Everything you need to sell more tickets, pack more venues, and build unforgettable events
The latest strategies and tactics for ambitious promoters
Discover how event marketers in 2026 are leveraging the metaverse – from VR pre-parties to viral AR filters – to promote events and engage global audiences. Explore practical tactics, real case studies (big and small), and step-by-step insights for blending virtual worlds with real-world event marketing to drive ticket sales and fan excitement.
Hybrid events in 2026 can be profit powerhouses. Discover practical strategies to turn virtual audiences into real revenue – from selling online tickets and tiered streaming packages to integrating sponsors into live broadcasts and selling on-demand content after the show. Learn how festivals, conferences, and venues worldwide are monetizing hybrid formats with premium virtual experiences, sponsorship deals, and pay-per-view content, making hybrid events financially sustainable.
QR codes, RFID wristbands, or biometric entry? We compare these access control technologies for events in 2026, from small conferences to massive festivals. Discover the real-world pros, cons, costs, and security of each – with case studies and expert tips – to choose the best tech for fast, smooth, and secure entry at your next event.
Power outage at showtime? Wi-Fi down mid-event? Don’t panic – prepare! This comprehensive guide shows venue operators how to keep the show running through any tech meltdown. Learn proven backup plans for electricity, internet, ticketing, and more, with real examples of venues that never skipped a beat even in blackouts. Read on for step-by-step contingency strategies that will fail-proof your events in 2026 and keep fans blissfully unaware of any crisis.
Learn how to transform the live moments of your event into a powerful marketing engine. This comprehensive 2026 guide covers real-time social media tactics, live-streaming highlights, on-site activations, and FOMO-driven strategies that turn event-day excitement into online buzz, last-minute sales, and future ticket demand. Discover actionable tips and real-world examples from concerts, festivals, and conferences that show how engaging attendees *during* your event can boost community growth and revenue long after the lights go down.
Discover how venues in 2026 are redefining the live event experience with a focus on wellness and comfort. From zero-proof cocktails and healthy menus to chill-out zones, free water stations, and sensory-friendly spaces, learn practical steps (with real examples worldwide) to make your venue more health-conscious and inclusive. See how prioritizing attendee well-being boosts guest satisfaction, safety, and loyalty – keeping crowds happier and coming back for more.
Keep your 100,000-attendee event running like clockwork. Learn how a NASA-style tech command center monitors entry, crowd flow, AV & network health in real time – catching issues early, preventing disasters, and ensuring a flawless attendee experience at large-scale events in 2026.
Discover how NFT ticketing is revolutionizing event marketing in 2026 – enhancing security and stopping scalpers while turning tickets into collectible fan experiences. Learn practical strategies (with global case studies from Coachella to Rolling Loud) to implement blockchain-powered tickets that boost trust, loyalty, and buzz for events of any size.
Take the guesswork out of venue budgets. Learn how 2026’s top venues use data-driven forecasts and scenario planning to predict revenue, control costs, and stay profitable even in an unpredictable economy. This comprehensive guide shares real examples, expert tips, and cautionary tales to help venue operators build a rock-solid financial plan.
Discover how intelligent lighting and show control are revolutionizing events in 2026. From AI-driven spotlights tracking performers to time-coded sync that unites lights, video, and effects, learn how cutting-edge stage tech creates immersive spectacles. Get expert insights on networked lighting protocols, integrating lighting with AV systems, and ensuring rock-solid reliability & efficiency – all illustrated with real-world wins and cautionary tales. Elevate your events with lighting tech that wows audiences and runs like clockwork.
Your event’s milestone anniversary is a marketing goldmine. Learn how top promoters use nostalgia-driven content, throwback promos, VIP alumni guests, and FOMO-fueled buzz to turn 5th, 10th, or 25th year events into sold-out celebrations. Packed with real case studies and actionable strategies to supercharge your next big event anniversary.
The show isn’t truly over when the music stops. Discover how savvy venue operators in 2026 conduct post-event debriefs after every concert to capture lessons learned and supercharge their operations. From gathering staff feedback across all departments to analyzing ticketing, F&B, and safety data with modern tech tools, learn how to turn each event’s insights into action. This comprehensive guide shows how a structured debrief process boosts safety, efficiency, and fan experience – helping venues of all sizes continuously improve and stay a beat ahead of the competition.
Book a demo call with one of our event technology experts to learn how Ticket Fairy can help you grow your event business.
