Planning and managing large-scale music events can get overwhelming very quickly, especially if you’re in too deep and don’t know where to begin. As music event planners, you’re used to handling high-profile and large-scale events like music festivals. But no matter how many music events or festivals you pull off you can never get over the fact that there’s a lot that goes behind planning and managing these events. To successfully put on events, event planners need to come in thoroughly prepared and ready to break things down in order to build things up. There is a lot that depends on your event planning skills and knowledge in order to successfully produce exciting and unforgettable music events for eventgoers.
Even planning–music event planning–is a stressful job. With so many tasks to take on, plans to strategize, and goals to accomplish, it’s safe to say frustrating times are near. However, nothing comes naturally. Planning music events require knowledge and skills that you can learn as your experience grows. But don’t worry; we’ve got you. Music event planning demands a series of key skills and aspects that you might already have. You just need to identify what those specific skills are. Here are some top event planning skills you need to help you pull off successful events from the get-go.
Understanding the basics of music event management
One of the first things that you need to make sure that you understand is the core basics of music event management. This is more knowledge that you acquire than a skill that you already have or honed. Knowing the ins and outs of music event management is important and crucial to the success of the music events that you plan because it’s a specific and niche area of event planning. As music event planners, there’s a template that already exists for music events. What you need to do, plan, and build is already there because music event planners have already planned a large-scale music event before you. You just need to know what those key aspects of music event planning are and adapt them for your music event. So it’s crucial that you already know what music events require before starting; take that extra step to do your research and look at existing models and you’ll be at a better start to planning your own music events.
Honing your organizational skills
Now we’re getting into skills. Being organized is a fantastic skill to have in whatever industry that you are in. But organization skills are almost necessary for survival for music event planners. When you’re planning and managing large-scale music events, being organized makes your job so much easier. There are so many aspects of music event planning that you have to cover and getting organized will not only help you but it will also ensure that your events will be successful.
And getting organized is fairly straightforward. Learn how to create separate outlines or plans for different aspects of the music event that you are planning. For example, you should have a general music event plan or checklist, then a marketing plan with a separate social media campaign. Having all these separate areas that you’ve organized just gives your work a definite structure to work in and it’s also easier to communicate your work with others in your team. This is also just good music event planning etiquette. Having an event ticketing platform that helps you easily access audience data, manage finances, keep in touch with your audiences and their interests also becomes an added bonus to maintaining structure and staying organized.
Identifying goals and budgets
The ability to identify your goals and create a budget is another music event planning skill that you should take note of. Defining and understanding your goals is easier said than done because you have to go deep into the expectations of what your clients, partners, and target audience may want. You base your goals off of the expectations and values of what your music event can and should offer. Additionally, the goals and objectives that you’ve defined will be the guiding structure of your whole event planning so it’s crucial that you have this skill.
When it comes to budgeting, music event planning is dependent on how you execute your budgeting plan. So understanding how to divide and allot money for specific aspects of your event planning is an important skill to have that will help you create and plan exciting music events.
Communication and networking
Communication and networking are also event planning skills that you need and are important to have. A lot of the time as event planners, you have to deal with different vendors to get the things you need for your music events and that means having a network of business contacts. Strong interpersonal skills will always be conducive to getting people involved whenever you reach out to them. It’s so important that you establish these networks because event planning is an industry that is created by multiple different industries that help create better events.
Additionally, communication is core to sting event planning and management. You’re always going to be working with a larger team and communicating with outside vendors or even talking about partnerships with companies. Learning how to communicate clearly is important is will be useful in making sure everyone involved with the music event understands what is happening.
Bringing in creative and unique perspectives
Creativity is what makes your music events and festivals unique. Music event planners want to plan unique and memorable music events because not only does it make your job exciting, but it is also an important factor in what draws in prospective attendees. You’re trying to create a specific image of your event—an image and experience that only attending your music event can give. Being creative is a large factor in this. You want to see and understand what can set your music events apart from so many others out there.
Being a multitasker
And lastly, being a multitasker will make music event planning easier to manage. There are so many different aspects behind pulling off a music ever so you need to be flexible and easily move in and out of different teams and stages of your event planning. Being a multitasker allows you to expertly handle all the necessary things that your music event needs and speed things up so things will always be completed in a timely manner.
Having the event planning skills that you need in order to produce successful music events and festivals will ensure that you create a unique and memorable experience for your attendees. So make sure that you hone these core event planning skills so you can begin planning the music events of your dreams.