# Win back buyers who left checkout | Ticket Fairy-guider 1. [Ticket Fairy](https://www.ticketfairy.com/) 2. [Guider](https://www.ticketfairy.com/sv/guides) 3. Win back buyers who left checkout Kassa och beställningar # Win back buyers who left checkout Some buyers enter their details at checkout and then never pay, because a card was declined or something interrupted them. Ticket Fairy keeps the list for each event, and an email to those buyers is often the cheapest way to bring in more sales. The people on that list, the ticket holders you can email, and the buyers who get the reminder Ticket Fairy sends are three different groups. Find the buyers who entered their details at checkout and never paid for their tickets, see why each one is on the list, and email them back to your event. För: Turning lost checkouts into sales Tar: 6 minuter - [Open the list](#step-1) - [Read what each row tells you](#step-2) - [Email them back](#step-3) - [Three lists, not one](#step-4) ## Innan du börjar - You're an owner or an admin on this event. With a **Stats** or **Support** login you can read the list but not send the email, and with a **Limited Stats** login Orders sends you back to the home page. - Your event has taken buyers into checkout. A buyer joins the list once their email address reaches the checkout, so a buyer who left before that never appears. 1. ## Open the list Open your event, select **Orders** and then the **Abandoned Carts** tab. Each row is one buyer who entered their details at checkout and never completed a paid order. **Obs:** The tab covers the last 30 days and holds up to 10,000 people, newest first. Past that it shows the most recent and says so. ![The Abandoned Carts tab, with a row per buyer showing the name, email, when they left, the cart stage and the number of checkout attempts](https://www.ticketfairy.com/embeds/posters/marketing-orders--abandoned-carts.png) Event, Orders, Abandoned Carts. 2. ## Read what each row tells you **Cart stage** separates the two ways a sale is lost: **Order started** means they reached an order and stopped, and **No order** means they never got that far. **Checkout attempts** counts how many times that person came back and tried. **Obs:** Several attempts from one buyer usually means something blocked them rather than that they changed their mind, so those rows are worth an email first. 3. ## Email them back Open **Messaging**, start a new email and choose **Abandoned carts** as the audience. Offer a reason to come back rather than a reminder that they left. **Obs:** That audience is not the tab. It reaches everyone who has ever left a cart on this event, not only the last 30 days, and it leaves out the buyers who opted out of these emails. ## Three lists, not one The tab shows the last 30 days and includes people who opted out, because you are reading it rather than mailing it. The composer audience reaches every abandoned cart the event has ever had and leaves the opt-outs out. The reminder we send for you covers only carts between one and thirteen hours old. The three numbers will not match, and each is right for its own job. ## Prova de här stegen på ditt eget evenemang Skapa ett gratis konto, bygg ditt evenemang och följ stegen ovan i din egen instrumentpanel. Det tar några minuter och du behöver inte boka något säljsamtal. Din e-postadress [Skapa ett gratiskonto](https://manage.ticketfairy.com/welcome) [Boka en demo](https://www.ticketfairy.com/sv/event-ticketing/book-a-demo) Inga startavgifter. Ingen obligatorisk månadsavgift. Inget kreditkort krävs. ## Eller låt det göras åt dig Fai, the assistant inside your dashboard, can read the list and tell you how big it is and how recent. Sending the email is done in the dashboard, so she hands you back to the composer, and MCP has no reader for this list. ### I din instrumentpanel, med Fai For \, how many people left checkout without paying in the last \ days, and how many of them never got as far as an order ## Från din terminal Installera CLI:t från [vår CLI-sida](https://www.ticketfairy.com/cli), logga in med `ticketfairy auth login` och välj varumärket du arbetar med via `ticketfairy brand use `. `ticketfairy brand list` och `ticketfairy event list` visar de ID:n som de andra kommandona använder. The list is read in the dashboard or through Fai. There is no command for it yet. ## Låt Fai göra det åt dig Fai arbetar inuti din Ticket Fairy-instrumentpanel. Skapa ditt konto, öppna Fai och klistra in instruktionen ovan. [Skapa ett gratiskonto](https://manage.ticketfairy.com/welcome) [Boka en demo](https://www.ticketfairy.com/sv/event-ticketing/book-a-demo) Inga startavgifter. Ingen obligatorisk månadsavgift. Inget kreditkort krävs. ## The reminder we send for you Twice a day, Ticket Fairy emails buyers whose cart is between one and thirteen hours old, with a link back to the event. It is skipped for an event with nothing left to sell, and for a buyer whose order is paid in full, which a buyer part way through a payment plan is not. **Obs:** Ticket Fairy sends this for events in the United States, Australia and New Zealand, and an event that runs under another company's branding gets that company's version of it wherever the event is. Anywhere else the composer is how you reach these buyers, and support can turn the reminder off for an event when you do not want it. Fai reads the abandoned-cart list and can say how big it is and how recent. Whether the automatic reminder runs for an event is not on anything she can read, so ask us that one. ### I din instrumentpanel, med Fai How many people left checkout on \ yesterday without paying ## What takes a row off the list A row leaves when the buyer at that address completes a paid order for the event, or starts a payment plan on one. It also drops off once it is older than the 30 days the tab covers. **Obs:** A buyer who bought under a different email address stays on the list, because the two are matched on the address alone. Fai reads the same list, so she sees what is on it now. A cart that has bought is already off it, and nothing records that it was ever on it. ### I din instrumentpanel, med Fai For \, show me who is on the abandoned cart list now and how many times each of them reached checkout ## When a buyer opts out The reminder Ticket Fairy sends carries an opt-out link, and it applies to that person on that event alone. From then on they receive neither the reminder nor an email you send to the abandoned-carts audience. **Obs:** They stay on the tab, which counts everyone who left checkout whether they opted out or not. It does not shrink when you send either, so its total tells you nothing about how a send went. Fai reads the tab, which counts opt-outs in, so ask her for the total rather than for who will receive a send. ### I din instrumentpanel, med Fai How many people are on the abandoned-cart list for \ ## Frågor du kanske har Why is a buyer on the list who has already bought?: Two addresses. The list matches a cart to an order on the email address, so a buyer who abandoned under one address and paid under another stays on it. A buyer mid-way through a payment plan is treated as having bought and does leave the list. Why does one person have several checkout attempts?: Each fresh visit to checkout more than an hour after the last one starts a new attempt, and the tab folds them into one row and counts them. A high count is a sign that something stopped that buyer rather than that they were browsing. Can I export the list?: Not from the tab. You can sort it, search it and read it, and the way to act on it is the messaging composer, which reaches the whole audience rather than the rows in front of you. Does the list include people who never gave an email?: No. A cart is recorded from the moment an email address reaches the checkout, so a buyer who looked at the ticket page and left is not on it. Traffic like that is in the visitor reports instead. What does "10,000+" mean at the top?: The tab holds the 10,000 most recent people and this event has more. That is the limit on the mailout too, and it takes the most recent 10,000 every time, so sending again reaches the same people rather than working back through the queue. Send while the list is still under the limit if you want to reach everyone, and ask us where an event is already past it. ## Har du fortfarande en fråga? Boka en demo så svarar vi på den i ett samtal, utifrån din typ av evenemang. Eller skapa ditt konto och se själv. [Boka en demo](https://www.ticketfairy.com/sv/event-ticketing/book-a-demo) [Skapa ett gratiskonto](https://manage.ticketfairy.com/welcome) Inga startavgifter. Ingen obligatorisk månadsavgift. Inget kreditkort krävs. ## Relaterade guider - [Fler sätt att använda Ticket Fairy](https://www.ticketfairy.com/sv/event-ticketing/features) - [Email the people who bought tickets to your event](https://www.ticketfairy.com/sv/guides/email-your-buyers) - [Run a waiting list for a sold-out event](https://www.ticketfairy.com/sv/guides/run-a-waiting-list) - [See how visitors find your event page](https://www.ticketfairy.com/sv/guides/see-how-visitors-find-your-event-page) - [Refund an order on your event](https://www.ticketfairy.com/sv/guides/refund-an-order) - [Clear the ticket orders waiting on an ID check](https://www.ticketfairy.com/sv/guides/verify-buyer-identity-at-checkout) - [Let buyers refund their own tickets](https://www.ticketfairy.com/sv/guides/let-buyers-refund-themselves) - [Sell a block of tickets to a company and invoice them](https://www.ticketfairy.com/sv/guides/take-a-group-booking-and-invoice-it) - [Resend a buyer's tickets and fix their details](https://www.ticketfairy.com/sv/guides/resend-tickets-and-fix-a-buyers-details) - [Alla Ticket Fairy-guider](https://www.ticketfairy.com/sv/guides) ## Gör det på ditt eget evenemang Skapa ditt konto, bygg evenemanget och följ stegen i din egen kontrollpanel. Du behöver inte boka ett säljsamtal. [Skapa ett gratiskonto](https://manage.ticketfairy.com/welcome) [Boka en demo](https://www.ticketfairy.com/sv/event-ticketing/book-a-demo) ## Sälj biljetter med Ticket Fairy Allt i de här guiderna finns i din instrumentpanel från den dag du registrerar dig. - Sätt upp ditt evenemang på några minuter - Gratisevenemang är gratis - Fai, din medpilot, är inbyggd [Skapa ett gratiskonto](https://manage.ticketfairy.com/welcome) Inga startavgifter. Ingen obligatorisk månadsavgift. Inget kreditkort krävs. ## Se det i ett samtal Boka en demo så visar vi hur Ticket Fairy hanterar din typ av evenemang. [Boka en demo](https://www.ticketfairy.com/sv/event-ticketing/book-a-demo) [Fler sätt att använda Ticket Fairy](https://www.ticketfairy.com/sv/event-ticketing/features) ### Tips för att sälja fler biljetter Praktiska råd från arrangörer som säljer slut, och varje ny guide så snart den publiceras. Vi respekterar din integritet. Avsluta när du vill.