1. Platform
  2. Solutions
  3. By event type
  4. Concerts & live music

Sell more concert tickets and settle each show faster

Put each show on sale the minute you announce it, keep tickets with fans at face value, and see which post sold them.

Ticket Fairy Line-up section listing acts with their set times, which are shown on the public line-up and a change waiting to go public
  • Shows on sale the minute you announce
  • Tickets kept with fans at face value
  • Acts advanced, nights on time, shows settled fast

Put each show on sale the minute you announce it

Start from the Concert template with your general admission price and the room's capacity. Say yes to a VIP package, a seated ticket and the merchandise add-on. Give each release its own sale dates, so the second release opens the moment the first sells out. Schedule the event page to go public on the minute your announcement names. Hold tickets back for the label, a radio competition or a sponsor, and they stay out of the public on-sale. In a seated hall, fans pick their exact seat on your seat map or choose an area at its own price.

Reveal the line-up act by act at the date and time you choose, in your event's own time zone. The support announcement goes out a week after the headliner without anyone staying up to press a button. Group general admission, VIP and seated tickets into categories, so fans choose where they stand first and the price second.

One price suits a small room, and an early bird ladder suits most shows. Phased releases suit a big room, where rising prices keep fans buying early. Put the full checkout on the act's own website or yours. Every sale shows in the same dashboard and the same report.

  • Concert template: releases, VIP and merch sized to your room
  • Scheduled on-sale: the page goes public on the minute you announced
  • Held tickets: named reserves for partners, kept out of the on-sale
  • Line-up announcements: each act revealed when you choose
Ticket Fairy Concert template with its price, capacity, VIP and seating questions beside what it creates

Keep tickets with fans when a show sells out

Set the most tickets one order and one account can buy. A tout then needs a new account and a new card for every few tickets. On the shows under most pressure, ask buyers to prove who they are with an ID photo and a selfie. Their card is held until they pass. A fan who can no longer come passes their ticket on through your event page at the ticket's own price. The old code stops working once the new fan has theirs. Once a release sells out, fans join your waiting list, and every ticket that comes back is offered to the next fan in line.

When the public sale opens, a waiting room in front of checkout shows each buyer their place and lets them in turn. The fans already paying finish quickly, and refreshing the page gains nobody an advantage. Run a presale for your mailing list or the act's fan club with an access code or a personal invitation. Your most loyal fans buy before the public race starts.

When a show is at the top of the resale sites, put a name on every ticket and check it at the door. The Waiting List report shows how many fans you could not serve, so you know when a second date is worth announcing. Email the whole list the moment it goes on sale.

  • Face-value resale: on your own event page, with the old code cancelled
  • Waiting list: returned tickets offered to the next fan in line
  • Buyer ID checks: on the whole show or the busiest ticket types
  • Waiting room: buyers let in to checkout in turn
Ticket Fairy ticket settings with the waiting list switches for tickets and add-ons

Know which announcement sold your tickets

Make a tracking link for each post, newsletter, poster and partner site, and see the clicks, orders and revenue each one brought in. Connect the ad networks you use once for your brand, and each network records the ticket sales its ads brought in. Compare this show with your last one at the same number of days out. By the second week, you know whether to add a date or put more into ads. Give the co-promoter or the act's management a live sales link for the tickets they have a stake in. They need no role on your event.

Fans who comment a word such as TICKETS under the announcement get your ticket link in a private message straight away. An artist team can run a followers-only presale that grows the act's following while it builds the presale list. Every buyer gets a referral link, and the fans whose friends follow them show up in your referral results.

Ask Fai how this show is selling against the last one, or which link brought the most buyers. Ask how many tickets are left in each release. She answers from the same reports your team sees.

  • Tracking links: clicks, orders and revenue for each placement
  • Ad pixels: each network you advertise on, set up once
  • Compared with last time: this show's sales against your last one
  • Live sales links: for the co-promoter or the act's management
Ticket Fairy Tracking Links page with the clicks, orders and revenue each link earned

Book the act at a fee the show can carry

Hold the date in the room you want, then make the agent an offer. You see what you paid the act before and the guarantee range Fai suggests beside it. Choose a flat fee, a guarantee against a percentage of ticket sales, a guarantee plus a percentage, or a door deal. See how many tickets pay for the guarantee at your ticket price. Each counter-offer is kept as a new version, and when the agent accepts, the act is booked onto your show with the agreed fee. After the show, Fai drafts the settlement from your ticket sales, your costs and the deal. You share it with the act's team line by line.

Send the contract for signature by email and see every deposit and balance by the date it is due. The agent sends back the contract, invoice and rider. Fai picks up the dates and amounts and puts them where your team needs them. A shared settlement locks its lines. A correction is a reversing line or a new version, and the version you shared stays as it was.

Offers and settlements work whether you rent rooms as a promoter or book your own shows as a venue, across every event your brand runs. Model the fee against the sales you expect from past shows. Check the radius clause against your other dates before you commit.

  • Offers: past fees and a suggested range beside each one
  • Deal types: flat fee, versus, plus or a door deal
  • Settlements: drafted from ticket sales, costs and the deal
Ticket Fairy New offer form beside what you paid the act before, a suggested guarantee range and the buttons to use the middle of the range or reuse the last offer

Advance every act and run the night to time

Every act on the bill gets an advance sheet for travel, hotel, schedule, technical needs, hospitality and their guest list. Send the tour manager a link with no sign-in that opens only the sections you choose, and you see every change they make. Fai fills in what she can from the contract, the rider and the tour book. She drafts the run of show with doors, soundchecks, sets, changeovers and curfew. On the night, the show caller calls each cue. A backstage TV shows the act on now, the one on next and how late the stage is running.

Each department gets its own day sheet, which the crew open on their phones from a link and which always shows the latest times. Fai gives each act a dressing room around their set and flags any overlap. Hotel rooms you hold for the band and crew sit beside the advance. Lock a stage once its plan is final, so nobody moves a cue by mistake.

A support act with a laptop needs a set time and a guest list, and a headliner with a production needs the full advance. Choose the sections each act's team sees. The same show runs from one advance whether there are two acts on the bill or six.

  • Advancing: travel, hotel, technical and hospitality for each act
  • Run of show: drafted by Fai from your set times
  • Day sheets: each team's part of the day on their phone
  • Now and next: backstage TVs with the time left
Ticket Fairy advance for one performer, with the due date, buttons to ask their team, ask Fai, print and sign off, each section with its status, and their team's contacts

Get guests, crew and the crowd in on time

Send comps to press and the act's guests from your dashboard, each with a barcode. Give the act's management an allocation they fill themselves. Give the band and crew a pass that scans in the same app as a ticket and takes nothing from your ticket stock. Let VIP in before the main doors with their own door times. Your door team puts the right wristband on every wrist as each ticket scans. Follow arrivals by hour while the room fills, and see every refused ticket by reason and entrance while you can still act.

Your door team scans on their own phones and sells to walk-ups from the same app. Walk-ups pay with cash, or with a card, Apple Pay or Google Pay tapped on your team's Android phone. Merch stands keep their stock by stand, and the act's share of merch sales goes into the settlement.

Guest tickets come from a ticket type of their own, so comps never eat into a paid release and add nothing to your takings. Ask Fai how many people are in or whether a named guest has arrived, and she answers from the door figures.

  • Guest tickets and allocations: comps for press and the act's guests
  • Band and crew passes: scanned at the same door as tickets
  • Early entry for VIP: doors open and last entry for each ticket type
  • Arrivals by hour: against the tickets you sold
Ticket Fairy hourly check-in report with arrivals by hour on show day

How you can use Ticket Fairy for your concerts and venue

  • A headline show that sells out fast

    The promoter caps tickets per order and per account and turns on the waiting list. Buyers of front standing tickets pass an ID check. Returned tickets go to the next fan at face value. The size of the waiting list makes the case for a second date.

  • A two-room music venue

    The booker holds a Saturday in the big room and offers the act a guarantee against a percentage of ticket sales. When the agent accepts, the act is booked onto the show. Fai drafts the settlement once the show ends, and the act's team agrees it the next day.

  • A promoter bringing a tour through town

    The tour manager fills in the advance from a link with no sign-in. Fai picks up the hotel and set times from the tour book. The run of show and each crew day sheet are ready a week before load-in.

  • A seated concert hall

    Fans pick their seats on the hall's seat map, and seats for the label and the act's family are held back from the on-sale. Two days out, once the act's team confirms their guests, the house seats are released.

  • An independent promoter testing channels

    A promoter gives the newsletter, three Instagram posts and two partner blogs their own tracking links. By the second week, the promoter can see which ones sold tickets and moves the ad budget to them.

Get this page as a PDF Read it later or share it with your team. We email you a link to the PDF.
What to put in your PDF

We will email you this deck. We may also email you now and then about Ticket Fairy features that can help your events. You can unsubscribe at any time with one click.

Everything you need to sell and run your shows

  • Ticket types & pricing

    Earn more per ticket with releases that open by themselves, hold tickets back for guests, and group day and weekend tickets so buyers choose fast.

  • Orders, refunds & resale

    Find and fix any order, and refund buyers or let them refund themselves. Keep resale at face value with a waiting list, and tell ticket holders when you postpone or cancel an event.

  • Checkout

    Win back buyers who left checkout, collect the answers your door team needs, and approve orders and check ID before tickets go out.

  • Seating & timed entry

    Sell timed entry with a capacity and price for each slot, follow sales and arrivals slot by slot, and sell numbered seats or seated areas for shows.

  • Advertising & tracking

    Connect Meta, TikTok, Google and the other networks you advertise on once for your brand. Give each ad, post and partner its own tracking link and see what it sold.

  • Check-in & box office

    Your door team scans tickets on their own phones and fastens the right wristband on each guest. Walk-ups buy at the door, and you see who has arrived as the night goes on.

  • Guest lists & comps

    Send guests free tickets your door team scans, upload a whole list at once, and let partners hand out their own allocation.

  • Sales reports

    Watch ticket sales and revenue live, with a report for each part of your sales, and share them with your partners. Find out which sites send you visitors, plan around your venue's weather and export your orders.

  • Venue operations

    Know which dates are free, make offers backed by past fees and settle each show across all your rooms and stages.

  • Contracts & payments

    Get deals signed, match agents' paperwork to your offers, pay suppliers on time and settle each show from its ticket sales.

  • Artists & line-up

    Advance each act within its allowances, catch running-order clashes early and publish a line-up fans can add to their calendar.

  • Show day

    Brief each team, deal with incidents fast and tell the right people, with Now and next for each stage.

  • Production & technical

    Stage plots, input lists and changeovers from each act's rider, and generators kept fuelled. Effects and rigging signed off before doors, your teams online and your sets streamed to fans.

  • Vault

    Pay artists, suppliers and crew from your ticket money without waiting for the payout. Give your team cards with limits, and collect deposits and invoices into the same balance.

Questions About Ticket Fairy for Concerts & Live Music

Concerts & live music

No. Nobody sets their own price. The new buyer pays the ticket type's current price. The seller gets back what they paid, less a resale fee of 10% of the ticket price. You can keep any ticket type out of resale or turn resale off for the event.

Thirty-six hours when the show is more than two weeks away. The time gets shorter as the show gets closer, down to eight hours on the last day. If the fan does not buy in time, the offer passes to the next fan in line.

From 1 to 20 for each ticket type. A buyer with no customer account yet can buy up to the per-order limit in a first order. Set a per-order limit as well.

Yes. Put the seated areas on your seat map and sell the floor as its own ticket type. Or create a ticket category for each area of the room without a map. Ticket Fairy's team builds the seat map with you from your venue's layout.

Yes. Share the settlement with the artist's team, and every line shows how its figure was worked out. Once you share it, its lines are locked. To change anything, you reopen it as a new version, and the shared version is kept.

No. The advance link opens without a sign-in and shows only the sections you chose. You can stop a link or send a new one at any time.

Yes. Give them the Administrator role on that event's team, and they set up the tickets, guest list and publishing themselves. A promoter who sells a night your team builds gets the Promoter role with their own link.

Yes. The Entry Fairy app needs an internet connection to scan tickets, so check the connection at each door before you open.

Offers, advancing and the run of show sit in your dashboard beside ticketing, resale and the door, as part of the Event Operating System. Book a demo, and we set up your first show with your team.

Music venues of every size, from acoustic rooms and jazz clubs to amphitheaters and outdoor concerts. Whether you promote shows or run a venue, you get music ticketing software, offers, advancing and the door in one dashboard.

Sell more tickets. Build the crowd that comes back.

Start Selling Tickets Online

Sign up without a credit card and build a test event before you commit. Go on sale in minutes when you are ready.

No monthly subscription required for ticketing
Start selling tickets immediately
Ticketing tools included in the service fee
Get Started Talk to Fai Now

Ask Fai, our AI assistant, about Ticket Fairy’s features, pricing and how it could work for your event.

No credit card required

Book a demo call

See the referral model that drives 20% more ticket sales on average, learn which campaigns sell tickets, answer buyers faster and keep queues moving.

45-Minute Video Call
Pick a Time That Works for You