# Track ticket sales with your Spotify pixel | Ticket Fairy Guides

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3. Track ticket sales with your Spotify pixel

Advertising your event

# Track ticket sales with your Spotify pixel

Import your Spotify pixel once so Spotify can link campaign activity to your ticket sales.

For:  Running Spotify ads for an event

Takes:  5 minutes

- [Copy your Spotify pixel code](#step-1)
- [Import it in your brand settings](#step-2)
- [Check it appears under Spotify](#step-3)
- [Check a sale reports back](#step-4)

## What you need before you start

- You're an owner, an admin or on the marketing team for this brand. If you can't open **Integrations**, ask an owner or an admin to do this part or to give you access.
- You have the complete Spotify tracking snippet.

1. ## Copy your Spotify pixel code

   In Spotify Ad Analytics, open the pixel you use for this website and copy its complete base code. Keep the spdt configuration and its key in the snippet.

   The dashboard uses the surrounding code to recognise Spotify and find the ID.
2. ## Import it in your brand settings

   Open **Network Conversion Tracking Pixels** and select **Import Tracking Pixel**. Under **Paste complete pixel code**, paste the full Spotify snippet, check that the dialog detects Spotify and the right ID, then select **Import Pixel**.
          ![The Import Tracking Pixel dialog in Ticket Fairy after it detects Spotify and its pixel ID](https://www.ticketfairy.com/embeds/posters/marketing-integrations--network-pixels-import-spotify.png)    Brand settings, Integrations, Import Tracking Pixel.
3. ## Check it appears under Spotify

   Open the **Spotify** tab. It shows the imported ID and the tracking calls Ticket Fairy sends.

   Use one Spotify pixel for this brand: choose the ads account that runs its campaigns.
          ![The Spotify tab of Network Conversion Tracking Pixels in Ticket Fairy, showing the pixel ID and the tracking calls it fires](https://www.ticketfairy.com/embeds/posters/marketing-integrations--network-pixels-spotify.png)    Brand settings, Integrations, Tracking pixels.
4. ## Check a sale reports back

   Buy a ticket on your own event, or use a test order. Look for the purchase event in Spotify.

   If it arrives with the order value on it, the pixel is wired correctly and that reported conversion carries the same value as the completed order.

## Or have it done for you

Fai can add this pixel after asking you to approve the change when you give it the complete snippet from Spotify. You can also add it in the dashboard.

### In your dashboard, with Fai

Add a Spotify tracking pixel to this brand using this complete snippet: \<paste the snippet\>

## Questions you might have

How do I add a Spotify pixel to my event page?:  Open Network Conversion Tracking Pixels and select Import Tracking Pixel. Under Paste complete pixel code, paste the full Spotify snippet, check that the dialog detects Spotify and the right ID, then select Import Pixel. The Spotify pixel then runs on every event page under that brand and through checkout, so you set it up once rather than per event.

Which Spotify events does Ticket Fairy fire?:  Your Spotify tag runs spdt('view') when it loads. Ticket Fairy then sends product when someone opens your event page, checkout when they begin buying, and purchase when the sale completes. That last one carries the order value and currency, so you can see the value of each reported ticket sale in Spotify.

Can I enter only the pixel ID?:  Use the complete snippet. It keeps the provider settings the ID alone does not carry, such as the conversion action or region, so Ticket Fairy can send each sale to the right destination.

Will my Spotify pixel fire if buyers check out on my own website?:  Yes. The embedded checkout sends the same events at the same points as the hosted checkout, so Spotify records a sale on your own site the same way.

## Where to go from here

- [What else you can do with Ticket Fairy](https://www.ticketfairy.com/event-ticketing/features)
- [Connect advertising pixels to your ticket sales](https://www.ticketfairy.com/guides/connect-meta-and-network-pixels)
- [Track ticket sales with your X pixel](https://www.ticketfairy.com/guides/set-up-an-x-twitter-pixel)
- [Set up a Meta pixel to track your ticket sales](https://www.ticketfairy.com/guides/set-up-a-meta-pixel)
- [Measure ticket sales with Google Analytics](https://www.ticketfairy.com/guides/set-up-a-google-analytics-pixel)
- [Track ticket sales with your TikTok pixel](https://www.ticketfairy.com/guides/set-up-a-tiktok-pixel)
- [Track ticket sales with your Snapchat pixel](https://www.ticketfairy.com/guides/set-up-a-snapchat-pixel)
- [Track ticket sales with your Reddit pixel](https://www.ticketfairy.com/guides/set-up-a-reddit-pixel)
- [Track ticket sales with your Google Ads pixel](https://www.ticketfairy.com/guides/set-up-a-google-ads-pixel)
- [Track ticket sales with your Pinterest pixel](https://www.ticketfairy.com/guides/set-up-a-pinterest-pixel)
- [Track ticket sales with your LinkedIn pixel](https://www.ticketfairy.com/guides/set-up-a-linkedin-pixel)
- [Track ticket sales with your Microsoft Bing pixel](https://www.ticketfairy.com/guides/set-up-a-microsoft-bing-pixel)
- [Track ticket sales with your Amazon DSP pixel](https://www.ticketfairy.com/guides/set-up-an-amazon-dsp-pixel)
- [Track ticket sales with your ChatGPT pixel](https://www.ticketfairy.com/guides/set-up-a-chatgpt-pixel)
- [Every Ticket Fairy guide](https://www.ticketfairy.com/guides)

## Do this on your own event

Create your account, build your event and follow the steps in your own dashboard. You do not need to book a sales call.

  [Create a free account](https://manage.ticketfairy.com/welcome) [Book a demo](https://www.ticketfairy.com/event-ticketing/book-a-demo)

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This page is on Ticket Fairy, a ticketing, marketing and operations platform for live events and the venues that host them: festivals, club nights, concerts, conferences and tours, and night clubs, beach clubs and concert venues. It grows revenue with fan rewards that turn an audience into a sales channel, and runs the money side with payments and payouts, Vault business banking, and working capital advanced against ticket sales. [How Ticket Fairy ticketing works](https://www.ticketfairy.com/event-ticketing) · [Ticket Fairy for AI assistants](https://www.ticketfairy.com/llms.txt)
