# One Million Music Subscriptions Canceled in UK Due To Cost of Living Crisis: TF Word 1. [TF Word](https://www.ticketfairy.com/word.md) 2. [Music](https://www.ticketfairy.com/word/category/music.md) 3. One Million Music Subscriptions Canceled in UK Due To Cost of Living Crisis - [Music](https://www.ticketfairy.com/word/category/music.md) # One Million Music Subscriptions Canceled in UK Due To Cost of Living Crisis The rising cost of living crisis has forced one million music streaming subscriptions in the UK to be canceled by households to make savings. [Ivanova](https://www.ticketfairy.com/word/author/ivanovadsilva.md) 23 June 2022 · 3 min read The rising cost of living crisis has forced one million music streaming subscriptions in the UK to be canceled by households to make savings. A new report by market researchers[ Kantar](https://www.kantar.com/inspiration/fmcg/is-inflation-squeezing-consumers-out-of-the-music-streaming-market) found a drop in the total number of individuals with access to at least one music subscription. It is now at 39.5 percent, down from 43.6 percent at the start of 2020. The report [found](https://www.bbc.com/news/newsbeat-61825677) that 37% of customers cited saving money as the reason for cutting services. This number is up 4% from the year before. There have been 600,000 fewer users under 35s who have access to a music subscription compared to the previous year. Students who have access to it have dropped from 67 percent to 59 percent and those under 35s with a subscription also saw the fastest drop. They went from 57 percent to 53.5 percent. For Amazon Music, 37 percent of people who canceled their subscriptions [said](https://www.nme.com/news/uk-music-users-cancel-over-one-million-streaming-subscriptions-due-to-cost-of-living-crisis-3249951) saving money was one of their key reasons. This number has risen to 41 percent for Spotify. > Britons cancelled over one million music subscriptions in the first quarter as a worsening cost of living crisis forced them to make savings, industry data showed on Thursday. > > — Inquirer (@inquirerdotnet) [June 16, 2022](https://twitter.com/inquirerdotnet/status/1537292937079443456?ref_src=twsrc%5Etfw) “The rising cancellation rates of music subscriptions is evidence that British households are starting to prioritise the spending of their disposable income,” the report [added](https://www.nme.com/news/uk-music-users-cancel-over-one-million-streaming-subscriptions-due-to-cost-of-living-crisis-3249951). It comes after[nearly half of UK night time businesses said they were “unsure” whether they will still be in business this time next year](https://www.nme.com/news/music/cost-inflation-means-nearly-half-of-uk-night-time-businesses-are-unsure-whether-they-will-last-next-12-months-3238017). According to *NME*, recent research from the Night Time Industries Association (NTIA), 53.2 percent of the 200 businesses [said](https://www.nme.com/news/uk-music-users-cancel-over-one-million-streaming-subscriptions-due-to-cost-of-living-crisis-3249951) they are experiencing a 30 percent rise in operating costs compared to pre-pandemic levels. The research also [revealed](https://www.nme.com/news/uk-music-users-cancel-over-one-million-streaming-subscriptions-due-to-cost-of-living-crisis-3249951) that 48 percent of respondents are “barely breaking even.” Furthermore, 20 percent of those are losing money on a day-to-day basis. ##### You May Also Like: [Record Labels for LGBTQ+ Artists](https://www.ticketfairy.com/word/2022/06/21/record-labels-for-lgbtq-artists) The increasing number of cancellations of music streaming platform subscriptions comes as people [face](https://www.bbc.com/news/newsbeat-61825677) soaring price rises in areas such as food, fuel and energy bills. “According to the Office for National Statistics,[regular pay is falling](https://www.bbc.co.uk/news/business-61794166) at the fastest rate in more than a decade when rising prices are taken into account,” [states](https://www.bbc.com/news/newsbeat-61825677) *BBC*. Weston is an aspiring artist. He releases his music onto Spotify, and as per *BBC * [says](https://www.bbc.com/news/newsbeat-61825677), it’s “not great to hear” that numbers are falling. However, the artist can see why people are canceling “with the cost of living crisis.” [https://www.freepik.com/free-vector/playlist-concept-illustration_15589504.htm#query=listening%20to%20music&position=5&from_view=search](https://www.freepik.com/free-vector/playlist-concept-illustration_15589504.htm#query=listening%20to%20music&position=5&from_view=search) *Representative image via Freepik (* [Music playlist vector created by storyset – www.freepik.com](https://www.freepik.com/vectors/music-playlist)) “It gives millions of people accessibility, and plays the role of a record label from years ago,” Weston [tells](https://www.bbc.com/news/newsbeat-61825677) Radio 1 Newsbeat. A standard subscription to the popular music streaming platforms Spotify and Apple Music costs GBP 9.99 (USD 12.27) each, per month. This makes the yearly price of the subscription just under GBP 120 (USD 147.38). These types of premium streaming services are [unattractive](https://www.bbc.com/news/newsbeat-61825677147.38) options at the moment. Users claim their price of GBP 120 being “way too much.” “Listening to music should be free. I use Soundcloud because it’s easier,” a user [tells](https://www.bbc.com/news/newsbeat-61825677) Newsbeat and [said](https://www.bbc.com/news/newsbeat-61825677) YouTube would be another option she would choose ahead of streaming. > Netflix Loses 200,000 Subscribers in Q1 > > — Variety (@Variety) [April 19, 2022](https://twitter.com/Variety/status/1516508682087018501?ref_src=twsrc%5Etfw) This is not the first report of subscription services seeing a fall in their subscribers due to the rising cost of living. Kantar [reported](https://www.bbc.co.uk/news/business-61139483) in April that 1.51 million TV and film services were “canned” in the first three months of 2022. Netflix, too, revealed it had lost 200,000 subscribers in that period. The film and television series streaming platform [warned](https://www.bbc.co.uk/news/business-61139483) another two million were expected to quit in the coming months. ##### You May Also Like: ##### [Beyoncé Announces New Album, BTS To Go On A Hiatus, and More](https://www.ticketfairy.com/word/2022/06/17/beyonce-announces-new-album-bts-to-go-on-a-hiatus-and-more) ##### [Flux Pavilion Returns With A New Single](https://www.ticketfairy.com/word/2022/06/18/flux-pavilion-returns-with-a-new-single) ##### [deadmau5 to Launch a Digital Banking App, Gareth Emery Announces Final Album, and More](https://www.ticketfairy.com/word/2022/06/17/deadmau5-to-launch-a-digital-banking-app-gareth-emery-announces-final-album-and-more) Share [X](https://twitter.com/intent/tweet?url=https%3A%2F%2Fwww.ticketfairy.com%2Fword%2F2022%2F06%2F23%2Fone-million-music-subscriptions-canceled-in-uk-due-to-cost-of-living-crisis.md&text=One+Million+Music+Subscriptions+Canceled+in+UK+Due+To+Cost+of+Living+Crisis) [Facebook](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.ticketfairy.com%2Fword%2F2022%2F06%2F23%2Fone-million-music-subscriptions-canceled-in-uk-due-to-cost-of-living-crisis.md) [WhatsApp](https://api.whatsapp.com/send?text=One+Million+Music+Subscriptions+Canceled+in+UK+Due+To+Cost+of+Living+Crisis+https%3A%2F%2Fwww.ticketfairy.com%2Fword%2F2022%2F06%2F23%2Fone-million-music-subscriptions-canceled-in-uk-due-to-cost-of-living-crisis.md) ## Ivanova Writer at TFword with an interest in music, television series, films, and pop culture. 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