---
title: "Compare your ticket sales with your last event | Инструкции Ticket Fairy"
description: "See how your event is selling against your last edition at the same number of days before the start: tickets sold, share of capacity, last time's total and, after the event, no-shows and how fast people arrived. Ticket Fairy suggests which earlier event to compare with, and you can choose another or turn the comparison off."
canonical: "https://www.ticketfairy.com/ru/guides/compare-your-ticket-sales-with-your-last-event"
---

# Compare your ticket sales with your last event | Инструкции Ticket Fairy

1. [Ticket Fairy](https://www.ticketfairy.com/)
2. [Инструкции](https://www.ticketfairy.com/ru/guides)
3. Compare your ticket sales with your last event

Управление продакшеном

# Compare your ticket sales with your last event

Promoters of annual festivals and recurring shows judge an on-sale by one question: are we ahead of last year? Compared with last time lines this event up against your own last edition day by day, so your team knows whether to push marketing or relax without building a spreadsheet.

See how your event is selling against your last edition at the same number of days before the start: tickets sold, share of capacity, last time's total and, after the event, no-shows and how fast people arrived. Ticket Fairy suggests which earlier event to compare with, and you can choose another or turn the comparison off.

Для кого:  Checking an on-sale against your last edition

Займёт:  5 минут

- [Open the event's statistics](#step-1)
- [Check the event it compares with](#step-2)
- [Read how far ahead or behind you are](#step-3)
- [Compare by tickets or by share of capacity](#step-4)
- [Read the comparison after the event](#step-5)
- [Check the comparison on Today](#step-6)

## Перед началом

- You are an owner, admin, producer, marketing or stats member on the event. To see last time's figures you need one of those roles on the earlier event too, and to change which event it compares with you need an owner, admin or producer role.
- The Event Operating System is switched on for your account. Without it, the comparison does not show on the Statistics page.

1. ## Open the event's statistics

   Open the event, select **Statistics**, then **Performance**. **Compared with last time** is near the top of the page.
          ![Ticket Fairy Compared with last time for a summer festival, 12% ahead of last year, with tickets sold, share of capacity, last year's total, no-shows and the sales and arrivals charts](https://www.ticketfairy.com/embeds/posters/marketing-event-comparison--statistics.png)    Compared with last time, before the event.
2. ## Check the event it compares with

   Read the line that starts **Compared with**: the earlier event, its date and venue, and why Ticket Fairy suggested it, or who on your team chose it.

   **Примечание:** Ticket Fairy suggests one of your brand's earlier events with the same or a similar name, about a year earlier or at the same venue. To compare with another, see the follow-up below.
3. ## Read how far ahead or behind you are

   Read the sentence under it, for example 12% ahead of last year at this point, and the four figures: **Tickets sold**, **Share of capacity sold**, last time's total and **No-shows**.

   **Примечание:** At this point means the same number of days before each event's start date, each in its own time zone, including the part of today that has passed. Before the event, **No-shows** says **Not yet**, and while the event is on, the fourth figure is **Checked in so far** against last time at the same time.
4. ## Compare by tickets or by share of capacity

   Beside **Tickets sold by days before the event**, select **Tickets** or **% of capacity**.

   **Примечание:** Use the share of capacity when the venue or the number of tickets changed since last time. When a ticket type has no limit, the capacity is unknown, and the comparison says so under the charts.
5. ## Read the comparison after the event

   After the event, read the final sentence, for example You sold 10.7% more tickets than last year, the **No-shows** against last time and **Arrivals by time from the start**.

   **Примечание:** Arrivals show the share of tickets sold that were scanned in at the door, counted from each event's start time. When nobody was scanned at the door, there is no no-show figure rather than 100% no-shows.
          ![Ticket Fairy Compared with last time after a summer festival, saying you sold 10.7% more tickets than last year, with no-shows and arrivals against last year](https://www.ticketfairy.com/embeds/posters/marketing-event-comparison--after-the-event.png)    Compared with last time, after the event.
6. ## Check the comparison on Today

   On the event's **Operations** page, read **Compared with last time** on Today, under the section tiles, and select **See the full comparison** to open the Statistics page.

   **Примечание:** Today shows the sentence and this event's sales beside last time's at the same point. It is hidden when your team turned the comparison off.
          ![Ticket Fairy Compared with last time on Today, 12% ahead of last year at this point with this event's and last year's sales and See the full comparison](https://www.ticketfairy.com/embeds/posters/marketing-event-comparison--on-today.png)    Compared with last time on Today.

## Попробуйте эти шаги на своём мероприятии

Создайте бесплатный аккаунт, настройте мероприятие и выполните шаги выше в своей панели управления. Это займёт несколько минут, и звонок с отделом продаж не нужен.

    Ваш адрес электронной почты    [Создать бесплатный аккаунт](https://manage.ticketfairy.com/welcome) [Заказать демо](https://www.ticketfairy.com/ru/event-ticketing/book-a-demo)

Без платы за подключение. Без обязательной ежемесячной платы. Банковская карта не нужна.

## Или поручите это помощнику

Fai reads the comparison with your last edition: tickets sold against last time at the same point, share of capacity, last time's total, and no-shows and arrivals after the event. She also lists the earlier events you can compare with and changes the choice, or turns the comparison off, after you confirm.

### В вашей панели, с Fai

How is \<EVENT NAME\> selling compared with last year at this point?

## Пусть Fai сделает это за вас

Fai работает внутри вашей панели Ticket Fairy. Создайте аккаунт, откройте Fai и вставьте запрос выше.

   [Создать бесплатный аккаунт](https://manage.ticketfairy.com/welcome) [Заказать демо](https://www.ticketfairy.com/ru/event-ticketing/book-a-demo)

Без платы за подключение. Без обязательной ежемесячной платы. Банковская карта не нужна.

## Compare with a different event

1. ### Choose the event

   Select **Change**, select the event or enter part of its name in **Find an event**, then select **Save**.

   **Примечание:** The suggested event is first, with why it was suggested; **Use the suggested event** goes back to it. A message says "Saved. The comparison is updating."
          ![Ticket Fairy Compare with dialog listing the brand's earlier events with the suggested one first and why, a search and Don't compare this event](https://www.ticketfairy.com/embeds/posters/marketing-event-comparison--choose-last-time.png)    Choose the event to compare with.

Fai lists the earlier events you can compare with and changes the choice after you confirm.

### В вашей панели, с Fai

Compare \<EVENT NAME\> with \<EARLIER EVENT NAME\> instead

## Turn the comparison off

1. ### Turn it off

   Select **Change**, select **Don't compare this event**, then select **Save**.

   **Примечание:** The card on Statistics says who turned it off, and Today no longer shows it. Select **Compare with last time** to turn it back on.

Fai turns the comparison off for an event after you confirm.

### В вашей панели, с Fai

Stop comparing \<EVENT NAME\> with an earlier event

## Вопросы, которые могут возникнуть

Why does it say it is working out the figures?:  The figures for one of the events are being added up. This usually takes about a minute, and the comparison shows by itself when it is ready.

Why can I not see last time's figures?:  You do not have access to the earlier event. Ask an owner or admin to add you to it, or choose another event to compare with.

Which tickets count as sold?:  Tickets that are still held by a buyer, counted on the day their order was placed, including tickets already checked in, on a payment plan or up for resale. A refunded ticket no longer counts, and a resold ticket counts on the day it was resold.

Can I compare with another brand's event?:  No. The comparison uses your own brand's earlier events only, and never another brand's figures.

What if two people change the event to compare with at once?:  The second save stops and names who changed it. Your choice stays selected, so save again to use it.

## Остался вопрос?

Запишитесь на демо, и мы ответим на него на звонке применительно к вашему типу мероприятия. Или создайте аккаунт и посмотрите сами.

   [Заказать демо](https://www.ticketfairy.com/ru/event-ticketing/book-a-demo) [Создать бесплатный аккаунт](https://manage.ticketfairy.com/welcome)

Без платы за подключение. Без обязательной ежемесячной платы. Банковская карта не нужна.

## Похожие руководства

- [Другие возможности Ticket Fairy](https://www.ticketfairy.com/features)
- [Run your event from its Today page](https://www.ticketfairy.com/ru/guides/run-your-event-from-its-today-page)
- [Copy the setup of your last event into your next one](https://www.ticketfairy.com/ru/guides/copy-the-setup-of-your-last-event-into-your-next-one)
- [Как ответить на вопрос о продажах билетов, на который не отвечает ни один отчёт?](https://www.ticketfairy.com/ru/guides/answer-custom-ticket-sales-questions)
- [Find any performer, stage or day on your event](https://www.ticketfairy.com/ru/guides/find-any-performer-stage-or-day-on-your-event)
- [Build the running order for your event day](https://www.ticketfairy.com/ru/guides/plan-your-event-production)
- [Отслеживайте бронирование каждого артиста на мероприятии](https://www.ticketfairy.com/ru/guides/book-and-brief-your-artists)
- [Не теряйте задачи по мероприятию](https://www.ticketfairy.com/ru/guides/keep-your-event-tasks-on-track)
- [Balance your event team's workload](https://www.ticketfairy.com/ru/guides/balance-your-event-teams-workload)
- [Read your event's email in one inbox](https://www.ticketfairy.com/ru/guides/read-your-event-email-in-one-inbox)
- [Take notes on your event calls with Fai](https://www.ticketfairy.com/ru/guides/take-notes-on-your-event-calls-with-fai)
- [Choose what Fai does on your event](https://www.ticketfairy.com/ru/guides/choose-what-fai-does-on-your-event)
- [Choose how your event emails look](https://www.ticketfairy.com/ru/guides/choose-how-your-event-emails-look)
- [Keep rider lists and notes for your event's artists](https://www.ticketfairy.com/ru/guides/keep-rider-lists-and-notes-for-your-artists)
- [Build a dressing-room shopping list from your event's artist riders](https://www.ticketfairy.com/ru/guides/build-a-dressing-room-shopping-list-from-artist-riders)
- [Advance your performers before the show](https://www.ticketfairy.com/ru/guides/advance-your-performers-before-the-show)
- [Set each performer's guest list, hotel and meal allowances for your event](https://www.ticketfairy.com/ru/guides/set-each-performers-allowances-and-travel-party)
- [Fill in each performer's advance for your event from tour books, riders and emails](https://www.ticketfairy.com/ru/guides/fill-in-advances-from-tour-books-riders-and-emails)
- [Keep track of where your event's artists and crew are staying](https://www.ticketfairy.com/ru/guides/book-travel-and-accommodation-for-your-artists)
- [Share your event's rooming lists with hotels and pickups with drivers](https://www.ticketfairy.com/ru/guides/share-rooming-lists-with-hotels-and-pickups-with-drivers)
- [Plan your artists' pickups with drivers and vehicles for your event](https://www.ticketfairy.com/ru/guides/plan-artist-pickups-with-drivers-and-vehicles)
- [Plan your run of show and who calls it](https://www.ticketfairy.com/ru/guides/plan-your-run-of-show-and-who-calls-it)
- [Check your running order for clashes before show day](https://www.ticketfairy.com/ru/guides/check-your-running-order-for-clashes-before-show-day)
- [Share day sheets with your event's on-site teams](https://www.ticketfairy.com/ru/guides/share-day-sheets-with-your-on-site-teams)
- [Call your show live on show day](https://www.ticketfairy.com/ru/guides/call-your-show-live-on-show-day)
- [Book dressing rooms and plan build and break days for your event](https://www.ticketfairy.com/ru/guides/book-dressing-rooms-and-plan-build-and-break-days)
- [Забронировать даты для мероприятий на площадке](https://www.ticketfairy.com/ru/guides/hold-dates-for-shows-at-your-venue)
- [Make an offer to an artist's agent for your show](https://www.ticketfairy.com/ru/guides/make-an-offer-to-an-artists-agent)
- [Handle the contract, invoice and riders an artist's agent sends for your event](https://www.ticketfairy.com/ru/guides/handle-the-contract-invoice-and-riders-an-agent-sends-back)
- [Settle a show with an artist after your event](https://www.ticketfairy.com/ru/guides/settle-a-show-with-an-artist)
- [Send your event contracts and get them signed online](https://www.ticketfairy.com/ru/guides/send-contracts-and-get-them-signed-online)
- [Raise purchase orders and track what your event owes](https://www.ticketfairy.com/ru/guides/raise-purchase-orders-and-track-what-your-event-owes)
- [Work out the backline and production to hire for your event](https://www.ticketfairy.com/ru/guides/work-out-the-backline-and-production-to-hire-for-your-event)
- [Send your event hire lists to suppliers](https://www.ticketfairy.com/ru/guides/send-your-hire-lists-to-suppliers)
- [Take food, drink and market trader applications for your event](https://www.ticketfairy.com/ru/guides/take-trader-applications-for-your-event)
- [Review act and talk applications for your event with your team](https://www.ticketfairy.com/ru/guides/review-act-and-talk-applications-with-your-team)
- [Get your traders ready for show day](https://www.ticketfairy.com/ru/guides/get-your-traders-ready-for-show-day)
- [Collect insurance and certificates from your event's outside teams](https://www.ticketfairy.com/ru/guides/collect-insurance-and-certificates-from-your-outside-teams)
- [Draw your event site map and share it](https://www.ticketfairy.com/ru/guides/draw-your-event-site-map-and-share-it)
- [Book delivery times for your event and check vehicles in at the gate](https://www.ticketfairy.com/ru/guides/book-delivery-times-and-check-vehicles-in-at-the-gate)
- [Build your event rota and check staff in](https://www.ticketfairy.com/ru/guides/build-your-event-rota-and-check-staff-in)
- [Issue accreditation passes for your event](https://www.ticketfairy.com/ru/guides/issue-accreditation-passes-for-your-event)
- [Let outside teams name their own people for event passes](https://www.ticketfairy.com/ru/guides/let-outside-teams-name-their-own-people-for-passes)
- [Choose who approves accreditation requests for your event](https://www.ticketfairy.com/ru/guides/choose-who-approves-accreditation-requests)
- [Recruit volunteers for your event](https://www.ticketfairy.com/ru/guides/recruit-volunteers-for-your-event)
- [Approve or decline accreditation requests for your event](https://www.ticketfairy.com/ru/guides/approve-or-decline-accreditation-requests-for-your-event)
- [Give your event volunteers their own page and track their hours](https://www.ticketfairy.com/ru/guides/give-volunteers-their-own-page-and-track-hours)
- [Hand out accreditation passes at your event desk](https://www.ticketfairy.com/ru/guides/hand-out-accreditation-passes-at-your-desk)
- [Give crew meals at your event meal desk](https://www.ticketfairy.com/ru/guides/give-crew-meals-at-your-meal-desk)
- [Report and handle incidents at your event](https://www.ticketfairy.com/ru/guides/report-and-handle-incidents-at-your-event)
- [Hand out radios and kit to your event crew](https://www.ticketfairy.com/ru/guides/hand-out-radios-and-kit-to-your-event-crew)
- [Let outside teams order kit and equipment for your event](https://www.ticketfairy.com/ru/guides/let-outside-teams-order-kit-and-equipment-for-your-event)
- [Handle lost property at your event](https://www.ticketfairy.com/ru/guides/handle-lost-property-at-your-event)
- [Get hire suppliers to confirm orders and count deliveries for your event](https://www.ticketfairy.com/ru/guides/get-hire-suppliers-to-confirm-orders-and-count-deliveries)
- [Keep a risk register for your event](https://www.ticketfairy.com/ru/guides/keep-a-risk-register-for-your-event)
- [Message the crew, volunteers and traders working on your event](https://www.ticketfairy.com/ru/guides/message-the-people-working-on-your-event)
- [Send your event lists to your team on a schedule](https://www.ticketfairy.com/ru/guides/send-your-event-lists-to-your-team-on-a-schedule)
- [Publish your event line-up and set times](https://www.ticketfairy.com/ru/guides/publish-your-line-up-and-set-times)
- [Ask attendees for feedback after your event](https://www.ticketfairy.com/ru/guides/ask-attendees-for-feedback-after-your-event)
- [Plan next year's event from your attendee feedback](https://www.ticketfairy.com/ru/guides/plan-next-year-from-your-attendee-feedback)
- [Hold hotel rooms for your event's artists and crew](https://www.ticketfairy.com/ru/guides/hold-hotel-rooms-for-your-artists-and-crew)
- [Give your event's unused hotel rooms back before the release date](https://www.ticketfairy.com/ru/guides/give-unused-hotel-rooms-back-before-the-release-date)
- [Sell hotel rooms to your ticket buyers from a hotel block](https://www.ticketfairy.com/ru/guides/sell-hotel-rooms-to-your-ticket-buyers-from-a-hotel-block)
- [See the all-in cost of each act on your event](https://www.ticketfairy.com/ru/guides/see-the-all-in-cost-of-each-act-on-your-event)
- [See what your brand spends across its events](https://www.ticketfairy.com/ru/guides/see-what-your-brand-spends-across-its-events)
- [Show your traders in a directory on your website](https://www.ticketfairy.com/ru/guides/show-your-traders-in-a-directory-on-your-website)
- [Place your traders on pitches on your event site map](https://www.ticketfairy.com/ru/guides/place-your-traders-on-pitches-on-your-site-map)
- [Check your traders' takings after your event and invoice their share of sales](https://www.ticketfairy.com/ru/guides/check-trader-takings-and-invoice-a-share-of-sales)
- [Share a power sheet with your event electrician](https://www.ticketfairy.com/ru/guides/share-a-power-sheet-with-your-electrician)
- [Give exhibitors a lead scanner for their booth at your event](https://www.ticketfairy.com/ru/guides/give-exhibitors-a-lead-scanner-for-their-booth)
- [Let exhibitors follow up their event leads and see their results](https://www.ticketfairy.com/ru/guides/let-exhibitors-follow-up-their-leads-and-see-results)
- [Send event document packs to your performers, traders and crew](https://www.ticketfairy.com/ru/guides/send-document-packs-to-your-performers-traders-and-crew)
- [Send contracts to many performers, traders or suppliers for your event at once](https://www.ticketfairy.com/ru/guides/send-contracts-to-many-performers-traders-or-suppliers-at-once)
- [Offer open shifts on your event rota to crew and volunteers](https://www.ticketfairy.com/ru/guides/offer-open-shifts-to-your-crew-and-volunteers)
- [Find the crew and volunteers who work your events](https://www.ticketfairy.com/ru/guides/find-the-crew-and-volunteers-who-work-your-events)
- [Give your event crew one page for all their shifts](https://www.ticketfairy.com/ru/guides/give-your-crew-one-page-for-all-their-shifts)
- [Let event staff work a desk from their phone with a desk link](https://www.ticketfairy.com/ru/guides/let-event-staff-work-a-desk-from-their-phone)
- [Check accreditation passes in and out at your event staff gates](https://www.ticketfairy.com/ru/guides/check-passes-in-and-out-at-your-staff-gates)
- [Collect crew certificates and licences before they work an event shift](https://www.ticketfairy.com/ru/guides/collect-crew-certificates-before-they-work-a-shift)
- [Run a safety induction for everyone who works your event](https://www.ticketfairy.com/ru/guides/run-a-safety-induction-for-everyone-who-works-your-event)
- [Plan crew meal times and food needs for your event](https://www.ticketfairy.com/ru/guides/plan-crew-meal-times-and-food-needs-for-your-event)
- [Charge outside teams for the crew meals they eat at your event](https://www.ticketfairy.com/ru/guides/charge-outside-teams-for-their-crew-meals)
- [Check in attendees and print name badges at your event registration desk](https://www.ticketfairy.com/ru/guides/check-in-attendees-and-print-badges-at-registration)
- [Set up a self-service check-in kiosk for your event](https://www.ticketfairy.com/ru/guides/set-up-a-self-service-check-in-kiosk-for-your-event)
- [Добавьте всех, кто отправляет форму мероприятия, в список волонтёров, торговцев или технической команды](https://www.ticketfairy.com/ru/guides/add-form-applicants-to-your-event-teams)
- [Все инструкции Ticket Fairy](https://www.ticketfairy.com/ru/guides)

## Сделайте это на своём мероприятии

Создайте аккаунт, соберите мероприятие и выполните шаги в своей панели управления. Звонок в отдел продаж не нужен.

  [Создать бесплатный аккаунт](https://manage.ticketfairy.com/welcome) [Заказать демо](https://www.ticketfairy.com/ru/event-ticketing/book-a-demo)

## Продавайте билеты с Ticket Fairy

Всё из этих руководств доступно в вашей панели с первого дня после регистрации.

- Настройте мероприятие за несколько минут
- Бесплатные мероприятия бесплатны
- Fai, ваш ассистент, уже встроена

 [Создать бесплатный аккаунт](https://manage.ticketfairy.com/welcome)

Без платы за подключение. Без обязательной ежемесячной платы. Банковская карта не нужна.

## Посмотрите на звонке

Запишитесь на демо, и мы покажем, как Ticket Fairy работает с мероприятиями вашего типа.

 [Заказать демо](https://www.ticketfairy.com/ru/event-ticketing/book-a-demo) [Другие возможности Ticket Fairy](https://www.ticketfairy.com/features)

### Советы, как продавать больше билетов

Практические советы организаторов, у которых билеты разлетаются, и каждое новое руководство сразу после публикации.

Мы уважаем вашу конфиденциальность. Отписаться можно в любой момент.