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Merch Overview

Merch Masterclass: From Eco Tees to NFTs – How Festivals Sell Out Their Merchandise

5,336 words 24 min read

Turn festival merch into a profit machine. Master sustainable sourcing, smart inventory, exclusive drops & year-round online sales to delight fans and boost revenue.

Read the Merch Guide →
The Festival Cookbook: Extending Your Event’s Flavor into Year-Round Revenue

The Festival Cookbook: Extending Your Event’s Flavor into Year-Round Revenue

Learn how to turn your festival’s food highlights into a hit year-round product. This in-depth guide shows festival producers how to create a branded cookbook – from gathering recipes of beloved vendor dishes and artist-inspired eats to designing, printing, and selling it as must-have merch. Discover how a festival cookbook can boost revenue, engage your community beyond event day, and keep the flavors and spirit of your festival alive all year long.

Festival Merch Goes Digital: NFTs and Digital Collectibles

Festival Merch Goes Digital: NFTs and Digital Collectibles

Discover how festival merchandise is evolving into the digital age. Learn how music and culture festivals worldwide are using NFTs and digital collectibles as “virtual souvenirs” to boost fan engagement, create new revenue streams, and extend their brand beyond the event. From NFT festival posters and VIP pass tokens to collectible media and badges, we explore real case studies like Coachella and Tomorrowland, plus practical tips on platforms, design, marketing, and pitfalls to avoid in launching your own festival NFTs.

On-the-Fly Festival Merch: Personalized Souvenirs Without Overstocking

On-the-Fly Festival Merch: Personalized Souvenirs Without Overstocking

Discover how festivals can delight attendees and cut waste with on-site, on-the-fly custom merch printing. From desktop DTG machines to heat-press setups, learn how to set up personalized T-shirt, poster, mug and more stations at events. This in-depth guide shares step-by-step advice, equipment options, case studies and budget breakdowns. Make your festival merch a hit with unique souvenirs, minimal overstock, and a memorable fan experience.

Limited-Edition Festival Merch: Driving Hype and Revenue with Exclusive Collectibles

Limited-Edition Festival Merch: Driving Hype and Revenue with Exclusive Collectibles

Discover how exclusive, limited-edition festival merchandise can spark fan frenzy, boost on-site sales, and build lifelong brand loyalty. This in-depth guide shares practical tips – from creative artist collaborations to managing limited stock and pricing – illustrated by real festival examples. Learn to turn your festival swag into coveted collectibles that generate revenue and cultural impact year after year.