Panduan
Jalankan acara Anda di Ticket Fairy
Siapkan tiket Anda, buka penjualan Anda, dan ketahui persis bagaimana acara Anda terjual.
Menyiapkan acara
Jenis tiket, tahap rilis, tambahan, dan aturan penjualan ulang.
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Gunakan Freefund untuk mengurangi ketidakhadiran di acara gratis dan RSVP
Pertahankan masuk gratis bagi orang yang hadir, sementara deposit yang dapat dikembalikan memberi peserta alasan untuk datang.
8 menit · Merencanakan kehadiran, staf, stok, dan ekspektasi sponsor untuk acara gratis
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Jalankan uji A/B untuk acara Anda
Bandingkan halaman acara atau pertanyaan dan jawaban checkout, bagi pengunjung ke beberapa versi, lalu temukan versi yang menghasilkan lebih banyak penjualan tiket atau pendapatan.
10 menit · Menguji halaman acara atau pertanyaan dan jawaban checkout yang menghasilkan lebih banyak penjualan tiket
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Jadikan acara Anda khusus undangan
Bandingkan kata sandi bersama, undangan pribadi, dan kode akses tiket untuk akses privat, atau tinjau setiap pesanan setelah checkout sebelum tiket diterbitkan.
5 menit · Mengatur siapa yang dapat membeli tiket sebelum atau setelah checkout
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Lindungi event dengan kata sandi
Lindungi halaman event dengan satu atau beberapa kata sandi bersama, uji, lalu ubah kata sandi tanpa mengunci grup yang masih memerlukan akses.
7 menit · Membagikan event privat melalui satu atau beberapa grup tepercaya
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Jual tiket melalui undangan pribadi
Kirim tautan tiket pribadi kepada setiap tamu yang disetujui, atur batas tiket dan pesanan, lalu lacak atau batalkan undangan.
16 menit · Menjual tiket melalui daftar undangan yang disetujui
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Unlock hidden tickets with an access code
Keep your event page visible while every ticket stays hidden until a no-discount promotion code reveals it.
12 menit · Sharing a private ticket sale through one reusable access code
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Approve orders before buyers receive tickets
Review every order, or only orders containing selected ticket types. Choose when to take payment, then approve or decline each request before its payment hold expires.
12 menit · Reviewing ticket requests before confirming admission
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Schedule when your event goes live
Choose a date and time in your event's timezone so Ticket Fairy makes the event page public at that time.
4 menit · Running an on-sale at a set time
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Postpone or reschedule an event
Tell ticket holders that plans have changed, publish the new date when it is ready and choose who can request a refund.
8 menit · Changing the date of an event that has already been announced
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Create a reusable event template
Share your ticket tiers and allocations as a template without publishing your prices. Your brand name appears on every template you publish.
8 menit · Sharing an event setup as a reusable template
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Set up ticketing for a multi-day festival
Group day and weekend tickets clearly, open each price release automatically, sell camping and travel in the same checkout, and keep resale at face value.
25 menit · Selling day and weekend tickets for a festival
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Sell parking, camping and merchandise with your tickets
Add parking, camping, meals, merchandise and upgrades to the ticket checkout, with stock, options and limits for each.
8 menit · Selling extras with event admission
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Group your tickets into categories
Group day passes, weekend passes and price releases into categories so buyers can find the right ticket quickly.
5 menit · Making a long ticket list easier to browse
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Issue reusable event passes to crew and artists
Give crew and artists named multi-entry passes. Your door team can scan them in the same app they use for tickets.
6 menit · Letting your team in and out of an event all day
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Create an event
Choose a proven event setup or start from scratch, add the details buyers need, set your sales options and prepare the tickets that will go on sale.
15 menit · Creating a new event and preparing it for ticket sales
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Set up ticket types
Create clear ticket choices with the right price, allocation, purchase limits, availability and entry rules before your event goes on sale.
12 menit · Preparing the tickets buyers will choose for an event
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Duplicate an event
Start your next date with the ticket types, event settings and optional features you already use, then check the details that change before it goes on sale.
8 menit · Preparing another date from an existing event
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Run a recurring event series
Keep every edition together, add future dates automatically, and give buyers one public page for the series.
10 menit · Running a festival, tour, club night or show across several dates or editions
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Sell VIP tables and bottle service through your promoters
Create a table type for each booth or bottle-service package, give every promoter their own link to sell it, and see the table bookings each promoter brings to your event under Sales by Promoter.
14 menit · Venue teams and promoters selling VIP tables, booths and bottle service alongside entry tickets
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Run ticketing for a nightclub
Build a repeatable setup for every night, give your venue team the right access, and use sales and entry data to plan what comes next.
18 menit · Nightclub owners and venue teams running a regular programme of ticketed nights
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Run ticketing for a club night
Set up ticket releases, guest lists and VIP tables, track promoter sales, and prepare the venue team for the door.
18 menit · Promoters running a club night with a host venue
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Pemasaran referal
Beri penghargaan kepada pembeli yang mengajak teman dan lihat siapa yang mendatangkan setiap penjualan.
Mengiklankan acara Anda
Melacak kampanye mana yang menjual tiket.
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Connect advertising pixels to your ticket sales
Connect Meta and your other advertising networks at brand level so you can see which campaigns led to ticket sales.
10 menit · Buying ads for an event
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Set up a Meta pixel to track your ticket sales
Connect Meta to your brand and choose the pixel that should receive each sale so your Facebook and Instagram campaigns can show which ticket sales they drove.
5 menit · Running Meta ads for an event
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Measure ticket sales with Google Analytics
Add your complete Google Analytics measurement ID once to measure event-page visits, checkout starts and completed ticket sales.
5 menit · Measuring event traffic and ticket sales in Google Analytics
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Track ticket sales with your TikTok pixel
Add your TikTok pixel once at brand level to see which campaigns led to ticket sales.
5 menit · Running TikTok ads for an event
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Track ticket sales with your Snapchat pixel
Add your Snapchat pixel once at brand level to see which campaigns led to ticket sales.
5 menit · Running Snapchat ads for an event
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Track ticket sales with your Reddit pixel
Add your Reddit pixel once at brand level to see which campaigns led to ticket sales.
5 menit · Running Reddit ads for an event
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Track ticket sales with your Spotify pixel
Add your Spotify pixel once at brand level to see which campaigns led to ticket sales.
5 menit · Running Spotify ads for an event
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Track ticket sales with your X pixel
Add your X pixel once at brand level to see which campaigns led to ticket sales.
5 menit · Running X ads for an event
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Track ticket sales with your Google Ads pixel
Add your Google Ads pixel once at brand level to see which campaigns led to ticket sales.
5 menit · Running campaigns in Google Ads
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Track ticket sales with your Pinterest pixel
Add your Pinterest pixel once at brand level to see which campaigns led to ticket sales.
5 menit · Running Pinterest ads for an event
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Track ticket sales with your LinkedIn pixel
Add your LinkedIn pixel once at brand level to see which campaigns led to ticket sales.
5 menit · Running LinkedIn ads for an event
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Track ticket sales with your Microsoft Bing pixel
Add your Microsoft Bing pixel once at brand level to see which campaigns led to ticket sales.
5 menit · Running Microsoft Bing ads for an event
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Track ticket sales with your Amazon DSP pixel
Add your Amazon DSP pixel once at brand level to see which campaigns led to ticket sales.
5 menit · Running campaigns in Amazon DSP
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Track ticket sales with your ChatGPT pixel
Add your ChatGPT pixel once at brand level to see which campaigns led to ticket sales.
5 menit · Running ChatGPT ads for an event
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Memahami laporan acara Anda
Lihat apa yang dihitung setiap laporan dasbor dan cara memakai angkanya.
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Track which promotion sells your tickets
Give each advert, post, email or partner a separate tracking link so your event report shows the clicks, orders and ticket revenue each link brings in.
6 menit · Promoting an event in more than one place at once
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Understand your event's buyer demographics
Use your event's Demographics report to compare age bands, gender breakdowns, jobs and employers, and understand what each figure counts.
6 menit · Deciding who to market your next event to
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See where your event audiences are strongest
Compare where ticket buyers are based across all your events, or focus on a series, venue, city, country or any events you choose.
8 menit · Planning where to advertise, tour or grow next
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Understand your event's referral results
Use the Influencers report to compare sharing and clicks, see which buyer referral links led to sales and check whether rewards paid off.
6 menit · Running a referral push for an event
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See how visitors find your event page
See how many visits your event page receives, where they came from and how many reached order confirmation.
7 menit · Choosing where to promote your event next
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Understand who buys tickets across your events
Use Customers to see who bought across your brand, which events and tickets they ordered, what they spent and which sales their referrals brought in.
6 menit · Finding repeat customers for your next event
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Selesaikan masalah tiket acara
Jaga antrean tetap bergerak, buat laporan, pasarkan acara, dan kelola akses.
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Undang promoter ke kolektif agar dapat menjual tiket acara Anda
Kirim undangan, lihat siapa yang belum bergabung, dan atasi dua hal yang menghalangi promoter untuk masuk.
6 menit · Mengelola street team, grup promoter, atau kru produksi untuk acara orang lain
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How do you keep a high-demand on-sale running smoothly?
Use the waiting room to control entry to checkout, stagger ticket releases to spread demand and collect a waiting list for later releases.
6 menit · Putting a high-demand event on sale
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How do you manage many events without repeating the same work?
Manage your customers, team and branding at brand level, reuse a published event template and group related dates into an event series.
6 menit · Running a regular programme of events
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What should you compare when choosing a ticketing platform?
Compare what buyers pay, when you receive ticket revenue and whether you can see and export buyer details throughout the on-sale.
6 menit · Choosing where to sell tickets for your next event
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How do you answer a custom ticket sales question?
Start with the event report that matches your question, filter the Orders table when you need a narrower view, then export those rows for further analysis.
6 menit · Answering a ticket sales question with the orders and tickets behind it
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What is social ticketing, and how do referral rewards work?
Give eligible buyers a personal referral link, reward them when friends buy tickets and see how many sales and how much revenue each buyer brings in.
5 menit · Comparing ticketing platforms for word-of-mouth sales
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What marketing tools should a ticketing platform give you?
Look for buyer segments and messaging, campaign tracking, ad-network connections and a way to contact people who abandoned checkout.
6 menit · Marketing an event as well as selling tickets
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How do you manage backstage access passes for an event?
Give each crew member, artist, production worker or guest a named pass, set the allowed entries, and scan it with the same door app as tickets.
5 menit · Handing out crew, artist or guest access for an event
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How do you manage event accreditation with your tickets?
Issue named staff, crew and press passes from the same event as your tickets, then scan both in one door app and keep an approval note with each pass.
6 menit · Managing staff, crew, press or partner accreditation for a venue or stadium
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How do you manage tickets for a multi-day event?
Sell weekend and day tickets from one event page, add camping and parking to the same order, and let each price release open automatically.
5 menit · Running a festival, conference or other event across several days
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How do you let buyers pay for tickets in instalments?
Let buyers pay a deposit at checkout and collect the rest on a weekly or monthly schedule that finishes before the event.
6 menit · Selling higher-priced festival or multi-day tickets
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Can you sell tickets directly from your own website?
Yes. Add checkout to your event page so buyers can choose tickets, pay by card and receive confirmation without leaving your website.
6 menit · Selling tickets from your own website
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Can ticket buyers join your email list automatically?
Yes. Connect your email platform once and buyers who opt in join your audience after checkout, while anyone who opts out is removed.
5 menit · Sending campaigns to the people who buy your tickets
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How can fan club members get presale access?
Take registrations before the on-sale, then give registered fans a presale window before tickets open to everybody.
6 menit · Rewarding a fan club, members list or mailing list
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Panduan lainnya
Semua hal lain yang bisa Anda lakukan dengan acara Anda.