Everything you need to sell more tickets, pack more venues, and build unforgettable events
The latest strategies and tactics for ambitious promoters
Expanding your events into emerging markets? Discover how to adapt ticketing, cashless payments, apps, and more for regions with unreliable internet & power. From offline-capable ticket scanning and local payment integration (M-Pesa, UPI, Pix) to backup generators and multilingual apps, learn actionable strategies (with real examples from Africa, Asia & Latin America) to deliver a seamless attendee experience anywhere.
Keep your venue legal and support creators with our 2026 guide to music licensing & royalties. Learn how to secure PRO licenses (ASCAP, BMI, PRS, etc.), report setlists, and budget for royalty fees. From DJ sets to live bands, ensure every note at your venue is fully licensed – avoiding costly fines while doing right by songwriters. A must-read compliance guide for venue operators worldwide.
Don’t let the excitement end when your event does. Learn proven tech strategies to engage attendees 365 days a year – from community forums and always-on event apps to loyalty programs, live streams, and beyond. Discover how to build a thriving fan community between events that boosts loyalty, repeat ticket sales, and sponsor value.
Stay ahead of ever-changing social media algorithms in 2026 with adaptive event marketing strategies. Learn how to diversify channels, build your own audience (email, SMS, communities), pivot content formats like Reels and short video, and leverage influencers and superfans to keep ticket sales booming – no matter what Facebook, Instagram, or TikTok change next.
Stop revenue from slipping through the cracks! Discover how veteran venue operators in 2026 lock down theft and losses – from bar shrinkage and staff fraud to gear theft and cash security – without killing the vibe. Packed with real examples and actionable tips on inventory tracking, staff training, cash protocols, and smart tech, this guide shows you how to protect every hard-earned dollar at your venue.
Struggling to fill your expo floor? Discover how top event organizers attract and secure exhibitors in 2026. From crafting irresistible exhibitor packages and leveraging industry networks to content marketing that generates B2B leads, we cover actionable strategies to bring high-value brands to your trade show. Learn to use early-bird incentives, social proof, and data-driven ROI pitches to close deals fast. Packed with real examples from global expos, this guide will help you master exhibitor acquisition and boost your event’s revenue.
Discover how entertainment venues are transforming indoor air quality in 2026. From advanced HVAC upgrades and HEPA filters to combat viruses and wildfire smoke, to real-world examples of clubs and arenas overhauling ventilation post-pandemic – learn practical strategies to create safer, healthier events that audiences and artists trust. Breathe easy with our comprehensive guide to venue ventilation improvements.
Discover how RFID & NFC tech is transforming events in 2026 beyond fast entry and cashless payments. We explore interactive wristband experiences – from scavenger hunts and loyalty rewards to live crowd insights and safety tracking – all with real-world examples. Learn practical tips to implement these advanced RFID/NFC features at festivals, conferences, and venues worldwide, and avoid pitfalls while maximizing ROI. Elevate your attendee experience and operations with the next level of smart wristbands.
Take back control of your event’s secondary ticket market. Discover how fan-to-fan resale platforms in 2026 can stop scalpers, protect fans, and recapture lost revenue. From waitlisted exchanges to secure payment and verified transfers, learn tech-driven strategies to build a fair, safe resale marketplace that boosts trust and unlocks new income.
Struggling venues are not alone. Independent clubs, theaters, and arenas worldwide have battled financial crises in recent years. Rising costs, shifting audiences, and pandemic aftershocks pushed even iconic stages to the brink. In the UK, venues’ rent jumped 37.5% while profit margins sank near zero – 16% of grassroots music venues closed in a single
Keep your attendees hyped from ticket purchase to showtime! Learn proven 2026 strategies for pre-event engagement that slashes no-shows and boosts word-of-mouth. From personalized email countdowns and exclusive content drops to community challenges and live sneak peeks, discover how top event marketers keep ticket holders excited and ensure a packed house on event day.
Ready to change event tech platforms without the chaos? This step-by-step 2026 migration guide shows event organizers how to seamlessly switch vendors. Learn how to plan timelines, transfer tickets & attendee data safely, retrain staff and attendees on new systems, and integrate your new platform with zero disruptions to your event. Real-world success stories (and cautionary fails) reveal exactly what to do for a smooth, secure vendor transition that elevates your attendee experience.
Book a demo call with one of our event technology experts to learn how Ticket Fairy can help you grow your event business.
