends. You can import more than one, so an agency running two LinkedIn accounts against the same event can add both. ![The LinkedIn tab of Network Conversion Tracking Pixels in Ticket Fairy, showing the pixel ID and the tracking calls it fires](https://www.ticketfairy.com/embeds/posters/marketing-integrations--network-pixels-linkedin.png) Brand settings, Integrations, Tracking pixels. 4. ## Check a sale reports back Buy a ticket on your own event, or use a test order. Look for the purchase event in LinkedIn. If it arrives with the order value on it, the pixel is wired correctly and that reported conversion carries the same value as the completed order. ## Or have it done for you Fai can add this pixel after asking you to approve the change when you give it the complete snippet from LinkedIn. You can also add it in the dashboard. ### In your dashboard, with Fai Add a LinkedIn tracking pixel to this brand using this complete snippet: \ ## Questions you might have How do I add a LinkedIn pixel to my event page?: Open Network Conversion Tracking Pixels and select Import Tracking Pixel. Under Paste complete pixel code, paste the full LinkedIn snippet, check that the dialog detects LinkedIn and the right ID, then select Import Pixel. The LinkedIn pixel then runs on every event page under that brand and through checkout, so you set it up once rather than per event. Which LinkedIn events does Ticket Fairy fire?: The Insight Tag records page activity while someone views your event and moves through checkout. When the sale completes, Ticket Fairy sends lintrk('track', { conversion\_id: 'YOUR-ID' }) for the purchase conversion action saved with the tag, with the order value and currency. You can see the value of each reported ticket sale in LinkedIn. Each completed order also has its own event ID, ready for LinkedIn to match browser and server copies if you use both. Can I enter only the pixel ID?: Use the complete snippet. It keeps the provider settings the ID alone does not carry, such as the conversion action or region, so Ticket Fairy can send each sale to the right destination. Will my LinkedIn pixel fire if buyers check out on my own website?: Yes. The embedded checkout sends the same events at the same points as the hosted checkout, so LinkedIn records a sale on your own site the same way. ## Where to go from here - [What else you can do with Ticket Fairy](https://www.ticketfairy.com/event-ticketing/features) - [Connect advertising pixels to your ticket sales](https://www.ticketfairy.com/guides/connect-meta-and-network-pixels) - [Track ticket sales with your Microsoft Bing pixel](https://www.ticketfairy.com/guides/set-up-a-microsoft-bing-pixel) - [Set up a Meta pixel to track your ticket sales](https://www.ticketfairy.com/guides/set-up-a-meta-pixel) - [Measure ticket sales with Google Analytics](https://www.ticketfairy.com/guides/set-up-a-google-analytics-pixel) - [Track ticket sales with your TikTok pixel](https://www.ticketfairy.com/guides/set-up-a-tiktok-pixel) - [Track ticket sales with your Snapchat pixel](https://www.ticketfairy.com/guides/set-up-a-snapchat-pixel) - [Track ticket sales with your Reddit pixel](https://www.ticketfairy.com/guides/set-up-a-reddit-pixel) - [Track ticket sales with your Spotify pixel](https://www.ticketfairy.com/guides/set-up-a-spotify-pixel) - [Track ticket sales with your X pixel](https://www.ticketfairy.com/guides/set-up-an-x-twitter-pixel) - [Track ticket sales with your Google Ads pixel](https://www.ticketfairy.com/guides/set-up-a-google-ads-pixel) - [Track ticket sales with your Pinterest pixel](https://www.ticketfairy.com/guides/set-up-a-pinterest-pixel) - [Track ticket sales with your Amazon DSP pixel](https://www.ticketfairy.com/guides/set-up-an-amazon-dsp-pixel) - [Track ticket sales with your ChatGPT pixel](https://www.ticketfairy.com/guides/set-up-a-chatgpt-pixel) - [Every Ticket Fairy guide](https://www.ticketfairy.com/guides) ## Do this on your own event Create your account, build your event and follow the steps in your own dashboard. You do not need to book a sales call. [Create a free account](https://manage.ticketfairy.com/welcome) [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo) --- This page is on Ticket Fairy, a ticketing, marketing and operations platform for live events and the venues that host them: festivals, club nights, concerts, conferences and tours, and night clubs, beach clubs and concert venues. It grows revenue with fan rewards that turn an audience into a sales channel, and runs the money side with payments and payouts, Vault business banking, and working capital advanced against ticket sales. [How Ticket Fairy ticketing works](https://www.ticketfairy.com/event-ticketing) ยท [Ticket Fairy for AI assistants](https://www.ticketfairy.com/llms.txt)