https://www.ticketfairy.com/ 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/capital 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/cli 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/mcp-server 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/resales 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/is-ticket-fairy-legit 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/press 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/tulum-clubs 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/tulum-beach-clubs 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/tulum-nightlife 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/festival-ticketing-software 2026-09-17T06:50:03+10:00 weekly 1.0 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2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/live-performance-ticketing-software 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/music-venue-management-platform 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/entertainment-venue-software 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/performing-arts-ticketing-system 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/cabaret-show-ticketing-platform 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/acoustic-venue-ticketing-system 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/small-venue-ticketing-software 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/mid-size-venue-ticketing-platform 2026-09-17T06:50:03+10:00 weekly 1.0 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2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/international-event-payments 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/marketing-platform-integrations 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/meet-and-greet-software 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/multi-event-passes 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/music-ticketing-software 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/pricing 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/recurring-event-series 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/reserved-seating-maps 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/sell-tickets 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/social-media-ticketing 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/table-booking-software 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/ticket-transfer-name-changes 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/event-ticketing/tracking-pixels-analytics-integrations 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/tools 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/tools/ticket-sales-pacing 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/tools/presale-timing-planner 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/tools/tier-allocation-optimizer 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/tools/festival-capacity-calculator 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/tools/bar-revenue-calculator 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/tools/venue-hire-rate-calculator 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/tools/no-show-rate-estimator 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/tools/marketing-budget-calculator 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/tools/promoter-commission-calculator 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/privacy-policy 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/refunds 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/terms-of-service 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/login 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/support 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/invite-people-to-your-collective 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/reduce-no-shows-at-free-rsvp-events 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/run-an-ab-test-for-your-event 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/make-an-event-invitation-only 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/password-protect-your-event 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/sell-tickets-by-personal-invitation 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/unlock-hidden-tickets-with-an-access-code 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/sell-gift-certificates 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/create-promo-codes 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/approve-orders-before-buyers-receive-tickets 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/refund-an-order 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/run-a-waiting-list 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/connect-meta-and-network-pixels 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/schedule-when-your-event-goes-live 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/postpone-or-reschedule-an-event 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/cancel-an-event 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/open-your-ticket-on-sale 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/run-last-years-event-again 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/change-or-call-off-an-event 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/read-your-vault-balances 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/ask-fai-about-your-event 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/take-pre-registrations-before-your-on-sale 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/see-which-ads-sold-tickets 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/give-buyers-an-ai-concierge 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/add-your-own-words-to-the-confirmation-email 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/create-a-reusable-event-template 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/sell-a-multi-day-festival 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/sell-add-ons-with-your-tickets 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/reward-buyers-for-referrals 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/offer-prizes-your-fans-can-win 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/choose-how-your-buyers-share-your-event 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/track-which-promotion-sold-your-tickets 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/group-your-tickets-into-categories 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/claim-your-venue-page 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/add-a-venue-to-your-brand 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/add-a-venue-to-your-brand/b34e94e5a0e878b65e15beb4609ace17439deaeb99e21ec9f896e99e47fb4ce5/34446083615ca486/poster.jpg Add a venue page to the brand you already run A venue team that started selling tickets here before the venue page was claimed can take that page over from inside the dashboard, and so can a promoter group that runs the room. Your brand keeps every event it already has, and the venue page joins it as one more thing you look after. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/add-a-venue-to-your-brand/b34e94e5a0e878b65e15beb4609ace17439deaeb99e21ec9f896e99e47fb4ce5/34446083615ca486/guide.mp4 112 2026-09-16T13:09:07.048Z https://www.ticketfairy.com/guides/change-what-your-venue-page-says 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/ask-the-venue-to-help-with-their-page 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/set-up-your-brand-kit 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/issue-entry-passes-to-your-crew 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/create-an-event 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/create-an-event/fa811830fd15e0e525fdf0f334cdd911183045c274ae40d863f4871e03107afd/51cdfc035203f077/poster.jpg Create an event Whether you promote club nights, concerts, conferences or festivals, a new event should take minutes to get on sale. You start from a template or a blank event, enter the details buyers need, choose your sales options and set up the ticket types in one sitting. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/create-an-event/fa811830fd15e0e525fdf0f334cdd911183045c274ae40d863f4871e03107afd/51cdfc035203f077/guide.mp4 246 2026-09-16T07:13:30.024Z https://www.ticketfairy.com/guides/set-up-ticket-types 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/design-your-event-page 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/design-your-event-page/3744d8e6705b3af379c9064fcf50c34565a11e95236af861d022bce039d18e2c/93d27d101ecb9238/poster.jpg Add your flyer and description to your event page A buyer looks at the flyer, the line-up and the door rules before they choose a ticket. Club promoters and festival teams add the artwork and the description, and answer the questions buyers ask before they buy. All of it belongs to the event, so a duplicate starts from the same artwork and you can give each language its own. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/design-your-event-page/3744d8e6705b3af379c9064fcf50c34565a11e95236af861d022bce039d18e2c/93d27d101ecb9238/guide.mp4 144 2026-09-16T06:10:10.385Z https://www.ticketfairy.com/guides/add-faqs-to-your-event-page 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/add-faqs-to-your-event-page/d077dd059e29b5ffbd3b273f2a78a88f973f171145a91352f342564e78d47620/9299d9fafd6f5f4e/poster.jpg Answer your buyers' questions on the event page Door times, age limits, parking and bag rules are the questions buyers ask you again and again before a show. You put the answers on your event page, and buyers read them before they ask. If you already keep them in a know-before-you-go sheet, you can import the questions from that file. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/add-faqs-to-your-event-page/d077dd059e29b5ffbd3b273f2a78a88f973f171145a91352f342564e78d47620/9299d9fafd6f5f4e/guide.mp4 155 2026-09-15T21:10:36.452Z https://www.ticketfairy.com/guides/verify-buyer-identity-at-checkout 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/set-who-pays-the-fees 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/connect-a-payment-account 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/sell-timed-entry-tickets 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/duplicate-an-event 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/duplicate-an-event/9b30ad28d1b0eeed8927a8d3155fe34966614f3ba4894de0a9cca2400f85535a/04db7e6f16d11e70/poster.jpg Duplicate an event Nightclub operators and touring promoters run the same night again and again, and the ticket types, buyer questions and settings rarely change between dates. You copy an event you have already run into a new draft, enter the new name, web address and dates, choose which extra parts come with it, and publish the draft when it is ready. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/duplicate-an-event/9b30ad28d1b0eeed8927a8d3155fe34966614f3ba4894de0a9cca2400f85535a/04db7e6f16d11e70/guide.mp4 191 2026-09-16T06:14:54.165Z https://www.ticketfairy.com/guides/run-a-recurring-event-series 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/sell-vip-tables-and-bottle-service 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/email-your-buyers 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/email-your-buyers/1f2b13851fd2b17d36833a19ab847ab98bef437a5473128c3c65cb3e79e7fdb9/4343145b13ba1a0b/poster.jpg Email the people who bought tickets to your event The doors time, the set times and any change of venue all have to reach your ticket holders, and a thank-you the morning after is worth sending too. As a promoter you choose who gets the email, send it now or at a time you set, and see who opened it. Nothing has to be exported to another tool. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/email-your-buyers/1f2b13851fd2b17d36833a19ab847ab98bef437a5473128c3c65cb3e79e7fdb9/4343145b13ba1a0b/guide.mp4 198 2026-09-16T09:12:39.045Z https://www.ticketfairy.com/guides/sync-buyers-to-mailchimp 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/invite-your-team 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/run-a-music-festival 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/run-a-comedy-or-performing-arts-show 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/run-a-nightclub 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/run-a-club-night 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/run-a-club-night/7a5f7ec448831ba794aeb6a583f926f7e0e9dd53ddd4445d6b50da95f78d237a/c9778a0a3ea14b91/poster.jpg Run ticketing for a club night Before the doors open on a club night, the ticket releases, the guest list and the VIP tables all have to be ready. Promoters working with a host venue start from the club template, which comes with releases and tables to change, and give each promoter their own link so their sales are credited to them. While the night is on you watch the door and the sales from the same event. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/run-a-club-night/7a5f7ec448831ba794aeb6a583f926f7e0e9dd53ddd4445d6b50da95f78d237a/c9778a0a3ea14b91/guide.mp4 249 2026-09-16T08:19:13.387Z https://www.ticketfairy.com/guides/let-buyers-refund-themselves 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/recover-abandoned-carts 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/create-an-api-key-for-your-own-app 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/get-a-webhook-when-a-ticket-sells 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/schedule-your-social-posts 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/schedule-your-social-posts/ec576192fb2849a5b50cbe9c47b67514c190c95d394e4a75d5d203f8b145a02b/4b81117f671b4991/poster.jpg Schedule the social posts that sell your tickets The posts that sell the most tickets go out at the on-sale minute, as a Friday teaser and as a last chance the night before. Draft them all in one sitting and choose the time each one goes out. A small team can then keep a full posting calendar without anyone being at a keyboard when each post is due. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/schedule-your-social-posts/ec576192fb2849a5b50cbe9c47b67514c190c95d394e4a75d5d203f8b145a02b/4b81117f671b4991/guide.mp4 178 2026-09-15T23:17:09.317Z https://www.ticketfairy.com/guides/read-what-your-audience-says-on-social 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/read-what-your-audience-says-on-social/008ee071e4f6b7e4bf11aeac039456cb83095fc041790ef57a1ea39cae142543/1f273bab3e4796e8/poster.jpg Answer what ticket buyers ask you on social The question that decides a ticket sale is usually asked under your post rather than in your inbox. Every comment on your posts comes into one table, with your past buyers marked, so you can see which questions to answer first. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/read-what-your-audience-says-on-social/008ee071e4f6b7e4bf11aeac039456cb83095fc041790ef57a1ea39cae142543/1f273bab3e4796e8/guide.mp4 132 2026-09-15T23:12:43.843Z https://www.ticketfairy.com/guides/sell-a-pass-that-covers-several-events 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/sell-a-pass-that-covers-several-events/9d7d8d25d0ae8f270e0f35c793e8e8eeb7014e82e058a0e3d60d817ad193f545/1c37e07faa9ef129/poster.jpg Sell one pass that covers several of your events Venues and promoters with a regular programme sell to the same people several times a year. One pass takes the money up front and lets the buyer choose their nights later, including nights you have not announced yet. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/sell-a-pass-that-covers-several-events/9d7d8d25d0ae8f270e0f35c793e8e8eeb7014e82e058a0e3d60d817ad193f545/1c37e07faa9ef129/guide.mp4 219 2026-09-16T16:17:51.902Z https://www.ticketfairy.com/guides/plan-your-event-production 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/book-and-brief-your-artists 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/book-and-brief-your-artists/de97e3a7beebb0432d9922e9739fb6d699b4eab91ec06a3dabcb7e355f8fabe8/f452e931161a15c1/poster.jpg Track every artist booking for your event Promoters and festival bookers hold a contract, a fee, a rider and travel for every artist they book. Keeping each artist's own record up to date lets any member of your team answer a question on event day without calling the person who made the booking. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/book-and-brief-your-artists/de97e3a7beebb0432d9922e9739fb6d699b4eab91ec06a3dabcb7e355f8fabe8/f452e931161a15c1/guide.mp4 118 2026-09-15T23:09:25.314Z https://www.ticketfairy.com/guides/keep-your-event-tasks-on-track 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/book-travel-and-accommodation-for-your-artists 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/book-travel-and-accommodation-for-your-artists/a0381ad67e3421931305bc82755dd4ff93e8fb4544c7750d0d5d1c812cf08aaf/3d07583af9ed9c69/poster.jpg Keep track of where your event's artists and crew are staying Before the first artist travels, the team has to know who is staying where. Festival and touring promoters put artists and crew into hotels, apartments and houses, and one list of the places you have booked and the people in each of them shows you who still has no room. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/book-travel-and-accommodation-for-your-artists/a0381ad67e3421931305bc82755dd4ff93e8fb4544c7750d0d5d1c812cf08aaf/3d07583af9ed9c69/guide.mp4 103 2026-09-16T01:21:59.534Z https://www.ticketfairy.com/guides/take-a-group-booking-and-invoice-it 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/read-your-audience-demographics 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/read-your-audience-demographics/6a7fd6d5940fb97a05a1979a8ca88043ab149750ad255f3b91d11e775d3f68d8/76e0e005f05d87f4/poster.jpg Understand who buys tickets to your event A promoter deciding who to market the next event to starts from who bought the last one. The Demographics report shows your ticket buyers by gender, exact age, age band and profession, and the Devices report shows which devices they ordered on. You can then choose who to aim the next campaign at and where to place it. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/read-your-audience-demographics/6a7fd6d5940fb97a05a1979a8ca88043ab149750ad255f3b91d11e775d3f68d8/76e0e005f05d87f4/guide.mp4 150 2026-09-16T12:16:53.651Z https://www.ticketfairy.com/guides/see-which-team-members-sell-your-tickets 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/see-which-team-members-sell-your-tickets/d6c8df49a478be6aba7720528d22a958a49e2dc7849ff1eafa3dc4a44ec9a233/6714aa02b816eec0/poster.jpg See which team members sell your tickets Street teams, resident DJs and venue staff all share links for an event brand, and only some of those links bring in sales. You can compare everyone's referred visits and credited sales across all your events at once, so you know who to back, who to bring onto the brand team and who has gone quiet. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/see-which-team-members-sell-your-tickets/d6c8df49a478be6aba7720528d22a958a49e2dc7849ff1eafa3dc4a44ec9a233/6714aa02b816eec0/guide.mp4 126 2026-09-16T16:12:23.576Z https://www.ticketfairy.com/guides/see-where-your-event-audiences-are-strongest 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/see-where-your-event-audiences-are-strongest/2f33c29a4515774dc371cba8dc813084e501489e4ea9231a26ea7199df22566d/a4f831de20f05ea2/poster.jpg See where your event audiences are strongest The billing addresses on your orders show which cities and countries your ticket buyers order from. Touring promoters and multi-event brands planning where to advertise or tour next compare those addresses in the brand Geographics report, across all your events, one series, one venue, one city or the events you choose. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/see-where-your-event-audiences-are-strongest/2f33c29a4515774dc371cba8dc813084e501489e4ea9231a26ea7199df22566d/a4f831de20f05ea2/guide.mp4 116 2026-09-16T15:24:16.125Z https://www.ticketfairy.com/guides/read-your-referral-results 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/see-how-visitors-find-your-event-page 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/see-how-visitors-find-your-event-page/cf383b842ee680d42f708d1c7dbbd36df8b510cf057a55459304f54d3b54be9a/aa776faee14a224a/poster.jpg See how visitors find your event page The visits to an event page arrive from somewhere, and only some of them end in an order. The Traffic report breaks those visits down by source, conversion, language, device and referring site. A promoter choosing where to put the next marketing budget can see where the visits come from and how many of them reach the order confirmation page. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/see-how-visitors-find-your-event-page/cf383b842ee680d42f708d1c7dbbd36df8b510cf057a55459304f54d3b54be9a/aa776faee14a224a/guide.mp4 145 2026-09-16T15:18:17.562Z https://www.ticketfairy.com/guides/understand-who-buys-tickets-across-your-events 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/check-your-sales 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/check-your-sales/0bdfd90a21d23213a7f958e9d401db35680b1c1a2feb4c2e28663d563c76b7b5/6893e2db734c07e9/poster.jpg See how your ticket sales are going In the first hours of an on-sale, the question is how many tickets have gone and what the event has earned. The Performance page shows both and refreshes while you watch, with a row for every day of the run and a breakdown for every ticket type. Each figure counts something slightly different, and a promoter who knows which is which can explain the totals to the team. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/check-your-sales/0bdfd90a21d23213a7f958e9d401db35680b1c1a2feb4c2e28663d563c76b7b5/6893e2db734c07e9/guide.mp4 128 2026-09-16T14:15:40.061Z https://www.ticketfairy.com/guides/check-your-payout 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/check-your-payout/bc1e34c06f7de93052a26ef999bfb0c0eaa19d427a58735b3da5d1057f280321/79bb04a1f0c6dff2/poster.jpg Check the payout for your event The event has finished, and the promoter's question is when the money reaches the bank. Ticket Fairy shows the figures for your event and marks the point where the money is released to you, so you can answer that yourself. When it arrives depends on how your event takes payment and on anything still holding the payout back. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/check-your-payout/bc1e34c06f7de93052a26ef999bfb0c0eaa19d427a58735b3da5d1057f280321/79bb04a1f0c6dff2/guide.mp4 155 2026-09-16T14:10:54.248Z https://www.ticketfairy.com/guides/resend-tickets-and-fix-a-buyers-details 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/run-a-conference 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/scan-tickets-at-the-door 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/hold-back-ticket-stock 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/hold-back-ticket-stock/c6f72dff3d9d209eb4b86ae38ff3face596da446f272d881ec7f707a447f26b9/c9f67ded4bd3c687/poster.jpg Hold back tickets for later Promoters keep back part of a release for the artist's guest list, a radio giveaway or a sponsor whose contract names a number. A hold keeps those tickets inside the ticket type and off the public on-sale, with a name on each hold so you know who they are for. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/hold-back-ticket-stock/c6f72dff3d9d209eb4b86ae38ff3face596da446f272d881ec7f707a447f26b9/c9f67ded4bd3c687/guide.mp4 138 2026-09-16T09:16:14.722Z https://www.ticketfairy.com/guides/issue-guest-tickets 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/let-a-partner-hand-out-their-own-tickets 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/save-the-emails-you-send 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/keep-a-high-demand-on-sale-running-smoothly 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/keep-a-high-demand-on-sale-running-smoothly/4b366a8fe1c09d6757d20ad2a07e1357accbaa045c706ea9d1a4868c331dbcaa/ee0ae94d5629b7ed/poster.jpg How do you keep a high-demand on-sale running smoothly? On a high-demand on-sale, buyers arrive at checkout in a rush. A waiting room holds arrivals before checkout, timed releases spread the demand, invitations get chosen buyers in first, and a waiting list keeps the people who miss out. Touring promoters and festival teams sell out that way, with fewer buyers asking the team for help. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/keep-a-high-demand-on-sale-running-smoothly/4b366a8fe1c09d6757d20ad2a07e1357accbaa045c706ea9d1a4868c331dbcaa/ee0ae94d5629b7ed/guide.mp4 126 2026-09-16T10:17:17.713Z https://www.ticketfairy.com/guides/run-many-events-on-one-platform 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/run-many-events-on-one-platform/059820977a845ccc73113c33f7fe6fb1fe05141a08a9fb660d8f59d950368d03/fd19edd332b3ccb6/poster.jpg How do you manage many events without repeating the same work? Agencies and brand teams running dozens of events a year repeat the same setup work every time. Customers, team roles and branding all sit at brand level instead, a new event starts from one you have already published, and recurring dates group as an event series. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/run-many-events-on-one-platform/059820977a845ccc73113c33f7fe6fb1fe05141a08a9fb660d8f59d950368d03/fd19edd332b3ccb6/guide.mp4 124 2026-09-16T15:10:29.788Z https://www.ticketfairy.com/guides/compare-ticketing-platforms 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/compare-ticketing-platforms/9c66cbcd53f58678de9ada82f9115754b43eae8659117939be2d1371baf0c816/50dce3854b24a31b/poster.jpg What should you compare when choosing a ticketing platform? What do you keep from one ticket, and how soon after a sale does it arrive? A promoter choosing where to sell the next event's tickets gets a comparison built on real numbers by pricing one ticket from what the buyer pays to what you keep, asking how soon you are paid, and checking whether you can see and export your buyer details while tickets are still on sale. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/compare-ticketing-platforms/9c66cbcd53f58678de9ada82f9115754b43eae8659117939be2d1371baf0c816/50dce3854b24a31b/guide.mp4 100 2026-09-16T10:13:42.019Z https://www.ticketfairy.com/guides/answer-custom-ticket-sales-questions 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/answer-custom-ticket-sales-questions/140a853dc8d31d348a1fedbd3541986d556ca431db295389e17a9570856cff43/27196249bca092fd/poster.jpg How do you answer a ticket sales question no report covers? Promoters and finance teams often have a ticket sales question that no standard report answers on its own. You can still reach the figure from the orders and tickets behind it, by starting with the closest report, filtering the orders down to the rows you mean and exporting those rows. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/answer-custom-ticket-sales-questions/140a853dc8d31d348a1fedbd3541986d556ca431db295389e17a9570856cff43/27196249bca092fd/guide.mp4 149 2026-09-16T13:13:41.716Z https://www.ticketfairy.com/guides/social-ticketing-and-referral-rewards 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/ticketing-platform-marketing-tools 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/manage-event-accreditation 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/manage-event-accreditation/5f82e31c5bd44cce0e0b2305e844653acf2e261db24d466aa58a1c47d1463f00/d9110751df0a788c/poster.jpg How do you manage accreditation and backstage passes for your event? At the gate, the crew, the press and the artist's guest all arrive at once, and each group needs its own access rules. You create a pass type for each group, upload each department's list in one go, and your gate team sees which pass lets each person through. Venue teams, festival production and touring crews issue those passes from the same event as the tickets, and scan them with the same door app. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/manage-event-accreditation/5f82e31c5bd44cce0e0b2305e844653acf2e261db24d466aa58a1c47d1463f00/d9110751df0a788c/guide.mp4 94 2026-09-16T11:13:14.056Z https://www.ticketfairy.com/guides/manage-tickets-for-a-multi-day-event 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/manage-tickets-for-a-multi-day-event/069e428dd857800e095418f212ef70bfac953cf889e156cbff5c3a2dd5445621/514cb78843596bc1/poster.jpg How do you manage tickets for a multi-day event? A conference or festival team running several days sells the whole run, the single days and the upgrades from one page, and the buyer pays once. Most of those events work best as one event with a ticket category for each day. Separate events suit days that have a venue, line-up or reporting of their own. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/manage-tickets-for-a-multi-day-event/069e428dd857800e095418f212ef70bfac953cf889e156cbff5c3a2dd5445621/514cb78843596bc1/guide.mp4 105 2026-09-16T12:08:56.426Z https://www.ticketfairy.com/guides/add-custom-checkout-questions 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/add-custom-checkout-questions/3417a0d6b52d9ecf0641b17093cffc39a7bb04ec07744bc16092b0b61ec0854d/0b39250571a2620a/poster.jpg Add custom questions to your event checkout Your event may need one more answer from each buyer or ticket holder. Custom questions let you collect a meal choice, accessibility request or company detail, and place each answer on the order, ticket or add-on. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/add-custom-checkout-questions/3417a0d6b52d9ecf0641b17093cffc39a7bb04ec07744bc16092b0b61ec0854d/0b39250571a2620a/guide.mp4 191 2026-09-16T08:24:21.595Z https://www.ticketfairy.com/guides/add-custom-terms-to-your-checkout 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/add-custom-terms-to-your-checkout/f10dc4b37884bbf133fb9770d4da76ca55ff9efd30a7a5ac2ed1cb3b246fddb0/cc505a64223f4413/poster.jpg Add custom terms to your event checkout Some events need more than Ticket Fairy's standard checkout wording. Ticket Fairy staff can add separate sections such as a refund policy or code of conduct, then show buyers one agreement with a required checkbox and a link to each section. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/add-custom-terms-to-your-checkout/f10dc4b37884bbf133fb9770d4da76ca55ff9efd30a7a5ac2ed1cb3b246fddb0/cc505a64223f4413/guide.mp4 174 2026-09-16T03:30:49.545Z https://www.ticketfairy.com/guides/let-buyers-pay-for-tickets-in-instalments 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/let-buyers-pay-for-tickets-in-instalments/3ca406f54bc36b92677e25db8bd0f875892672c84a65ab2b6631e35b1fa54519/6827b8b383f00bb8/poster.jpg How do you set up a payment plan so buyers pay for tickets in instalments? A fan who cannot pay the full weekend ticket price up front buys nothing at all. A payment plan takes a deposit at checkout and the rest in instalments on the schedule you set, and you choose the date on which an order that stops paying is cancelled. Festival promoters selling higher-priced tickets keep those buyers. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/let-buyers-pay-for-tickets-in-instalments/3ca406f54bc36b92677e25db8bd0f875892672c84a65ab2b6631e35b1fa54519/6827b8b383f00bb8/guide.mp4 133 2026-09-16T11:10:03.584Z https://www.ticketfairy.com/guides/sell-tickets-on-your-own-website 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/sell-tickets-on-your-own-website/f08c33b407e6f1d5c426d1ca2f1eb50ca184c460674e4bef21d27a02408b1f01/10a586681c868061/poster.jpg Can you sell tickets directly from your own website? Promoters and venues already send their audience to their own website, and the sale can finish there too. The checkout sits on your own event page, works on a phone and a desktop, and keeps wallet payments working when you change the website addresses it runs on. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/sell-tickets-on-your-own-website/f08c33b407e6f1d5c426d1ca2f1eb50ca184c460674e4bef21d27a02408b1f01/10a586681c868061/guide.mp4 111 2026-09-16T17:09:41.811Z https://www.ticketfairy.com/guides/add-ticket-buyers-to-your-email-list 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/add-ticket-buyers-to-your-email-list/f6cb81dcacd61d6f2fb771d704191fc12eb45e335a12c8f5e739e40d8c69e1ba/a45c28c761898ebc/poster.jpg Can ticket buyers join your email list automatically? A ticket buyer who opts in at checkout joins the email platform you already use, with no list to export. A promoter building an audience for the next event connects that platform once for the brand, chooses the audience buyers join, and tells buyers at checkout what they will receive. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/add-ticket-buyers-to-your-email-list/f6cb81dcacd61d6f2fb771d704191fc12eb45e335a12c8f5e739e40d8c69e1ba/a45c28c761898ebc/guide.mp4 116 2026-09-16T04:10:17.937Z https://www.ticketfairy.com/guides/give-fan-club-members-presale-access 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/give-fan-club-members-presale-access/518d83707481d33ea665506fb4c7fe1aa92fa567d4ce07ec9dfd415aef13b3fb/5d5166016b2a4b77/poster.jpg How can fan club members get presale access? An artist's team or a promoter with a fan club or mailing list can have those fans buying before the public on-sale, with tickets set aside for them. Registrations come first, then a presale window with its own allocation, and your fans see the time and the time zone it opens. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/give-fan-club-members-presale-access/518d83707481d33ea665506fb4c7fe1aa92fa567d4ce07ec9dfd415aef13b3fb/5d5166016b2a4b77/guide.mp4 90 2026-09-16T04:15:29.958Z https://www.ticketfairy.com/guides/what-you-can-learn-about-your-ticket-buyers 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/run-a-guest-list-without-a-spreadsheet 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/hold-and-spend-your-ticket-money-in-one-place 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/hold-and-spend-your-ticket-money-in-one-place/a0899aae5a2cd0b0ce4f60c4c5de65579ed7e0bc64661ccbbb5953b6c41f498c/09c08af82ff7340a/poster.jpg Can you hold and spend your ticket money without a separate bank? Paying for an event out of what it has already taken normally means waiting for a payout and moving the money to a business account first. Vault holds what your events take, in the currencies you sell in, so a promoter or a venue team can spend it on a card, pay a supplier or invoice a client from the same balance. The deposit for next year's venue comes out of this year's ticket sales. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/hold-and-spend-your-ticket-money-in-one-place/a0899aae5a2cd0b0ce4f60c4c5de65579ed7e0bc64661ccbbb5953b6c41f498c/09c08af82ff7340a/guide.mp4 110 2026-09-16T08:28:02.519Z https://www.ticketfairy.com/guides/run-a-festival-from-one-dashboard 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/run-a-festival-from-one-dashboard/ad7b7a1004afa93d34ad4e353a5f6f784546d35c94666e69c5ea1e65da8a6590/e3e3c2e546ed3176/poster.jpg Can you run a festival's marketing and production from one dashboard? The stage time on the running order is the one on the artist's contract and the one in the announcement. In Ticket Fairy a festival team's schedule, artists, travel, tasks, budget and messages to buyers all sit on the same event as the tickets. Your production team and your box office work from the same facts. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/run-a-festival-from-one-dashboard/ad7b7a1004afa93d34ad4e353a5f6f784546d35c94666e69c5ea1e65da8a6590/e3e3c2e546ed3176/guide.mp4 125 2026-09-16T14:20:31.403Z https://www.ticketfairy.com/guides/sell-more-tickets-without-more-ad-spend 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/sell-more-tickets-without-more-ad-spend/6ce0970d596d43fa14f015777d5141af9e1c09c19e0f46576347a834d0819eff/b067e5c6aa99184b/poster.jpg How do you sell more tickets without spending more on ads? A past buyer, a promoter with a link of their own and a visitor who reached checkout and stopped all cost less to reach than a new audience. Promoters and venue teams can go back to them for more sales without a bigger ad budget. The sales report names the promoter, link or reward behind each sale, so you can see what each one cost and what it brought in. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/sell-more-tickets-without-more-ad-spend/6ce0970d596d43fa14f015777d5141af9e1c09c19e0f46576347a834d0819eff/b067e5c6aa99184b/guide.mp4 143 2026-09-16T16:23:57.016Z https://www.ticketfairy.com/guides/keep-touts-off-your-tickets 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/set-up-a-meta-pixel 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-meta-pixel/985d0377c21b9b7f06bed376e674b9ec022a638ca993baa6efae793a2ebfa845/2f29ea8b0069e15f/poster.jpg Set up a Meta pixel to track your ticket sales Two Facebook campaigns can look equally busy while only one of them sold tickets. A promoter connects their Meta account once for a brand and chooses the ad account and pixel. Meta then records the sales from every event under that brand, from our servers as well as from the browser. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-meta-pixel/985d0377c21b9b7f06bed376e674b9ec022a638ca993baa6efae793a2ebfa845/2f29ea8b0069e15f/guide.mp4 111 2026-09-16T19:09:48.340Z https://www.ticketfairy.com/guides/set-up-a-google-analytics-pixel 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-google-analytics-pixel/52b38e9b2da43daadd01b29f45c0ad3a3c65141a0b66b37318e2e42ff0b343b0/106650d0e0d61387/poster.jpg Measure ticket sales with Google Analytics Your website already reports to Google Analytics, and your event pages can report to the same property. A promoter or a marketing team adds one complete measurement ID for the brand, and Google Analytics then records each event page visit, checkout start and ticket sale under that brand. A sale arrives in the Realtime report. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-google-analytics-pixel/52b38e9b2da43daadd01b29f45c0ad3a3c65141a0b66b37318e2e42ff0b343b0/106650d0e0d61387/guide.mp4 109 2026-09-16T18:14:20.472Z https://www.ticketfairy.com/guides/set-up-a-tiktok-pixel 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/set-up-a-snapchat-pixel 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-snapchat-pixel/e32d451e0b04dd2c6be99e460ed6b98bd908b7a97eb625982c176880d043588d/c53d3e6243b01ca0/poster.jpg Track ticket sales with your Snapchat pixel A Snapchat ad that got plenty of clicks may have sold no tickets at all. One Snapchat pixel on a promoter's brand records ViewContent when a visitor opens the event page, InitiateCheckout when they start buying and Purchase when the sale completes, for every event under that brand. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-snapchat-pixel/e32d451e0b04dd2c6be99e460ed6b98bd908b7a97eb625982c176880d043588d/c53d3e6243b01ca0/guide.mp4 102 2026-09-16T20:13:15.129Z https://www.ticketfairy.com/guides/set-up-a-reddit-pixel 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-reddit-pixel/8c9e80808a2a62920c12b01c6897f8af81d500bbe96e4eeb625ff7cddf31e968/f62fb300a0dc9424/poster.jpg Track ticket sales with your Reddit pixel One Reddit pixel on a brand covers every event that brand sells. For a promoter buying Reddit ads, Reddit records ViewContent when a visitor opens the event page, InitiateCheckout when they start buying and Purchase when the sale completes, so you can tell which ad sold the ticket, not only which one got the click. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-reddit-pixel/8c9e80808a2a62920c12b01c6897f8af81d500bbe96e4eeb625ff7cddf31e968/f62fb300a0dc9424/guide.mp4 87 2026-09-16T20:09:33.881Z https://www.ticketfairy.com/guides/set-up-a-spotify-pixel 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-spotify-pixel/f1aef2c0f5ef29805e5ed27eec147b62429dd62c182aa3d9be026fb9703ec993/b409a1f00686281b/poster.jpg Track ticket sales with your Spotify pixel A Spotify campaign ends and the question is which ad sold tickets for the gig, not which one got the click. Promoters add one Spotify pixel for their brand, and Spotify records product when a visitor opens the event page, checkout when they start buying and purchase when the sale completes, for every event under that brand. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-spotify-pixel/f1aef2c0f5ef29805e5ed27eec147b62429dd62c182aa3d9be026fb9703ec993/b409a1f00686281b/guide.mp4 101 2026-09-16T20:17:02.244Z https://www.ticketfairy.com/guides/set-up-an-x-twitter-pixel 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/set-up-a-google-ads-pixel 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-google-ads-pixel/33c9477305d337dafa4b4e738072764909d0fe7434eb65fd7925eb71d7149967/06a0cdfbb647b3bf/poster.jpg Track ticket sales with your Google Ads pixel A promoter buying Google Ads for an event can see the clicks without seeing the ticket sales. One Google Ads pixel added for the brand changes that, and Google Ads records view_item when a visitor opens the event page, begin_checkout when they start buying and conversion when the sale completes, for every event under that brand. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-google-ads-pixel/33c9477305d337dafa4b4e738072764909d0fe7434eb65fd7925eb71d7149967/06a0cdfbb647b3bf/guide.mp4 102 2026-09-16T18:10:11.936Z https://www.ticketfairy.com/guides/set-up-a-pinterest-pixel 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-pinterest-pixel/f6620ba2b31f77423ceeaea2cc773552156f37967bf737904cf715511394f5fd/a87641132f068c56/poster.jpg Track ticket sales with your Pinterest pixel A Pinterest campaign can send plenty of visitors to an event page and still leave the ticket sales unaccounted for. With one Pinterest pixel on the brand, Pinterest records ViewContent when a visitor opens the event page, InitiateCheckout when they start buying and Purchase when the sale completes, for every event a promoter sells under it. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-pinterest-pixel/f6620ba2b31f77423ceeaea2cc773552156f37967bf737904cf715511394f5fd/a87641132f068c56/guide.mp4 96 2026-09-16T19:17:21.134Z https://www.ticketfairy.com/guides/set-up-a-linkedin-pixel 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-linkedin-pixel/5fa411cf9a7a29a9419649cf1662842b3be30e2fd4f059753a123a5d19f8c6b7/d3f23683b0514cfe/poster.jpg Track ticket sales with your LinkedIn pixel Promoters running LinkedIn ads want to know which ad sold the ticket, not only which one got the click. One LinkedIn pixel for the brand covers every event under it, and LinkedIn records ViewContent when a visitor opens the event page, InitiateCheckout when they start buying and Purchase when the sale completes. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-linkedin-pixel/5fa411cf9a7a29a9419649cf1662842b3be30e2fd4f059753a123a5d19f8c6b7/d3f23683b0514cfe/guide.mp4 106 2026-09-16T18:18:03.343Z https://www.ticketfairy.com/guides/set-up-a-microsoft-bing-pixel 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-microsoft-bing-pixel/a8d549a2f6d090b12a18cd6a66ea0f9f3f52c0aa1274e0cbd67170db892452bb/189803bdf5580be0/poster.jpg Track ticket sales with your Microsoft Bing pixel A Microsoft Bing campaign report shows the click, and a promoter needs to know which ad sold the ticket. One Microsoft Bing pixel for the brand records ViewContent when a visitor opens the event page, InitiateCheckout when they start buying and Purchase when the sale completes, for every event under that brand. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-microsoft-bing-pixel/a8d549a2f6d090b12a18cd6a66ea0f9f3f52c0aa1274e0cbd67170db892452bb/189803bdf5580be0/guide.mp4 111 2026-09-16T19:13:46.837Z https://www.ticketfairy.com/guides/set-up-an-amazon-dsp-pixel 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/guides/set-up-a-chatgpt-pixel 2026-09-17T06:50:03+10:00 weekly 1.0 https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-chatgpt-pixel/38eef3d8cafd68a57f0cad4f3f6419e013606242ee84d01b84376c6d34ae60d7/7b3e64a038057006/poster.jpg Track ticket sales with your ChatGPT pixel One ChatGPT pixel, added once for a promoter's brand, follows a visitor from the event page to the finished sale. ChatGPT records contents_viewed when a visitor opens your event page, checkout_started when they start buying and order_created when the sale completes, for every event under that brand. https://d3lcdr963b5ubl.cloudfront.net/uploads/guides/video/set-up-a-chatgpt-pixel/38eef3d8cafd68a57f0cad4f3f6419e013606242ee84d01b84376c6d34ae60d7/7b3e64a038057006/guide.mp4 102 2026-09-16T17:13:34.224Z https://www.ticketfairy.com/guides/set-ticket-entry-and-repeat-scan-rules 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/templates 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/templates/free-rsvp-refundable-deposit-template 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/templates/club-night-ticketing-template 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/templates/concert-ticketing-template 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/templates/one-day-festival-ticketing-template 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/templates/multi-day-festival-ticketing-template 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/templates/conference-ticketing-template 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/templates/convention-ticketing-template 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/templates/theatre-ticketing-template 2026-09-17T06:50:03+10:00 weekly 1.0 https://www.ticketfairy.com/templates/exhibition-ticketing-template 2026-09-17T06:50:03+10:00 weekly 1.0