Everything you need to sell more tickets, pack more venues, and build unforgettable events
The latest strategies and tactics for ambitious promoters
In 2026, inclusive lineups aren’t just socially conscious – they’re a smart growth strategy. Discover how booking diverse artists and event types can expand your venue’s audience, boost ticket sales, and build unbeatable community support. Learn real-world tips and success stories to make your programming more inclusive and your venue more successful.
Discover how to design scroll-stopping event ad visuals in 2026 that captivate and convert. Learn proven design tips for eye-catching social media ads, posters, and video snippets – with real examples of imagery, color, and storytelling elements that drive ticket sales. Create visuals that stand out in feeds and turn viewers into excited ticket buyers!
Discover how savvy venue operators in 2026 are teaming up with event promoters to pack their calendars. Learn to craft fair venue–promoter deals, split risks and rewards, set clear expectations on everything from revenue splits to marketing duties, and build win-win partnerships that bring in diverse shows, steady income, and new audiences — all while avoiding common pitfalls.
Laugh your way to a sold-out event! Discover how memes and internet humor can skyrocket your 2026 event promotion. Learn practical strategies to create shareable memes, ride viral trends, and engage Gen Z & millennials – turning laughs into real ticket sales.
Don’t let abandoned ticket purchases drain your event’s revenue. Discover how 2026’s top event marketers are recapturing lost ticket sales with timely reminder emails, personalized incentives, and savvy retargeting ads. This in-depth guide shares real-world strategies and examples to turn cart abandoners into happy ticket buyers – boosting your attendance and ROI.
Go behind the scenes of sustainable touring in 2026. Learn how veteran venue managers are “greening the green room” with eco-friendly artist hospitality – from banning single-use plastics to serving local organic catering. This comprehensive guide reveals practical steps to meet artists’ eco-riders without blowing your budget. Discover real venue examples that wow performers with green initiatives, and see how going green backstage impresses artists, wins over eco-conscious fans, and even saves money. A must-read for venue operators aiming to make their hospitality world-class and sustainable.
Learn battle-tested strategies to market eSports events in 2026 and pack arenas with fans. Discover how to leverage Twitch streamers, YouTube Gaming, Discord communities, and game publisher partnerships to turn online viewers into live ticket holders. From speaking the gaming language to creating exclusive on-site experiences that spark FOMO, this comprehensive guide shares real-world wins (and fails) to help you engage hardcore gamers and casual fans alike. Don’t let millions only watch online – master these tactics to fill those seats and unleash the electric atmosphere of live eSports.
Navigate international venue operations with confidence in 2026. This expert guide shows venue managers how to adapt to different countries’ regulations, labor laws, and cultural expectations – from permits and union crews to hospitality and audience behavior. Learn practical strategies and real examples from venues worldwide to avoid compliance pitfalls and cultural missteps, and turn global best practices into your secret weapon for smooth, successful events across borders.
Boost event ticket sales in 2026 with AI chatbots that engage fans 24/7! Learn how to set up conversational bots on your site, Messenger, or WhatsApp to instantly answer FAQs, guide undecided visitors, and turn curious browsers into buyers. Discover real event examples (like the festival bot that handled 50,000 questions) and expert tips to avoid chatbot pitfalls, ensuring a seamless, frustration-free experience that drives ticket conversions.
Discover how to ignite event buzz beyond the digital realm! This expert guide dives into bold out-of-home ads and guerrilla stunts – from viral flash mobs to eye-popping billboards – that are packing venues in 2026. Learn step-by-step how to plan creative offline campaigns, integrate them with QR codes & hashtags, and actually measure the ticket sales they drive. Get real examples of events that turned sidewalks into sold-out shows, plus tips to adapt these tactics for any budget or region. If you’re ready to turn heads on the street and translate that into ticket revenue, these unconventional strategies are a game-changer!
Don’t let abandoned ticket purchases drain your event’s revenue. Discover how 2026’s top event marketers are recapturing lost ticket sales with timely reminder emails, personalized incentives, and savvy retargeting ads. This in-depth guide shares real-world strategies and examples to turn cart abandoners into happy ticket buyers – boosting your attendance and ROI.
Discover how cutting-edge event management software in 2026 can transform your events. This comprehensive guide covers must-have AI and real-time features, key integrations (ticketing, RFID, apps, streaming), and proven strategies to maximize ROI. Learn from real-world examples and expert tips to choose the right platform, avoid pitfalls, and deliver seamless, data-driven experiences that wow attendees and boost your bottom line.
Book a demo call with one of our event technology experts to learn how Ticket Fairy can help you grow your event business.
